Latest Stories
First at FOS
Illinois’s $30M Busey Bank Deal: Exec Road Trips, Player Job Pipeline
The jersey patch deal is part of an overall $30 million sponsorship.
Exclusive
Jason Benetti Will Call NBA Games for NBC This Season
Benetti will supplement NBC’s roster, not replace any of its NBA voices.
Varsity Brands CEO on PE Ownership and the Business of Cheer
Varsity includes a cheerleading business and an athletic apparel division.
Who Is New Lakers Owner Josh Kushner?
His older brother, Jared Kushner, is married to Donald Trump’s daughter Ivanka.
Saints Great Turns to Ownership
Marques Colston discusses his Champions Fund launch and finding success after football.
NFL’s Next Commissioner: 11 Possible Roger Goodell Successors
NFL owners eventually will need a successor to Roger Goodell, just not yet.
The Football Marketing Offensive Playbook
How to activate during the moments that matter most to football fans.
Front Office Sports brings you the latest news across MLB and beyond, spotlighting the players, executives, and trends shaping the business of baseball.
Learn more about Baseball
MLB Field of Dreams Tickets Push Near $1,000
Fans clamor for seats as the local weather forecast remains uncertain.
Exclusive
David Ross, Anthony Rizzo Rebranding Volume Podcast
The revamped show will cover all of MLB, not just the Cubs.
Tampa Overhauls Rays $2.3B Stadium Funding As Clock Ticks
The city is shifting to a tax-increment financing structure.
Dodgers’ Late-Season Slide Complicates MLB’s Salary Cap Push
The two-time defending champions haven’t been a juggernaut lately.
Front Office Sports brings you the latest news in the WNBA, NWSL, PWHL, NCAA, and more, spotlighting trailblazing athletes and the trends shaping the explosive business of women’s sports.
Exclusive
Project B Will Launch With Olympic Gender Eligibility Policy
The WNBA has come under fire for lacking an explicit gender policy.
Exclusive
Cunningham Controversy Sends XX-XY T-Shirt Sales Surging
Former Levi’s CMO says her brand has seen a huge boost.
How the Chicago Sky Found the League’s Biggest Revelation
Sydney Taylor went undrafted in 2024 and played two years in Europe.
Caitlin Clark Avoids Suspension As WNBA Rescinds Technical Foul
Sky guard DiJonai Carrington was also ejected for a flagrant foul.
Exclusives
Exclusive
Jimmy Traina, Sal Licata, John Jastremski Joining Media Start-Up
Traina left Sports Illustrated earlier this week.
Featured Stories
Trendy Golf Hat Divide Is More Than a Fashion Fight
As golf has gotten trendier, so has the sport’s style.
How Eye Black Became ‘War Paint’ on the Field
“You’re going into battle, doing something you only do on game days.”
Tom Brady Explains His Aggressive Push Into Trading Cards
Brady talked to FOS about his eponymous card company.
India Is Stealing Cricket’s Throne From England and Australia
India’s insatiable appetite for cricket has shifted the traditional locus of power.
ESPN Kicks Off Increased NFL Preseason Presence After Equity Deal
The ESPN app has 12 out-of-market preseason broadcasts.
Mavs Owner Dumont Hits Back at Cuban in Arena Fight
Cuban is required to arbitrate the dispute privately, Dumont claims.
Feds Say Rozier Friend Threatening Witnesses in NBA Gambling Case
Prosecutors say De’Niro Laster has been intimidating witnesses on social media.
DraftKings Dragged Into Prediction-Market Lawsuit Wave
DraftKings Predictions has been sued three times in the last week.
New York Calls Kalshi ‘Illegal Gambling Operation’ in $36B Suit
Kalshi called the lawsuit “political theater.”
Knicks’ Title Run Creates $67 Million Bump for MSG Sports
The NBA team’s parent company reported across-the-board financial lifts.
First at FOS
Pegula Confirms WTA Genetic Sex Testing Has Begun
The WTA altered its gender eligibility policy last month.
