• Loading stock data...
Wednesday, September 18, 2024

NFL Dominates Docuseries Landscape With ‘Hard Knocks’ and Netflix Hits

  • ‘Hard Knocks’ just wrapped up the first of three versions this season.
  • Netflix found success with its receiver-focused follow-up to ‘Quarterback.’
Charles LeClaire-USA TODAY Sports

It’s the heart of docuseries season for the NFL.

With the first iteration of an offseason-themed Hard Knocks in the books, the traditional training camp series premieres Tuesday night, chronicling preparations for the season from the Bears and No. 1 draft pick Caleb Williams (above). Chicago has already played one exhibition contest—Thursday’s Hall of Fame Game against the Texans—that should offer some immediate behind-the-scenes content for viewers.

Last Tuesday brought the finale of Hard Knocks: Offseason with the New York Giants, a first-of-its-kind five-episode season following the springtime front-office happenings like the NFL combine, draft, and free agency. But instead of the typical storylines around players and coaches that viewers may be used to, it was New York general manager Joe Schoen and his top scouts who were the show’s main stars.

Plenty of good reviews came in for the series, and some suggested there was even too much secretive information revealed—a stark contrast to previous editions. Schoen was often shown strategizing with Giants owner John Mara, who was not happy with the decision by Saquon Barkley to sign with NFC East rival Philadelphia. 

“I was certainly a little nervous about it going in,” Mara told the New York Post. “It was a pretty honest depiction of what goes on, and I think people appreciated having that kind of access. … There were some uncomfortable moments in there, but all-in-all, I’m glad it’s over.”

Ready for More?

The NFL hasn’t announced whether the offseason version of Hard Knocks will return in 2025. But with the expansion of the show a key part of the NFL’s continued efforts to take over the sports calendar, there won’t be much time off for the franchise this fall.

In December, the now three-year-old in-season version of the series will begin documenting all four teams in the AFC North throughout the end of the regular season and into the playoffs. Last year, the in-season Hard Knocks followed the Dolphins through a loss in the wild card round. This year, four teams being under the microscope increases the chances of bringing more exclusive postseason content.

Netflix Is Here, Too

Netflix’s prowess as a force in sports docuseries reached the NFL last year with the debut of Quarterback, which followed three signal-callers—including Patrick Mahomes—throughout the 2022 season. Despite being headed up by Peyton Manning’s Omaha Productions, the show struggled to find more willing quarterback participants for a second season and ultimately pivoted.

During the 2023 season, Netflix followed four wideouts—Justin Jefferson (Vikings), Davante Adams (Raiders), Amon-Ra St. Brown (Lions), and Deebo Samuel (49ers), as well as one tight end, San Francisco’s George Kittle, to create Receiver. The show, which was released in July, reached the No. 1 spot on Netflix’s top-10 most-watched list for several days. Plans for yet another follow-up during the 2024 season have not been announced.

America’s Team

Still to come in the NFL documentary space is a 10-episode series exploring Cowboys owner Jerry Jones and the growth of his business empire in the 1990s. A release date has not been announced, but the project is in partnership with Skydance Sports, which is partially owned by the NFL and also collaborates on Hard Knocks.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Coaching Hot Seats Heat Up Despite Expanded Playoffs, Massive Buyouts

Despite college and pro football season having just started, several coaches are already facing public pressure.

Chiefs’ Impact on Presidential Election

Patrick Mahomes has declined to weigh in after Taylor Swift endorsed Kamala Harris.

Dak Prescott is the NFL’s Highest-Paid Player. Who’s in Line to Top Him?

Brock Purdy is the top contender to rival Prescott’s average annual value next season.

Brady Shaky in Debut, but No Need to Panic

Brady looked like a rookie during his broadcast debut.
podcast thumbnail mobile
Front Office Sports Today

MLBPA Suing Sportsbooks; Ben Shelton Talks Laver Cup

0:00

Featured Today

Crypto.com soccer advertising

The Champions League Is Back. So Is Crypto Sponsorship

Crypto investment is making its debut in the biggest European soccer competition.
New York Boulders
September 10, 2024

On the Fringes of Pro Baseball, a Tiny Independent Team’s Attempt to Create Stars

In the Frontier League, every bit helps to make it to the Show.
September 4, 2024

Northwestern’s Tiny Temporary Football Stadium Is Making Big Money

Despite 35,000 fewer fans in seats, Northwestern is bringing in more revenue.
Aug 25, 2024; Denver, Colorado, USA; Detailed view of a Denver Broncos snapping the football in the second half against the Arizona Cardinals at Empower Field at Mile High.
September 3, 2024

How NFL Streaming Will Work With Coverage Across Four Exclusive Platforms

Each week will feature at least one game exclusively on a streaming service.

ESPNers React to Adrian Wojnarowski’s Stunning Retirement

“We sure didn’t ask him to leave, I can assure you of that.”
NBC Chairman Mark Lazarus onstage at Front Office Sports Tuned In summit in New York
September 17, 2024

NBC Chairman: Peacock ‘Added a Lot of Subs’ From Paris Olympics

Mark Lazarus wouldn’t disclose the number just yet.
September 18, 2024

Adrian Wojnarowski Leaves ESPN for St. Bonaventure GM Job

One last Woj bomb for the road.
Sponsored

The Women Fueling The Future Of Football

In this episode of FOS Explains, fueled by Gatorade, we discuss how women are changing the landscape of the NFL and the business of football.
September 17, 2024

Fox Friday CFB Ratings Start Strong

Kansas State–Arizona drew 2.58 million viewers in the debut broadcast.
Jan 8, 2024; Houston, TX, USA; A detail view of an ESPN camera before the 2024 College Football Playoff national championship game between the Michigan Wolverines and the Washington Huskies at NRG Stadium.
September 16, 2024

How Long Will Disney Keep Fighting for Venu?

Disney, Fox, and Warner Bros. Discovery are pushing forward with their joint venture, Venu.
September 15, 2024

Amazon Posts 3rd-Best TNF Ratings Ever

The online retail and streaming giant posts its third-best game average for “Thursday Night Football.”
September 14, 2024

Disney, DirecTV Agree to New Deal

DirecTV gains the ability to offer genre-specific packages involving Disney channels, including in sports.