Monday, May 25, 2026

Arizona State Coach Kenny Dillingham Praises NIL Booster

  • “We wouldn’t have a football team without Nap Lawrence,” ASU head coach Kenny Dillingham said.
  • Lawrence, a longtime Sun Devils supporter, has reportedly pledged $9 million to ASU over the years.
“We wouldn’t have a football team without Nap Lawrence,” ASU head coach Kenny Dillingham said.
Syndication: Arizona Republic

Arizona State football head coach Kenny Dillingham said the school “wouldn’t have a football team” without booster Nap Lawrence contributing to its NIL program.

Sun Devils booster Charles “Nap” Lawrence pledged $1 million to Dillingham’s “Activate the Valley” NIL plan during the first-year head coach’s introductory press conference in November. Lawrence, an insurance salesman and long-time supporter of Arizona State, told AZ Central that his donations to ASU have totaled about $9 million over the years.

“First of all, we wouldn’t have a football team without Nap Lawrence,” Dillingham said Thursday. “You can put that in every single streaming media you want. Nap Lawrence built our football team. Because of what he did the first day I got hired. We would not have a team. Point blank, zero; we would not have a football team without Nap Lawrence.”

Dillingham, 33, continues to stress the importance of NIL amid college football’s realignment chaos that will see his Sun Devils leave the Pac-12 after this year to join the Big 12 to earn more TV rights revenue. Arizona and Utah will accompany Arizona State in their move to the Big 12 as the Pac-12 is set to have just four teams starting in 2024.

“So to see him out there, that dude’s as valuable to the program as anybody on the field,” Dillingham said of Lawrence. “I called him the other day and said, ‘Come out on the field, do whatever you want. Without you, we don’t have a team.’ Point blank, simple. Because that’s the new day and age of college football.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Southern Schools Silent on Proposed Black Athlete Boycott

The campaign asks Black athletes, fans to boycott several southern athletic departments.
Texas State mascot

Mascot-Reveal Videos Are the Newest College Sports Tradition

Student mascot unmasking videos are going mega-viral.
Dec 21, 2024; Austin, Texas, USA; A view of the CFP logo and SEC logo before the game between the Texas Longhorns and the Clemson Tigers in the CFP National Playoff First Round at Darrell K Royal-Texas Memorial Stadium. Mandatory Credit: Jerome Miron-Imagn Images

SEC Holds Cards to 24-Team College Football Playoff

CFP expansion will be a major topic at the SEC spring meetings.
Nov 12, 2022; New Orleans, Louisiana, USA; LSU Tigers former head coach Ed Orgeron watches a game between the Tulane Green Wave and the UCF Knights from the sidelines at Yulman Stadium.

Ed Orgeron Returns to LSU After Years of Scandals

LSU fired Orgeron in 2021, two years after he won a national championship.

Featured Today

Big Money on the Line on Premier League’s Final Day

Arsenal has won the title, but millions are still at stake.
Charlie Pliner and Nikolas Rohrmann
May 22, 2026

How 2 Brown Undergrads Became Sports Dealmakers

An experimental project turned into a permanent course and business deal network.
May 14, 2026

NFL Rivalries Are Made on the Field, Mocked in Schedule Release Videos

Every year, teams find new ways to one-up themselves (and their rivals).
Bart Swings/Falyn Fonoimoana/Avery Poppinga
May 14, 2026

OnlyFans Is Paying Pro Athletes What Their Sports Won’t

The adult-content platform is a reliable income source for niche athletes.
Apr 11, 2026; Las Vegas, Nevada, United States; Wisconsin Badgers defenseman Joe Palodichuk (14) and Denver Pioneers forward Kyle Chyzowski (16) battle for control of the puck during the second period in the championship game of the NCAA men's ice hockey Frozen Four at T-Mobile Arena

Hockey Unites to Demand Change to NCAA ‘5-in-5’ Proposal

The sport doesn’t want to be “collateral damage” of the new rule.
Dec 31, 2025; Las Vegas, NV, USA; Utah Utes quarterback Devon Dampier (4) carries the ball against Nebraska Cornhuskers defensive back Donovan Jones (37) in the second half during the SRS Distribution Las Vegas Bowl at Allegiant Stadium.
May 20, 2026

Dave Checketts: Utah ‘Sold Off Their Future’ With PE Deal

The Utah–Otro Capital was approved by the university board in December.
May 20, 2026

Will Wade’s LSU Is Pushing College Basketball to the Absolute Limit

The notorious coach has assembled a team of international pros.
Sponsored

How Microsoft and the Premier League Are Making Fans Feel Closer to the Game

The Premier League reaches fans in 189 countries. Now, with Microsoft, it is making global fandom more personal through AI.
U.S. Senator Maria Cantwell (D-WA) shakes hands with Shanghai Mayor Gong Zheng during a U.S. congressional delegation's visit in Shanghai, China, May 5, 2026.
May 19, 2026

As SCORE Act Fails Again, a New College Sports Bill May Emerge

On Monday night, House leadership canceled the vote.
Oct 25, 2025; Cincinnati, Ohio, USA; Cincinnati Bearcats quarterback Brendan Sorsby walks off the field after defeating the Baylor Bears at Nippert Stadium. Mandatory Credit: Aaron Doster-Imagn Images
May 18, 2026

Texas Tech QB Sorsby Sues NCAA Seeking Eligibility

If deemed ineligible, Sorsby is eyeing the NFL Supplemental Draft.
Sponsored

Volpe Brings Style to the Bronx

With the New York Yankees & Anthony Volpe, Charles Tyrwhitt is bringing its decades-long playbook to one of sports’ biggest stages.
May 15, 2026

3 Hot Topics at ACC Spring Meetings

Jim Phillips talked PE, Duke-Amazon, and CFP expansion.