• Loading stock data...
Saturday, October 25, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

NFL Taps Cowboys-Eagles Rivalry to Launch 2025 Season

The NFL is looking to start the 2025 season with a bang, and a primetime matchup between the defending champion Eagles and the Cowboys is the first part of that strategy.

Tim Heitman-Imagn Images

The Eagles’ defense of their Super Bowl LIX title will begin against America’s Team.

NBC Sports announced its coverage plans Monday morning for the league’s Sept. 4 kickoff game from Lincoln Financial Field featuring a Cowboys-Eagles clash. As has been the league’s custom for more than two decades, the defending Super Bowl champion opens the NFL’s season with a primetime showcase at home, and the game in Philadelphia will feature a matchup involving one of the league’s top rivalries. 

The kickoff game is the start of a series of announcements planned over the next two days of key games involving each of the NFL’s domestic media-rights holders. Part of Tuesday’s planned unveilings will include the 2025 schedule of international contests led in part by a Sept. 5 game in São Paulo involving the Chiefs and Chargers that will be shown on YouTube

Those announcements will culminate with the release of the full 2025 regular-season schedule Wednesday night. That slate will feature a series of notable changes from last year, including an expanded presence of both international and Christmas games, and additional latitude for flex scheduling into Amazon’s Thursday Night Football

The NFL’s focus on maximizing the audience for every one of its 272 regular-season games also comes after a 2% decline in regular-season ratings in 2024.

Speculation on which of the Eagles’ eight 2025 home opponents would be in the kickoff game, among both fans and the league’s media partners, began immediately after the team’s overwhelming victory over the Chiefs in Super Bowl LIX. 

Though the Eagles’ 2025 home schedule features other major opponents and 2024 playoff teams such as the Broncos, Commanders, Lions, and Rams, the selection of the Cowboys to start the season leans in to decades of history between Philadelphia and Dallas. Though recently supplanted by the Chiefs as the league’s top viewership draw, the Cowboys still are a major attraction nationally.

The team has also been in the midst of a significant transition with its roster, most recently bringing in wide receiver George Pickens following a trade with the Steelers.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Ohio State Buckeyes running back Isaiah West (32) runs the ball in the second half at Camp Randall Stadium on Saturday, Oct. 18, 2025 in Madison, Wisconsin

NIL Has Birthed a Third-Party Cottage Industry—and It’s a Mess

There’s no limit to how much players can make from NIL deals.

MLB Union Chief on Alert As NBA Gambling Scandal Unfolds

The union leader addresses labor and gambling-related concerns.
Terry Rozier

NBA Strongly Denies Quietly Suspending Terry Rozier in 2023

Brian Windhorst appeared to walk back his comments Friday morning.
exclusive

Some ESPN Producers Fed Up With McAfee’s ‘Diva’ Behavior: Sources

The “College GameDay” host has powerful allies.

Featured Today

Christie's

Lou Gehrig’s $4M Jersey and the Exploding Sports Memorabilia Market

An ultra-rare sports collection is about to hit the auction block.
@chef__tezz/Instagram
October 19, 2025

Inside the NFL’s Private Chef Network

Private chefs are the unsung architects of player performance.
October 18, 2025

How Vanderbilt Went From SEC Doormat to Dark Horse CFP Candidate

After beating LSU, Clark Lea said: “Internally, we expect to win.”
May 27, 2025; Indianapolis, Indiana, USA; Indiana Pacers guard T.J. McConnell (9) shoots a three point basket over New York Knicks guard Josh Hart (3) during the third quarter of game four of the eastern conference finals for the 2025 NBA Playoffs at Gainbridge Fieldhouse
October 18, 2025

NBA Stars Swap Wine With League Friends and Foes

A wine-exchange tradition emerged from the bubble season’s close quarters.
YouTube/ Multiple streaming services appear on a Roku TV.

YouTube in Another Carriage Dispute, This Time With Disney

ESPN and ABC could be dropped from the No. 4 U.S. pay-TV distributor.
May 17, 2025; Bronx, New York, USA; New York Yankees left fielder Jasson Dominguez (24) shakes hands with New York Mets right fielder Juan Soto (22) after the top of the fifth inning at Yankee Stadium.
October 23, 2025

Mets, Yankees, and the Nielsen Debate That Won’t Go Away

Weeks after the end of the MLB regular season, viewership issues remain.
Oct 21, 2025; Oklahoma City, Oklahoma, USA; Oklahoma City Thunder guard Shai Gilgeous-Alexander (2) keeps the ball away from Houston Rockets forward Kevin Durant (7) during the second half at Paycom Center
October 23, 2025

NBA’s NBC Return Draws 5.9M Viewers, Best Opener Since 2010

Thunder vs. Rockets peaked at 7.1 million viewers.
Sponsored

How HOKA is Reimagining the NIL Relationship

Fans can now follow their favorite golfers and experience every marquee moment at the Ryder Cup — thanks to innovation from T-Mobile.
Brian Windhorst
October 23, 2025

Brian Windhorst Details Emergency Landing on Omaha–L.A. Flight

The pilots and flight attendants had a communication issue.
October 22, 2025

YouTube Stars Help Bring Back Golf Channel’s ‘Big Break’

The show will return in 2026 after an 11-year hiatus.
Candace Parker
October 22, 2025

Candace Parker Wants NFL-Style Coverage From NBA Media

Amazon will stream its first NBA doubleheader Friday.
Netflix
October 21, 2025

Netflix Staying on the Sidelines As TNT Sports Parent Seeks Buyer

The streaming giant shows little interest in acquisition possibilities.