• Loading stock data...
Tuesday, January 13, 2026

Reggie Bush’s Heisman Return: A Symbolic Win, but NCAA Battle Looms

  • It was the Heisman Trophy Trust that decided to give the USC star his trophy back.
  • The NCAA has not commented on the move and is still being sued by Bush.
Kirby Lee/Image of Sport-USA TODAY Sports

News of Reggie Bush getting his Heisman Trophy back Wednesday was widely celebrated across social media and sports talk shows alike. And it’s not surprising, given the general public sentiment toward college sports these days: Why should one of the greatest college football players this century continue to be exiled for taking a reported $300,000 in benefits nearly two decades ago, while today’s top stars get millions in name, image, and likeness deals for simply choosing to play at a new school?

As of Wednesday afternoon, the NCAA has stayed quiet on the matter, and it’s unclear what this move means beyond Bush and USC getting their hardware back and the retired athlete being able to take part in official ceremonies in the future. 

We asked Front Office Sports college sports reporter Amanda Christovich what she thinks it means: “The Heisman Trust’s decision to give Bush his trophy back does not represent a change of heart for the NCAA,” she says. “The Heisman Trust has previously said that it would be willing to give Bush his trophy back if the governing body reversed its own infractions decision deeming him ineligible, and deeming his records uncountable. But on Wednesday, the trust appears to have gone ahead with the decision without the NCAA’s blessing.”

What’s Next?

There are still legal matters to sort out. More from Christovich: “While the NCAA did not respond to a request for comment from FOS, a source told The Dan Patrick Show that the Heisman Trust’s decision was completely separate from the NCAA. Separately, Bush is still involved in a defamation lawsuit against the NCAA over comments made about the Heisman situation.”

Bush is the only Heisman winner to have the award retroactively taken away, so there are no similar situations for the trust and NCAA to deal with. USC welcomed Bush back to campus Wednesday, as the school’s relationship with its former player had been severely damaged due to the controversy that also saw the Trojans stripped of their 2004 BCS national championship.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

49ers

NFL Wild-Card Games Draw Massive Viewership

The bullish viewership includes another league streaming record.

Get Ready for the Mike Tomlin TV Sweepstakes

“Every network will offer him a job,” one source predicts.
Indiana Hoosiers defensive back D'Angelo Ponds (5) rushes the ball Friday, Jan. 9, 2026, during the Peach Bowl and semifinal game of the College Football Playoff against the Oregon Ducks at Mercedes-Benz Stadium in Atlanta.

College Sports Watchdog Will Enforce Rules Without Legal Backing

Without signed participant agreements, the enforcement body may not have any teeth.
Dec 14, 2025; Inglewood, California, USA; Fox broadcaster Tom Brady is seen prior to the game between the Detroit Lions and the Los Angeles Rams at SoFi Stadium.

Tom Brady’s Wild-Card Clinic Showed He’s Made the Jump

Brady has been more willing to criticize the play of QBs like Jalen Hurts.

Featured Today

Black Rabbit

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
January 6, 2026

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.

Feds Say They’re Investigating College Sports Agents 

The FTC is attempting to enforce agent regulations in college sports.
January 11, 2026

Mark Cuban Has Questions About CFP Championship Ticket Prices

Indiana-Miami is trending to be the most expensive CFP title game ever.
January 13, 2026

College Basketball’s Former Pros Are Off to Extremely Slow Starts 

An NBA draft pick is averaging three points a game in college.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
January 11, 2026

CFP Title Game Ticket Prices on Pace to Be Most Expensive Ever

Demand is high for the Miami-Indiana matchup.
January 11, 2026

Marcus Freeman Won’t Be Charged for Battery After Wrestling Meet Incident

Freeman was accused of battery at his son’s wrestling match.
January 9, 2026

Billionaire-Backed Hoosiers Heading to First CFP Championship

The championship game is the culmination of a remarkable two-year run.
Oregon Ducks quarterback Bo Nix greets Phil Knight after defeating the Liberty Flames to win the Fiesta Bowl at State Farm Stadium in Glendale on Jan. 1, 2024.
January 9, 2026

Oregon-Indiana Is a Battle of Billionaire-Backed Rosters

Both schools have their richest alumni funding NIL.