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Thursday, December 12, 2024
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    ESPN Jumps Into Sports Betting

    • ESPN is upending the sports betting landscape by striking a deal with PENN Entertainment.
    • Barstool has been sold back to Dave Portnoy.
    By
    Aug 09, 2023 | 03:40 am
    UPDATED Aug 09, 2023 | 01:44 pm
    ESPN
    Ron Chenoy-Imagn Images

    ESPN made its long-awaited move into the sports betting space, inking a deal with Penn Entertainment. Penn will rebrand its sportsbook to ESPN Bet, and sell previous sports betting partner Barstool back to its founder, Dave Portnoy. The move represents a huge pivot for all three companies, as ESPN pushes aside concerns over associating sports betting with parent company Disney’s family-friendly image.

    Plus, we’re joined by IOC sports director Kit McConnell, who is working to elevate esports to the highest stage — the Olympics.

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