• Loading stock data...
Saturday, May 18, 2024

ESPN Has $400M At Risk in College Football Playoffs

  • ESPN could lose around $400 million in ad revenue if there are more College Football Playoff cancellations.
  • Five bowl games have been canceled already.
ESPN-CFP
Kim Klement-USA TODAY Sports/Design: Alex Brooks

The biggest loser of the College Football Playoffs could be ESPN.

The network could see up to $400 million in lost advertising revenue if key college football games are canceled. 

College football’s postseason brings in an estimated $350 million to $400 million each year for the Disney-owned network. However, five bowl games have been canceled so far, and with the Omicron variant of COVID-19 spreading quickly, it is possible that additional games, including the three final playoff matchups, could go as well.

  • ESPN is most of the way through a 12-year deal to air the tournament worth a reported $470 million per season. 
  • The deal includes the four-team playoff and six associated bowl games through 2025. 
  • Ratings for last year’s championship game dropped by 27%. The game, in which Alabama defeated Ohio State, was played in front of limited fans due to pandemic-related restrictions. 

Victory by Forfeit? 

The College Football Playoff management committee announced last week that teams would forfeit games if they do not have enough available players, and that makeup games would not be allowed. 

Should all four teams in the College Playoff Semifinals be ineligible to play by Jan. 15, the national championship will be declared vacant.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL’s Christmas Shake-Up: Netflix and Amazon Will Take It Over in ’25

This is the new-age NFL, where anything goes, if the price is right.

Amazon’s Thursday Night Fever: Banking on Caitlin Clark’s Impact

Clark makes her home debut for the Indiana Fever on Thursday night.

NFL’s Schedule Points to Network Strategies: Chiefs Lead, Texans Rise

The two-time defending champions are a fixture across many of the league’s tentpole events.

Caitlin Clark Debuts With WNBA’s Most-Watched Game in Decades

The game averaged 2.12 million viewers, the WNBA’s highest since 2001.
podcast thumbnail mobile
Front Office Sports Today

MLB, NBA, NHL Broadcasting Future Goes to Court

0:00

Featured Today

February 5, 2019; Washington, DC, USA; The grounds of the Capitol Building empty out following the conclusion of President Donald Trump's State of the Union speech on February 5, 2019.

‘A Breathtaking Lobbying Campaign’: The NCAA’s Sophisticated Effort to Save Amateurism

Inside the carefully coordinated, multimillion-dollar operation to end the athletes’ rights era.
May 14, 2024

The WNBA Was Forged in Houston. Why Won’t It Go Back There?

Houston’s a perfect fit for expansion. The league isn’t considering it yet.
May 9, 2024; Indianapolis, IN, USA; Indiana Fever guard Caitlin Clark (22) stands with the team during the national anthem on Thursday, May 9, 2024, during the preseason game against the Atlanta Dream at Gainbridge Fieldhouse in Indianapolis.
May 12, 2024

‘Perfect Storm’: The Rise of Local WNBA Broadcast Pacts

With national attention reaching new heights, regional coverage could dictate the future.
Mar 29, 2023; New York, New York, USA; American actors and comedians Chris Rock (left) and Ben Stiller sit court side during the third quarter between the New York Knicks and the Miami Heat at Madison Square Garden.
May 11, 2024

The Haves and Have-Nots: How the Knicks’ Celebrity Row Works

Unwritten rules, an expectation of quid pro quo, and nothing is free.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Live Nation
Multiple - USA Careers
Adidas
Multiple - USA Careers
FanDuel
Multiple - USA Careers

Pac-12 Finally Inks Football Media Deal With Just Two Members

The two-member ‘conference’ signed one-year deals with Fox Sports and The CW. 
May 7, 2024

Another Court Sides With Zion Williamson’s Years-Old Firing of Unregistered Agent

There isn’t a rigorous or nationwide standard to rep a college athlete.
Nov 25, 2023; Pasadena, California, USA; Helmets at the line of scrimmage as UCLA Bruins long snapper Beau Gardner (60) snaps the ball against the California Golden Bears at the Rose Bowl.
May 10, 2024

UCLA Might Have to Pay $10M a Year to Subsidize Cal Athletics

UC Board of Regents will consider approving a proposal for mandated subsidies.
Sponsored

Major League Rugby’s Vision for American Rugby

How Major League Rugby is leading the Rugby renaissance in the U.S.
Dec 2, 2023; Atlanta, GA, USA; Georgia Bulldogs wide receiver Marcus Rosemy-Jacksaint (1) reacts in the second half against the Alabama Crimson Tide at Mercedes-Benz Stadium.
May 6, 2024

Why a College Athletes’ Rights Group Is Setting Employee Status Aside

The organization endorsed a new collective bargaining model where athletes remain amateurs.
April 30, 2024

House v. NCAA: Settlement Doesn’t Address Biggest Issue in College Sports

The House v. NCAA case puts the NCAA and power conferences on the hook for billions in damages.
Dec 3, 2022; Indianapolis, Indiana, USA; FOX Sports personality Reggie Bush before the Big Ten Championship between the Michigan Wolverines and the Purdue Boilermakers at Lucas Oil Stadium.
April 25, 2024

Reggie Bush Got His Heisman Back. Here’s Why He’s Still Suing the NCAA

The former USC star will go forward with a 2023 defamation lawsuit against the NCAA.