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Thursday, February 5, 2026
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    Super Bowl LX
    PE Has Reached the Big Game Bad Bunny Could Lift Spanish Broadcast Levi’s Stadium Field Status Fanatics’ Merch Controversy Maye Is NIL Era’s First Super Bowl QB NFL Says ICE Won’t Be at Super Bowl

    Latest Stories
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    Why the NFL Chose 49ers–Rams for Its First Australia Game
    The Australian NFL game will feature a top league rivalry.
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    Skubal’s Record Arbitration Win Could Change MLB’s Pay System
    The historic victory for the ace will have many ripple effects.
    Jan 23, 2026; Milwaukee, Wisconsin, USA; Milwaukee Bucks forward Giannis Antetokounmpo (34) drives for the basket against Denver Nuggets forward Spencer Jones (21) during the second quarter at Fiserv Forum.
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    Giannis Stays Put At NBA Trade Deadline While Clips, Bulls Rebuild
    The Bucks will keep Antetokounmpo through the end of the season.
    Jan 4, 2026; Paradise, Nevada, USA; Charles Woodson (left) and JT the Brick aka John Tournour attend the game between the Las Vegas Raiders and the Kansas City Chiefs at Allegiant Stadium.
    exclusive
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    Charles Woodson Chooses His Liquor Brand Over Browns Owner Stake
    “I thought I was going to be a proud owner of the Browns.”
    Feb 4, 2026; Chicago, Illinois, USA; UConn Huskies guard Azzi Fudd (35) drives to the basket against DePaul Blue Demons guard Kate Novik (33) during the first half at Wintrust Arena.
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    College Basketball Ratings Are Soaring
    Average viewership for men’s games on Fox is up 69% this season.
    Feb 4, 2026; Tuscaloosa, Alabama, USA; Texas A&M Aggies guard Jacari Lane (5) passes against Alabama Crimson Tide center Charles Bediako (14) during the first half at Coleman Coliseum.
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    Why State Courts May Be the Key to Winning More NCAA Eligibility
    Athletes have had a string of successes at the state court level.
    Milano Cortina 2026 Olympic Winter Games at Milano Rho Ice Hockey Arena
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    Olympics Norovirus Outbreak Postpones Finnish Hockey Game
    More than half the women’s team is sick or quarantining.
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    Patrick Mahomes’s Agent: A $70M QB Is ‘Inevitable’
    Leigh Steinberg has represented Mahomes since the Chiefs drafted him in 2017.
    Bad Bunny
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    Bad Bunny: Super Bowl Halftime Show Will Be ‘Huge Party’
    The Puerto Rican superstar gives no specific clues about the upcoming spectacle.
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    Welcome to the Prediction-Market Super Bowl
    Hundreds of millions of dollars are being traded across many platforms.
    Jeff Miller
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    NFL Signals Openness to Prediction Markets
    The league is “interested” but intends to move with caution.
    Sponsored

    From Kobe Bryant to Tom Brady: Mike Repole’s Billion-Dollar Playbook
    Mike Repole shares an inside look into building brands & working with star athletes.
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    Olympic Torch’s Long Road to the Opening Ceremony
    How the Olympic Torch made its way to Milan for the Winter Games.
    Apr 23, 2025; Green Bay, WI, USA; NFL commissioner Roger Goodell at the NFL Draft Fan Forum at the Tundra Lodge
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    The NFL’s Wildly Lucrative Past Decade
    The NFL’s empire has exploded since Super Bowl 50 in 2016.

    Videos
    Jameis Winston on Media, Investing, and the Business of Football
    How SportsCenter Is Changing, From AI Voices to Women’s Sports Growth
    ESPN’s Arda Öcal on Why International Hockey Is Having a Moment | Radio Row 2026
    NBC Sports President Rick Cordella on Future of the NFL, Olympics, NBA & Streaming| Radio Row 2026
    How Mina Kimes Became One of the Most Influential Voices in Sports Media | Radio Row 2026
    NFL Executive Reacts to Prediction Markets, Global Expansion & More | Radio Row 2026

    Exclusives

    Jan 4, 2026; Paradise, Nevada, USA; Charles Woodson (left) and JT the Brick aka John Tournour attend the game between the Las Vegas Raiders and the Kansas City Chiefs at Allegiant Stadium.
    exclusive
    by

    Charles Woodson Chooses His Liquor Brand Over Browns Owner Stake
    “I thought I was going to be a proud owner of the Browns.”
    exclusive
    by

    Chicago Sky ‘Self-Dealing’ Suit Is Reminder of WNBA’s Painful Past
    A minority investor sued team co-founder Michael Alter last week.
    exclusive
    by

    Even Scott Hanson Had Credential Snafu at NFL Radio Row
    The RedZone host left his pass with an assistant after opening night.
    exclusive
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    ESPN Finalizing Two-Year Deal With Influencer Lily Shimbashi
    Shimbashi’s Sportsish specializes in content for female sports fans.
    exclusive
    February 2, 2026

    WNBA Offered No Proposal at Critical CBA Meeting
    Players and owners met for three hours in New York on Monday.
    exclusive
    January 30, 2026

    WNBA Union Leader Says CBA Talks Not ‘Constructive’
    The sides have not met for a full bargaining session this year.
    Votto, Kershaw
    exclusive
    January 29, 2026

    NBC Lands Votto to Complete MLB Talent Triple Play
    NBC is taking over “Sunday Night Baseball” from ESPN.
    exclusive
    January 29, 2026

    Juszczyk Wants 49ers to Investigate Substation: ‘I’m Very Curious’
    “I’m very much a science-driven person.”

    Featured Stories

    Featured Stories

    Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
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    Private Equity Has Reached the Super Bowl
    The Patriots are one of four NFL teams with PE investment.
    University of Southern California
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    The New Way Colleges Are Wooing Athletes: Content Studios
    Schools are creating content studios to win recruits and donor dollars.
    Dec 25, 2025; Denver, Colorado, USA; Denver Nuggets forward Spencer Jones (21) reacts against the Minnesota Timberwolves during the second half at Ball Arena
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    Spencer Jones Is Having a Moment in the NBA and on LinkedIn
    The Nuggets forward and Stanford grad is a prolific poster and investor.
    Tim Jenkins
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    How One NFL Snap Turned Into a Career on YouTube
    Tim Jenkins missed the NFL. He took his football IQ to YouTube.

    Media
    Bad Bunny
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    Bad Bunny: Super Bowl Halftime Show Will Be ‘Huge Party’
    The Puerto Rican superstar gives no specific clues about the upcoming spectacle.
    Feb 3, 2019; Atlanta, GA, USA; New England Patriots quarterback Tom Brady (12) throws against the Los Angeles Rams in Super Bowl LIII at Mercedes-Benz Stadium.
    February 5, 2026

    Could Tom Brady Get Rejected by Pro Football Hall of Fame?
    “Maybe it’s not trending so well for ex-Patriots,” Brady joked.
    February 4, 2026

    NFL Podcaster Explains Move to Netflix
    Netflix obtained video rights for Middlekauff’s NFL show, 3 & Out.
    Feb 01, 2026; Melbourne, Victoria, Australia; Carlos Alcaraz of Spain and Novak Djokovic of Serbia during the trophy presentation after the final of the men’s singles at the Australian Open at Rod Laver Arena in Melbourne Park.
    February 4, 2026

    Alcaraz–Djokovic Is Most-Watched Australian Open Final Since 2017
    The 2017 men’s singles final drew 1.1 million viewers.
    February 4, 2026

    Rich Eisen Talks ESPN–NFL Deal, Chance Jerry Seinfeld Encounter
    Eisen shared his insights from working with both networks.
    Feb 1, 2026; New York, New York, USA; Los Angeles Lakers forward LeBron James (23) drives to the basket against New York Knicks forward OG Anunoby (8) during the third quarter at Madison Square Garden.
    February 4, 2026

    NBC’s ‘First Sunday Night Basketball’ Draws Season-High Viewership
    The NBA is averaging 1.85 million viewers this season.
    Feb 1, 2026; Tampa Bay, Florida, USA; Tampa Bay Lightning goaltender Andrei Vasilevskiy (88) and Boston Bruins goaltender Jeremy Swayman (1) fight during the second period in the 2026 Stadium Series ice hockey game at Raymond James Stadium. Mandatory Credit:
    February 4, 2026

    Stadium Series Sets NHL Viewership Record in Football-Free Slot
    The outdoor hockey game didn’t compete with the NFL or college football.
    Dec 21, 2025; Denver, Colorado, USA; General view of a Fox Sports broadcast camera before the game between the Jacksonville Jaguars Denver Broncos at Empower Field at Mile High.
    February 4, 2026

    Fox Would Consider ‘Rebalancing’ Sports Portfolio to Keep NFL
    Lachlan Murdoch points to potential moves to keep NFL rights.

    Law
    exclusive
    by

    Chicago Sky ‘Self-Dealing’ Suit Is Reminder of WNBA’s Painful Past
    A minority investor sued team co-founder Michael Alter last week.
    A view of a Nike retail store in New York City.
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    Feds Probing Nike for ‘Systemic’ Discrimination
    “This feels like a surprising and unusual escalation,” Nike said.
    Sep 26, 2025; San Diego, California, USA; San Diego Padres right fielder Fernando Tatis Jr. (23) hits a grand slam home run during the fourth inning Arizona Diamondbacks at Petco Park
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    Padres Sale Looms After Seidler Family Resolves Lawsuit
    Sheel Seidler dropped most of the claims against two of her brothers.
    Demonstrators rally outside of the Supreme Court as the justices hear oral arguments in two cases related to transgender athlete participation in sports in Washington, DC, on Jan. 13, 2026. The cases, Little v. Hecox and West Virginia v. B.P.J., seek to decide whether laws that limit participation to women and girls based on sex violate the equal protection clause of the 14th Amendment.
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    The Former D-I Soccer Player Representing Transgender Athletes
    “There’s not that many people doing it.”

    Deals
    Team WNBA guard Caitlin Clark dribbles up the court against Team USA during the WNBA All-Star Game at Footprint Center in Phoenix on July 20, 2024.
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    Fund Backing Women’s Sports Raises $250M and Counting
    Jason Wright oversees a fund that has secured $250 million.
    January 28, 2026

    CVC’s New Sports Business Buys Into $300M Equestrian Company
    Global Sport Group bought a controlling stake in Equine Network.
    Puma store
    January 27, 2026

    China’s Anta Eyes World Domination With $1.8B Puma Deal
    Anta is now the largest shareholder in both Puma and Amer Sports.
    Jan 24, 2026; Dallas, Texas, USA; Dallas Mavericks head coach Jason Kidd motions to his team during the first quarter against the Los Angeles Lakers at the American Airlines Center.
    January 27, 2026

    Jason Kidd Joins PE-Backed Youth Sports Company
    The Mavericks coach is an equity holder and member of the board.

    Teams
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    Mavs Deal Anthony Davis to Wizards One Year After Luka Trade
    Trae Young and Davis are both extension-eligible with Washington. 
    February 3, 2026

    Patriots React to Kraft Not Making Hall of Fame: ‘Blows My Mind’
    Kraft reportedly did not receive enough votes to be elected.
    February 3, 2026

    Why the Cavs Can Go Star-Hunting Despite the Dreaded Apron
    Cleveland entered the season with the NBA’s highest payroll. 
    Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
    February 3, 2026

    Private Equity Has Reached the Super Bowl
    The Patriots are one of four NFL teams with PE investment.
    Apr 23, 2025; Boston, Massachusetts, USA; New England Patriots head coach Mike Vrabel, left, talks with Patriots owner Robert Kraft courtside during the second half of game two of the first round of the 2024 NBA Playoffs between the Boston Celtics and the Orlando Magic at TD Garden.
    February 2, 2026

    Patriots Defy Odds: Big Free‑Agency Bets Fuel Unlikely Super Bowl Run
    New England will still have decent cap space this coming offseason.
    February 2, 2026

    Seahawks Expected to Hit Market After Trail Blazers Sale Closes
    The sale of the Blazers is expected to be completed in March.
    February 1, 2026

    Seahawks’ Super Bowl Focus Tested As Raiders Close In on Klint Kubiak
    The Raiders are eyeing Seahawks offensive coordinator Klint Kubiak.
    opinion
    January 31, 2026

    Is It Time You Stopped Hating the Patriots?
    This New England team is less detestable than last time. Right?

    Leagues
    by

    Why the NFL Chose 49ers–Rams for Its First Australia Game
    The Australian NFL game will feature a top league rivalry.
    by

    Patrick Mahomes’s Agent: A $70M QB Is ‘Inevitable’
    Leigh Steinberg has represented Mahomes since the Chiefs drafted him in 2017.
    by

    Skubal’s Record Arbitration Win Could Change MLB’s Pay System
    The historic victory for the ace will have many ripple effects.
    Jan 23, 2026; Milwaukee, Wisconsin, USA; Milwaukee Bucks forward Giannis Antetokounmpo (34) drives for the basket against Denver Nuggets forward Spencer Jones (21) during the second quarter at Fiserv Forum.
    by

    Giannis Stays Put At NBA Trade Deadline While Clips, Bulls Rebuild
    The Bucks will keep Antetokounmpo through the end of the season.
    Jeff Miller
    by

    NFL Signals Openness to Prediction Markets
    The league is “interested” but intends to move with caution.
    Feb 3, 2026; San Francisco, CA, USA; A banner at the Super Bowl LX media center at the Moscone Center.
    February 4, 2026

    Super Bowl Security Plan Involves Every Level of Government
    The plan is consistent with those for the World Cup and Olympics.
    February 4, 2026

    Rob Gronkowski Calls Belichick and Kraft’s HOF Snubs ‘Ridiculous’
    “No other coach ever in history should go first ballot.”

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