• Loading stock data...
Thursday, March 26, 2026

PGA Championship’s Quick Organization Could Set New Precedent

PGA-Championship
Michael Madrid-USA TODAY Sports

This weekend’s PGA Championship could mark a comeback moment for golf’s top earning athlete of all time, and potentially establish a new precedent for how the tournament selects its venues.

The Championship usually selects its hosts years in advance to allow ample time to develop sponsorships, event marketing, and to field course adjustments. 

However, the 2022 edition at Southern Hills Country Club in Tulsa, Oklahoma, was put together in a relatively hasty 16 months after the tour voted to remove it from Trump National Golf Club in Bedminster N.J., following the violent rally at the U.S. Capitol on January 6, 2021.

  • The prize purse for the PGA Championship will be $12 million
  • The course was lengthened to 7,635 yards from 6,968 yards to fit tournament standards.
  • Concession prices, namely the $18 beers, have turned heads, including golfer Justin Thomas, who tweeted, “Gotta treat the fans better than that.”

Tour officials said that around 30 venues sought to host the Championship, and the experience has made them reconsider if such long lead times are necessary going forward.

Lurking Tiger

Tiger Woods, 46 years old and 14 months removed from a serious car accident that nearly cost him a leg, is projecting confidence that he can win the Championship.

His $1.7 billion in earnings, including $121 million in prize money, is second among all athletes, behind only Michael Jordan.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Maxime Vachier Lagrave

The Planet’s Best Chess Players Are Having Their LIV Golf Moment

Chess’s most prestigious tournament is battling a splashy Saudi event.
[US, Mexico & Canada customers only] Feb 5, 2026; Riyadh, SAUDI ARABIA; Sergio Garcia in action during the second round of play at LIV Golf Riyadh at the Riyadh Golf Club.

PGA Tour, LIV Golf Showing No Signs of 2027 Truce

LIV has already scheduled four events for next year.
Beau Brune/LSU

College Athletic Departments Are Becoming Media Companies

“There’s only so many tickets you can sell, but content is infinite.”

AI College Recruiting Reels Aren’t Fooling Scouts

College coaches and recruiters are way ahead of cheating athletes.

Featured Today

Alex Eala Has Become One of the Biggest Draws in Tennis

Eala will face Coco Gauff in the third round at Indian Wells.
Jun 9, 2021; Paris, France; The racket of Coco Gauff (USA) after she smashed it during her match against Barbora Krejcikova (CZE) on day 11 of the French Open at Stade Roland Garros
March 6, 2026

The ‘Rage Room’ Is the Hottest Place in Tennis

The idea came from a player podcast.
March 5, 2026

Mark DeRosa Is Still Baseball’s Swiss Army Knife

DeRosa is the sport’s utility player both on the field and off.
Nicole Silveira
March 3, 2026

The Tattoo Marking Membership in the Most Exclusive Club in Sports

For athletes, the Olympic rings tattoo is “about everything it took.”
Tennis fans watch a BNP Paribas Open third-round match between Taylor Fritz and Alex Michelsen on Stadium 2 at the Indian Wells Tennis Garden in Indian Wells, Calif., on Monday, March 9, 2026.

Indian Wells Reserved-Seating Shift Draws Criticism

A tournament spokesperson says they will “carefully evaluate” their decision.
Aug 25, 2025; Cleveland, Ohio, USA; A general view of Progressive Field in the seventh inning of a game between the Cleveland Guardians and the Tampa Bay Rays.
March 4, 2026

Ohio Pro Teams Jockey for $400M in Stadium Funds

Nearly every Ohio pro team has applied for public aid for venue renovations.
March 10, 2026

Judge Blocks Plan to Use Unclaimed Funds for Browns Stadium

A preliminary injunction blocks, for now, the use of unclaimed funds.
Sponsored

Cameron Boozer & Cayden Boozer Talk Pressure, Benefit of Playing Together

The Boozer twins have built their games, and their identities, side by side.
Brandon Johnson
March 3, 2026

Chicago Makes Last-Ditch Push to Keep Bears

Political division remains in Illinois as stadium deliberations continue. 
February 26, 2026

Indiana Approves Bears Stadium Plan, Turns Up Heat on Illinois

Indiana Gov. Mike Braun signs a stadium development framework.
February 25, 2026

Jaguars Adjust Their London Plans for $1.4B Stadium Overhaul

The NFL franchise is undergoing a $1.4 billion stadium renovation in Jacksonville.
February 24, 2026

Bears Stadium Fight Escalates As Illinois and Indiana Make Moves

The Indiana House overwhelmingly passes a stadium funding bill.