Thursday December 7, 2023

Amazon Launches Cloud-Based Gaming Service in U.S.

  • Amazon has launched its Luna cloud gaming service.
  • The service allows U.S. customers to access more than 100 gaming titles.
Amazon/Design: Alex Brooks
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Amazon has launched its Luna cloud gaming service, allowing U.S. customers to access more than 100 gaming titles on devices that include PCs, iPhones, and Fire TVs. 

Powered by Amazon Web Services, Luna offers free games but also provides users with access to more titles by subscribing to channels that range between $4.99 and $17.99 per month.

  • Its Retro channel offers access to classic gaming titles from publishers like Capcom.
  • Users can play games using their iPhone or Android devices as a controller. 
  • The service also allows users to broadcast gameplay on livestreaming platform Twitch.

Amazon generated $137.4 billion in revenue in Q4 2021, a 9% increase year-over-year, but missed analysts’ estimates of $137.6 billion for the quarter. The tech giant saw its net income reach $14.3 billion in Q4, compared to $7.2 billion for the same period the year prior. 

The company also announced that Amazon Prime will increase 17% from $119 to $139 annually following a number of recent investments across the service, including an 11-year broadcasting agreement for the NFL’s “Thursday Night Football.” 

Staying in the Clouds

Last month, Amazon announced a deal with cloud-based streaming and ad platform Screach to distribute its French Ligue 1’s broadcasts. Screach is available in 157 countries and allows users to access content via subscription or pay-per-view.

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