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NBC Sports parent company Comcast is still on track to complete its planned corporate split in mid-2027. But the move is going to come with significant financial and personnel costs, according to a third-quarter earnings report on Thursday.
In June, Comcast detailed its plan to separate its connectivity and cable businesses from the NBCUniversal entity that includes NBC Sports. NBCUniversal will become a separate, publicly traded corporation as a result of the transition. Widespread layoffs are expected in the wake of that move; a specific count for the forthcoming staff cuts has not been revealed, but it’s expected they will be focused on the Comcast side of the split.
“We expect to have a significant [restructuring] charge in the fourth quarter, related mostly to our transformation efforts, and I would quantify that at over $1 billion,” Comcast CFO Jason Armstrong said in an earnings call with analysts. “Our priority is to provide the financial flexibility for both companies to pursue their respective growth strategies for the long term.”
Despite Comcast’s long-term optimism around the split, the forthcoming impacts showcase the challenge that both companies will face in the midst of accelerating media industry disruption. That’s also happening despite a series of programming and viewership successes in recent months from NBC Sports.
“We don’t look at [this] as a cost-cutting exercise,” Armstrong said. “This is the ability to simplify in order to move faster, to be more nimble in decision-making, and really create capacity to invest for growth.”
Comcast said it generated $29.3 billion in revenue for the third quarter, down 6% and $3.4 billion in net income, up 3.5% as the company continues to grapple with subscriber losses in its core connectivity and cable television businesses.
Providing a meaningful boost to the results, however, was Spanish-language coverage of the 2026 FIFA men’s World Cup on Telemundo, which generated record-level viewership. Domestic ad sales during the quarter surged 14.6% during the quarter, a lift that would have been just 0.3% without the World Cup programming.
Peacock, meanwhile, posted another quarterly profit, ending the period $261 million in the black after generating its first-year profitable quarter in the spring. The World Cup also was an important push for the streaming service. Peacock’s subscriber count during the quarter remained flat at 48 million.
“I expect us to continue to drive profitability in the [Peacock] business for all the reasons we’ve been focused on and talking about,” said Comcast co-CEO Mike Cavanagh. “It’s a great value. It’s got an unbelievable portfolio of sports and a successful path of bringing in [top-tier] movies from Universal, plus library, plus originals. It’s a formula that we like what we see.”
The earnings report also highlighted a significant week for NBC Sports and Comcast that included coverage of the WNBA Finals, the beginning of the NBA’s 2026–27 season, and a big Sunday Night Football game on Oct. 25 between the Chiefs and Seahawks.
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