Thursday, July 2, 2026

Potential Solutions

  • The second report expressed cautious optimism that the NCAA could implement solutions for other sports.
  • Here are a few recommendations the report provided.
Photo: Alonzo Adams-USA TODAY /Design: Alex Brooks

Since Phase I came out in August, the NCAA has already employed or begun to explore several recommendations for mitigating inequities in basketball.

The second report expressed cautious optimism that solutions could be implemented for other sports.

As with basketball, the NCAA needs to do some soul searching. It needs to consider how it structures championships, why it makes certain investment decisions, and how that impacts athletes in real life. 

  • The NCAA should commission an outside valuation of its other sports’ media rights, the report said.
  • It must ensure branding is equitable, “including but not limited to gender modifiers in championship titles.”
  • It should study whether combining men’s and women’s tournaments would increase equity in the same sports.
  • It should create a “zero-based” budget for all sports so that resource allocation can be equitable.

“We expect efforts to address gender equity across all sports to continue with diligence and a strong commitment to fairness so the NCAA can fully meet its commitment to provide positive championship experiences for all college athletes,” the NCAA Board of Governors said in a statement. 

Of course, not every specific solution the first report presented to fix basketball inequity will work for other sports.

But the question remains: Where was that commitment before?

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Pair of Merging D-II Schools Sue Conference That Kicked One Out

Ursuline College’s athletic recruiting and scheduling are being drastically impacted. 

Brendan Sorsby Embraces 650-Day Wait for Chance at NFL Roster

The quarterback is a man without a home this fall.

Trump Says His Free Sports Tickets Were Worth $122K in 2025

The gifts included Super Bowl, Ryder Cup, and US Open tickets.

After NFL and CFL Say No, UFL May Be Sorsby’s Best Option

The UFL appeared to confirm Sorsby would be eligible.
podcast thumbnail mobile
Front Office Sports Today

7/2/26 – Celtics Trade Jaylen Brown, World Cup Ratings Smash Records, Serena Knee Scare, Bobby Bonilla Day

0:00

Featured Today

ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
June 26, 2026

What We Saw Traveling the U.S. for the World Cup Group Stage

The knockout stage begins Sunday.
June 26, 2026

In an Era of $1,000 Tickets, $10 Watch Parties Bring Fans Together

Stadium watch parties now rival home-game experiences.
June 25, 2026

Italian Americans Have Severe World Cup FOMO

Bars and restaurants in Boston, Philly, and beyond are missing the Azzurri.

College Sports Roster Spending Soars Beyond $20.5M Rev-Share Cap

The $20.5 million rev-share cap was a new floor for roster costs.
Nov 22, 2025; University Park, Pennsylvania, USA; Penn State Nittany Lions running back Kaytron Allen (13) runs the ball into the end zone for a touchdown during the fourth quarter against the Nebraska Cornhuskers at Beaver Stadium.
June 25, 2026

Court Hands NCAA, Conferences Win in Fight Over NIL Enforcement

Schools are still going above the revenue-sharing cap.
June 26, 2026

West Virginia AD: McAfee’s Value to School ‘Maybe Eight Figures’

The sports media star played at West Virginia nearly two decades ago.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
June 25, 2026

The Clippers Have Innovated the NCAA Draft-and-Stash

No. 57 pick Narcisse Ngoy will still play for Auburn this season.
Mar 16, 2026; Dayton, OH, USA; Detailed view of the “NCAA” logo during the Howard Bison a practice session ahead of the first four of the men's 2026 NCAA Tournament at University of Dayton Arena.
June 24, 2026

Players Sue NCAA Over New Five-Year Eligibility Model

The players are suing after being excluded from the new policy.
June 23, 2026

NCAA Approves New ‘Age-Based’ Eligibility Rule

Two attorneys are preparing lawsuits on behalf of at least 50 players.
Mar 21, 2026; Storrs, CT, USA; Iowa State Cyclones guard Jada Williams (8) returns then ball against the Syracuse Orange in the first half at Harry A. Gampel Pavilion.
June 23, 2026

Women’s Basketball Players Blast College Sports Bill

“Where we disagree is—Congress shouldn’t be deciding who makes those rules.”