Wednesday, June 24, 2026

PGA Championship Brings Golf Leadership, LIV and Prize Money Questions

Aronimink Golf Club is hosting its second PGA Championship, which begins Thursday.

May 11, 2026; Newtown Square, Pennsylvania, Scottie Scheffler walks to the the eleventh hole during a practice round of the PGA Championship golf tournament at Aronimink Golf Club.
Bill Streicher-Imagn Images

As the golf world gathers in Philadelphia this week for the second men’s major championship of the year, a number of key topics will provide plenty of buzz off the course—from notable leadership changes to LIV Golf questions and more.

Aronimink Golf Club is hosting its second PGA Championship, which begins Thursday. The only other men’s major played at the course was the 1962 PGA Championship won by Gary Player. Since then, Aronimik has hosted some amateur championships, PGA Tour events, and the 2020 KPMG Women’s PGA Championship.

Over the next seven days the historic club, founded in 1896, will play host not just to the world’s best golfers, but also the next steps in the shifting landscape of the professional sport.

Meet PGA of America’s New Boss—Again

The PGA of America—which operates the PGA Championship, and the Ryder Cup when it’s played in the U.S. every four years— is entering its marquee annual event with a new CEO for a second consecutive year.

Former UnitedHealth Group CMO Terry Clark was named CEO in February after Derek Sprague stepped down in January after just one year on the job. 

Clark, who had served as an independent director on the PGA of America Board since 2024, has taken over an organization that has faced plenty of recent criticism. 

The PGA of America (a separate entity from the PGA Tour) was in charge of Ryder Cup operations last fall when fans’ behavior at Bethpage Black turned ugly against the dominating European team.

Since then, outspoken PGA of America president Don Rea Jr., who also came under fire at the Ryder Cup, has had his role reduced until his two-year stint in office concludes in November.

In March, the PGA of America extended its Ryder Cup media rights deals with NBC Sports and USA Sports from 2031 to 2033. Last month, the organization named Jim Furyk captain of the 2027 U.S. Ryder Cup team, which will face Europe in Ireland next fall.

A Smaller LIV Presence 

As LIV Golf fights for survival amid the Saudi PIF’s funding exit, 11 players from the league will compete in the PGA Championship, which is a noticeable drop from last year’s contingent. 

There were 15 full-time LIV members at the 2025 PGA Championship. Additionally, LIV reserve player John Catlin was in the field.

LIV players have never been banned from the PGA Championship, or the other three majors, like they have been from the PGA Tour. But the league did not receive Official World Golf Ranking points until this season, which made it harder for LIV players to qualify for the four majors.

Phil Mickelson, who is exempt into the PGA Championship for life as a former winner, would have marked a 12th LIV player in the field, but he’s been away from competitive golf this spring dealing with a personal family health matter. 

At the Masters, 10 LIV players competed, which was down from 12 last April and marked the league’s smallest contingent at Augusta since launching in 2022.

Pay Day

The prize money ultimately up for grabs at the PGA Championship will be telling in many ways.

The PGA of America is expected to announce this year’s purse mid-tournament as usual. Last year, the PGA Championship raised its purse by $500,000 to an event record $19 million

However, that ranked just third out of the 2025 major championships, behind the U.S. Open and Masters—and behind the PGA Tour’s eight $20 million signature events, $25 million Players Championship, and LIV’s $25 million purses (which increased to $33 million this year).

The Masters this year raised its purse by $1.5 million to $22.5 million, which was a million more than the U.S. Open’s $21.5 million—previously the record for a major. “It’s not a race,” USGA CEO Mike Whan told Front Office Sports last week when asked about the U.S. Open potentially increasing prize money this year.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

PGA Tour Bets New Tour Championship Will Drive Revenue

The on-site experience will be extremely different from standard events.
Mar 16, 2026; Dayton, OH, USA; Detailed view of the “NCAA” logo during the Howard Bison a practice session ahead of the first four of the men's 2026 NCAA Tournament at University of Dayton Arena. Mandatory Credit: Rick Osentoski-Imagn Images

Players Sue NCAA Over New Five-Year Eligibility Model

The players are suing after being excluded from the new policy.
June 12, 2026; Inglewood, California, U.S.; Christian Pulisic, Weston McKennie, Folarin Balogun and Malik Tillman of the U.S. celebrate their first goal, an own goal scored by Paraguay's Damian Bobadilla. Mandatory Credit: Kirby Lee-Imagn Images

USMNT World Cup Run Could Push Fox Ad Rates Past $2 Million

Fox was charging nearly $1 million for USMNT group-stage games.
Indiana Fever guard Lexie Hull (10) celebrates a three-point basket Monday, June 22, 2026, during the game at Gainbridge Fieldhouse in Indianapolis. The Indiana Fever defeated the Phoenix Mercury, 86-77

Female Athletes Are Trying to Build the ‘Athleisure of Beauty’

“Performance cosmetics” have emerged alongside the women’s sports boom.
podcast thumbnail mobile
Front Office Sports Today

6/24/26 – NBA Draft Recap, NFL Rejects Sorsby, PGA Tour Restructures, NHL Eyes Texas Expansion

0:00

Featured Today

Why U.S. Open Host Sites Are on a 25-Year Plan

The U.S. Open has already picked out 22 future sites through 2051.
Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.
June 15, 2026

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Ai sports slop
June 5, 2026

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.
Apr 24, 2026; Salt Lake City, Utah, USA; NHL commissioner Gary Bettman speaks to the media before game three of the first round of the 2026 Stanley Cup Playoffs between the Utah Mammoth and the Vegas Golden Knights at Delta Center.

NHL’s Sun Belt Powerhouse Center Is Set to Expand

The league draws closer to placing a second team in Texas.
Jun 14, 2026; Washington, D.C., USA; Justin Gaethje (blue gloves) fights Ilia Topuria (red gloves) during the UFC Freedom 250 at the White House South Lawn.
June 23, 2026

UFC Leans Further In to AI With New Meta Rankings

The ranking system debuted with multiple issues.
Jun 23, 2026; New York, NY, USA; NBA Commissioner poses with the first pick in the 2026 NBA draft selected by the Washington Wizards, BYU forward AJ Dybantsa at Barclays Center. Mandatory Credit: Brad Penner-Imagn Images
June 23, 2026

Wizards Land Dybantsa Ahead of NBA Lottery Overhaul

Darryn Peterson, Cameron Boozer, and Caleb Wilson rounded out the top four.
Sponsored

How Daktronics Is Reshaping the Modern MLB Ballpark Experience

The technology powering baseball’s next chapter.
June 23, 2026

Golden Knights Owner Joins Race for Vegas NBA Expansion Team

The Golden Knights owner is leaning partially on his successful NHL track record.
June 23, 2026

NFL Slams Door on Brendan Sorsby’s Supplemental Draft Bid

The league told him to prepare to enter the 2027 NFL Draft instead.
June 23, 2026

Unrivaled and Project B Are in an Arms Race for WNBA Talent

Both leagues announced new roster signings in recent days.
June 23, 2026

Tiger Woods Returns to Public Eye to Support PGA Tour Changes

Woods was arrested in March after a rollover car crash in Florida.