• Loading stock data...
Thursday, December 11, 2025

Football Saved 2019-20 FBS Budgets

  • Football was such a cash cow in 2019 that it kept department finances afloat despite three months of a pandemic-induced shutdown.
  • The extent of the losses at FBS programs will not appear until next year.
Kyle Robertson-USA TODAY Sports

The NCAA lost more than $600 million in revenue during the 2019-20 fiscal year, financial statements showed. 

But for individual FBS athletic departments, football was such a cash cow in 2019 that it kept department finances afloat despite three months of a pandemic-induced shutdown.

The extent of the losses at FBS programs will not appear until next year, when financial statements reflect the impact of a truncated 2020 football season. 

A Few Examples

Not only did some schools avoid significant losses, but some even profited.

Ohio State boasted “record” revenue in 2019-20, raking in $223.9 million in total revenue — more than $20 million more than the previous year, its financial statements show. That would top revenue for every single Division I public program in 2018-19, according to USA TODAY.

The University of Texas, Austin made about $200.8 million in 2019-20, per the American-Statesman, and notched $22.1 million in profit despite making about $23 million less revenue than the previous fiscal year. Still, the athletic department laid off staff and cut costs before the 2020 football season.

Smaller programs came out with minimal damage as well. For example, Colorado State, which said it suffered more than $1 million in pandemic losses, still earned $56 million — about the same revenue as in 2018-19, according to financial statements.  

The Takeaways

As with football, revenue from men’s basketball teams was mostly unaffected, as the regular season proceeded normally until conference tournaments shut down in mid-March last year.

It’s the 2020 football season — and the 2020-21 men’s basketball regular season —  which will ultimately cause pandemic-related revenue losses. 

Even next year, losses may not be as dire as once predicted for FBS programs, given that every conference played at least a truncated football season. Two of the three teams that opted out told FOS canceling their seasons wouldn’t sink their budgets.

And if the NCAA can pull off its March Madness bubble, some of the individual distributions that were slashed last year may be recouped.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Biff Poggi

Michigan’s Interim Football Coach Is a Hedge Fund Millionaire

Biff Poggi has been called the program’s “consigliere.”
Nov 22, 2025; College Park, Maryland, USA; Michigan Wolverines head coach Sherrone Moore on the sidelines during the first quarter against the Maryland Terrapins at SECU Stadium.

Everything to Know About Sherrone Moore’s Firing, Arrest

Moore was taken into police custody shortly after news broke.
Dec 2, 2025; Berkeley, California, USA; Utah Utes forward Keanu Dawes (8) dunks the ball during the second half against the California Golden Bears at Haas Pavilion.

‘You’ll See More’: Utah Deal Eases PE Concerns in College Sports

NCAA president Charlie Baker said Utah’s deal is “really well thought out.”
Nov 15, 2025; Chicago, Illinois, USA; Michigan Wolverines head coach Sherrone Moore on the sidelines against the Northwestern Wildcats during the first half at Wrigley Field.

Michigan Fires Sherrone Moore Following Misconduct Investigation

Moore had just finished his second season as Wolverines head coach.

Featured Today

The Los Angeles Chargers host executives from UCLA Health on Wednesday, August 7, 2024 at The Bolt in El Segundo, CA.

The Multibillion-Dollar Business of Pro Athlete Recovery

What started as ice baths has evolved into a multibillion-dollar industry.
Big League Wiffle Ball
November 29, 2025

Celebrity-Backed Wiffle Ball Has Big-League Aspirations

Big League Wiffle Ball team owners include Kevin Costner and David Adelman.
November 24, 2025

How NBA Arena Experiences Went Ultra-Luxe

For the most connected guests, the game has become a secondary attraction.
Nov 23, 2025; Inglewood, California, USA; Los Angeles Rams quarterback Matthew Stafford (9) throws a pass against the Tampa Bay Buccaneers during the fourth quarter at SoFi Stadium.
November 24, 2025

Stafford, Rams Rise From the Pack to Super Bowl Contention

The NFL team now has the top odds to win Super Bowl LX.
Jul 22, 2025; Charlotte, NC, USA; ACC commissioner Jim Phillips speaks to the media during ACC Media Days at Hilton Charlotte Uptown.

ACC Commissioner: We Can’t ‘Push Aside’ PE Conversations

His comments came a day after a landmark deal with University of Utah.
Ohio
December 9, 2025

Ohio Won’t Say Why It Put Its Football Coach on Leave

The first-year head coach went 8–4 this season.
Sponsored

20 Years of Coastal Cool: How Johnnie-O Became a Force in Golf,..

A style movement powering one of the fastest-growing brands in sports and lifestyle.
Sponsored

20 Years of Coastal Cool: How Johnnie-O Became a Force in Golf,..

A style movement powering one of the fastest-growing brands in sports and lifestyle.
Lane Kiffin
December 9, 2025

Lane Kiffin’s LSU Coaches Head Back to Ole Miss—With Noncompetes

Ole Miss hosts Tulane on Dec. 20 in Oxford. 
Dec 6, 2025; Salt Lake City, Utah, USA; Utah Utes forward Kendyl Sanders (13) reacts after a play against the California Baptist Lancers during the second half at Jon M. Huntsman Center.
December 9, 2025

University of Utah Taking Investment From Private Equity

Private equity has found its entry into college sports.
December 8, 2025

Final CFP Bracket Raises New Wave of Questions and Controversies

The 12-team tournament field creates another round of controversy.
December 8, 2025

More Teams Skipping Bowl Games—and Notre Dame Is the Headliner

Notre Dame criticized the ACC and ESPN’s weekly CFP rankings shows.