Thursday, June 11, 2026

Dr. J on the ABA, NIL Money, LeBron as GOAT Businessman

Julius Erving, the only player to win MVP in both the NBA and ABA, sits down with Front Office Sports to talk about Soul Power, his new four-part documentary on Prime Video that tells the untold story of the ABA and why the league changed basketball forever.

What does Dr. J think about NIL money flooding college sports, and what advice does he have for young athletes cashing their first real checks? And when it comes to athlete entrepreneurs today, who is actually doing it right at the level he helped pioneer decades ago?

Plus, the Knicks famously turned him down for cash. How different does his legacy look if that deal goes through? And who does Dr. J have winning it all in the NBA Playoffs this year?

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