• Loading stock data...
Friday, January 23, 2026

Colorado Becomes College Football’s Most Expensive Ticket

  • Colorado’s average ticket price on the secondary market keeps surging amid a 2-0 start under Coach Prime.
  • The Buffs have knocked Ohio State off as the most expensive ticket in college football for the first time since 2021.
Colorado has passed Ohio State for college football's priciest ticket.
Ron Chenoy-USA TODAY Sports

Demand for Colorado Buffaloes tickets continues to surge for the Deion Sanders-coached team. The average secondary market ticket price for Colorado home games is now $517, an 11% increase since last week’s win over Nebraska.

Data provided by TicketIQ shows that since Colorado’s Week 2 win to start 2-0, the Buffs have overtaken Ohio State for the highest average ticket in college football. The Buckeyes now rank second at $512 for home games, knocking them out of the top spot for the first time since the start of the 2021 season. 

Colorado secondary ticket prices are up 163% since before the start of this season, which began with the Buffs unranked before beating TCU and Nebraska to climb to No. 18 on the AP Poll. CU prices are up a whopping 327% since the beginning of last season’s ticket sales.

The Coach Prime effect continues Saturday as both ESPN and Fox Sports will host their pregame shows in Boulder for Colorado’s home game against Colorado State on ESPN. It marks the first time Fox Sports’ “Big Noon Kickoff” show will air from the site of a game the network isn’t broadcasting, while ESPN’s “College GameDay” will be in Boulder for the first time since 1996. TicketIQ shows CU-CSU tickets priced as low as $224 and as high as $783.

Colorado’s Oct. 13 game against Stanford is currently the hottest remaining home game with the lowest secondary resale price at $693, per TicketIQ. The next most-expensive is USC-Colorado at Folsom Field on Sept. 30, with tickets starting at $378.

Colorado sold $430,000 worth of tickets in just three days following its season-opening road win over TCU. The Buffaloes have the second-highest year-over-year ticket price increase (327%) in college football, according to TicketIQ, trailing only Tulane’s 548% yearly increase coming off their first AAC conference title and a Cotton Bowl win over USC.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Indiana Hoosiers quarterback Fernando Mendoza (15) rushes into the end zone for a touchdown Monday, Jan. 19, 2026, during the College Football Playoff National Championship college football game against the Miami (FL) Hurricanes at Hard Rock Stadium in Miami Gardens.

College Football Playoff Will Not Expand in 2026

Leaders were unable to agree on a new format by Friday’s deadline.
Billionaire Mark Cuban, an Indiana alum and NIL donor, with quarterback Fernando Mendoza after the Hoosiers won their first CFP national championship.

Mark Cuban Likes the College Sports Salary Cap: ‘It Protects Us’

In an FOS interview, Cuban likened the rules to the NBA cap.
Dec 6, 2025; Charlotte, NC, USA; Duke Blue Devils quarterback Darian Mensah (10) celebrates after the Blue Devils score a touchdown in overtime during the ACC Championship game at Bank of America Stadium.

Duke Sues Darian Mensah After QB Enters Portal

He announced his decision on the last day of the portal window.
Indiana Hoosiers quarterback Fernando Mendoza (15) rushes into the end zone for a touchdown Monday, Jan. 19, 2026, during the College Football Playoff National Championship college football game against the Miami (FL) Hurricanes at Hard Rock Stadium in Miami Gardens.

CFP Faces 3 Big Questions About Its Future

The CFP could still expand to 16 teams in 2026.

Featured Today

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Tulsa Portal House
January 16, 2026

Inside the Tulsa Portal House: ‘This Will Translate to Wins’

The Golden Hurricane set up an over-the-top battle station for football recruiting.
Black Rabbit
January 10, 2026

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.

Judge Who Ruled Charles Bediako Eligible Is Six-Figure Alabama Booster

Bediako can play for Alabama on Saturday against Tennessee. 
January 21, 2026

Judge Says Ex-Alabama Player Can Rejoin Team After 3 Years in Pros

The ruling could ultimately deal another blow to NCAA eligibility rules.
Apr 7, 2024; Cleveland, OH, USA; NCAA president Charlie Baker looks on during halftime between the South Carolina Gamecocks and the Iowa Hawkeyes in the finals of the Final Four of the womens 2024 NCAA Tournament at Rocket Mortgage FieldHouse.
January 21, 2026

NCAA President Charlie Baker Is a Twitter Reply Guy

In between serious posts, Baker shares his favorite movies, athletes, and more.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
Zheng
January 20, 2026

NCAA Rules Might Block Columbia Tennis Star From $150K at Australian Open

Zheng is set to graduate from Columbia in the spring.
Mark Cuban shakes hands with D.J. Khaled on Monday, Jan. 19, 2026, ahead of the College Football Playoff Championship game at HardRock Stadium in Miami Gardens.
January 20, 2026

College Football’s Billionaire Era Is Officially Here

Mark Cuban helped Indiana make history in the rev-share and NIL era.
January 19, 2026

Indiana ‘Culture’ and Cash Land Stunning First Title

The unlikeliness of Indiana’s historic season cannot be overstated.
January 19, 2026

Record CFP Ticket Back Above $3,000 Ahead of Kickoff

Miami-Indiana is the most expensive CFP national championship game on record.