• Loading stock data...
Tuesday, February 10, 2026

Amazon Off To Slow Start As It Eyes More Live Sports

  • Amazon recorded its slowest period of year-over-year growth as it eyes more live sports.
  • The tech giant generated $116.4 billion in revenue in Q1 2022, a 7% increase year-over-year.
Amazon

Amazon recorded its slowest period of year-over-year growth in more than a decade in the company’s latest earnings report.

The tech giant, which is poised for growth as it continues to add live sports to its Prime Video service, generated $116.4 billion in revenue in Q1 2022, a 7% increase year-over-year, behind a net loss of $3.8 billion for the quarter. 

Shares of the Seattle-based company, however, were down nearly 10% in post-market trading. 

Amazon attributed the lukewarm results to supply chain shortages and inflationary pressures, but the company’s first quarter also included costly expansion projects and deals. 

  • It launched its Luna cloud gaming service, allowing U.S. customers to access more than 100 gaming titles on devices that include PCs and Fire TVs.
  • The company closed its acquisition of MGM for $8.5 billion, adding 4,000 film titles and 17,000 TV episodes to its portfolio.

Amazon also announced a media rights deal with Universal Tennis in Q1, which will also include an investment by the tech giant to implement inclusive and innovative changes for the sport. 

Live Sports 

Last year, Amazon Prime agreed to an 11-year deal with the NFL for exclusive rights to “Thursday Night Football” for $1 billion per season. It also inked a deal to carry Ligue 1 and Ligue 2 games for $1 billion. 

Earlier this week, it secured a rights agreement with mixed martial arts promoter One Championship.

As a result of the investments, Amazon announced a price increase for the service last quarter, from $119 per year to $139.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nov 20, 2025; Houston, Texas, USA; General view of video cameras for Thursday Night Football before the game between the Houston Texans and the Buffalo Bills at NRG Stadium.

Why NFL Coaches Are Calling Amazon About Its Game Data

The streamer is pushing the envelope on analytics.
Jan 24, 2026; Las Vegas, Nevada, USA; Justin Gaethje (red gloves) fights Paddy Pimblett (blue gloves) during UFC 324 at T-Mobile Arena.

Paramount Says Nearly 5 Million Watched Its UFC Debut Event

UFC and Paramount agreed to a seven-year deal last year worth $7.7 billion.
Netflix

Netflix Q4 Earnings Beat Estimates, With Boost From NFL Games

Record-setting NFL games were a highlight during the quarter.

Featured Today

Milan’s Olympic Village Is Built for Performance—and Partying

Making Milan’s Olympic Village was a five-year sprint.
February 5, 2026

Welcome to the Prediction-Market Super Bowl

Hundreds of millions of dollars are being traded across many platforms.
Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
February 3, 2026

Private Equity Has Reached the Super Bowl

The Patriots are one of four NFL teams with PE investment.
University of Southern California
January 31, 2026

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.
breaking

Super Bowl LX Viewership Down 2%, Draws 124.9 Million Viewers

The NFL title game falls slightly from last year’s record viewership.
February 10, 2026

ESPN Takes Over MLB.TV As New Rights Deal Kicks In

The Disney-owned outlet is distributing the league’s out-of-market package.
February 10, 2026

MLB Media Set to Handle Half of the League’s Teams in 2026

The shifts highlight the ongoing disruption across sports media.
Sponsored

From AUSL to Women’s Hoops: Jon Patricof on Redefining League Building

Jon Patricof on athlete partnerships, fan-first strategy, and how women’s sports can reshape the future of league building.
Daniel Cormier
February 9, 2026

Former UFC Champ Daniel Cormier Touts ‘Historic’ Paramount Deal

“Now we’re in line with the rest of the sports.”
February 9, 2026

Kirk Cousins Weighs Playing and TV With Falcons Future in Doubt

The veteran quarterback told FOS he’s open to more sports media work.
February 8, 2026

Bad Bunny Delivers Party, Not Politics, During Super Bowl Halftime

The Puerto Rican superstar does not revisit recent anti-ICE commentary.
Kid Rock walks out to speak ahead of Vice President J.D. Vance at Fort. Campbell Military Base in Fort Campbell, KY., on Wednesday, Nov. 26, 2025.
February 8, 2026

Turning Point Halftime Draws Millions on YouTube After Early Stumble

Conservative group’s alternative halftime show didn’t stream on Twitter over “licensing issues.”