Friday, September 11, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

#NuggsForCarter Goes NASCAR

McDowell’s Chevrolet SS will feature WRL and K-Love as its primary sponsors, per usual with the supporting hashtag for the Food City 500 on Monday at 1 p.m.

Image via @LFR95

Reno, Nevada high school student Carter Wilkerson struck Twitter gold in recent weeks. His fame has now made it into NASCAR.

Wilkerson began as a high schooler with about 150 followers, but after his tweet to Wendy’s asking for a year’s supply of nuggets he is a celebrity with over 92k followers.

Wilkerson asked how many retweets would be needed for a year’s supply of chicken nuggets, to which Wendy’s replied “18 million.” As of now, Wilkerson has 3.26 million retweets and has made an appearance on the Ellen Degeneres show.

This out-pour caught the attention of Concord, NC based NASCAR team Leavine Family Racing. LFR’s Michael McDowell will sport the #NuggsForCarter hashtag on the rear bumper — for free. Free sponsorship is not typically in NASCAR’s vocabulary, but McDowell and the № 95 team just wanted to help him out.

https://frontofficesports.com/nascar-uses-dash4cash-to-help-spike-interest-in-xfinity-series-f20be689293b

“It all started out just for fun. I just really wanted some chicken nuggets,” said Wilkerson. “Now, we’ve raised more than $100,000 for charity and it just keeps growing.”

The charity donation comes from Wendy’s promise to donate $100,000 to the Dave Thomas Foundation for Adoption if he surpassed 3.2 million retweets — he did.

Wilkerson is closing in on Ellen DeGeneres’s most retweeted tweet ever at 3.41 million; something they jokingly discussed could not happen.

McDowell’s Chevrolet SS will feature WRL and K-Love as its primary sponsors, per usual with the supporting hashtag for the Food City 500 on Monday at 1 p.m.


Front Office Sports is a leading multi-platform publication and industry resource that covers the intersection of business and sports.

Want to learn more, or have a story featured about you or your organization? Contact us today.

https://upscri.be/f32ae1

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Aug 6, 2026; Toronto, Ontario, Canada; Jessica Pegula (USA) reacts after winning the first set against Kamilla Rakhimova (UZB) during third round play at Sobeys Stadium.

Pegula: Influencers Have Become ‘A Little Too Much’ at US Open

Pegula said she also can appreciate what influencers can bring to the sport.

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”
President Donald Trump and FIFA President Gianni Infantino hold World Cup medals during the FIFA World Cup 2026 final between Argentina and Spain at New York New Jersey Stadium on Sunday, July 19, 2026, in East Rutherford, NJ.

Trump Finally Backs Infantino Amid FIFA Leadership Crisis

Trump said it’d be a “terrible mistake” if FIFA considered replacing Infantino.
Akron Zips football student-fans cheer before the game against Wyoming, Aug. 28, 2025, at InfoCision Stadium in Akron, Ohio.

Viral Akron Football Promo Attracts Celebrity Season-Ticket Buyers

Zips tickets are selling fast after a chance to play offensive coordinator.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Noah Eagle on Calling the 49ers vs Rams Netflix Game in Australia

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
Aug 3, 2026; Washington, D.C., USA; Alexandra Eala (PHI) kisses the championship trophy during the trophy ceremony after her match against Jessica Pegula (USA) (not pictured) in the women's singles final of the 2026 Mubadala DC Open at Rock Creek Park Tennis Center. Mandatory Credit: Geoff Burke-Imagn Images
August 30, 2026

How Alex Eala Turned the Philippines Into a Tennis Nation

A December homecoming match could break tennis’s attendance record.

Kirk Herbstreit’s Dog Gets His Own Line of Merchandise

Peter Fan Club says it has notched thousands of orders.
August 28, 2026

Why Is Nike Suddenly Part of Sorority Rush Season?

They’re “campus athletes.”
September 2, 2026

Good Good CEO Steps Down Amid Callaway Driver Ad Fallout

Matt Kendrick says he didn’t see the ad before it was published.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
August 27, 2026

Good Good Golf Founder Apologizes, Says He Hopes People ‘Move On’ 

Clark was shown shoving fellow Good Good creator Alexis Miestowski.
August 23, 2026

US Open ‘Almost Doubling’ Credentials for Content Creators

Nearly 100 creators will be credentialed at this year’s US Open.
August 23, 2026

Good Good Golf Pulls Ad, Apologizes Following Backlash

Callaway, Good Good’s equipment partner, said it was “disappointed by the content.”
May 25, 2025

How Rolex Paved the Way for Luxury’s Love Affair With Tennis

“It’s almost impossible to think about tennis without thinking about Rolex.”