• Loading stock data...
Monday, May 6, 2024

Netflix CEO Calls Live Sports a ‘Loss Leader’

  • Netflix co-CEO Ted Sarandos explained why the company still holds no live sports rights.
  • He remained open to the right opportunity, should it drive profits.
Netflix logo on top of building
Netflix

Netflix co-CEO Ted Sarandos revealed why the world’s biggest streaming service doesn’t offer live sports.

“We’ve not seen a profit path to renting big sports,” Sarandos said on Tuesday at the UBS Global TMT Conference in New York City. 

While noting that Netflix isn’t completely closing the door on a favorable opportunity, Sarandos characterized live sports as “dramatically expensive” and essentially a “loss leader.”

  • The company scored $7.9 billion in third-quarter revenue and $1.4 billion in net income.
  • While Netflix has been profitable every quarter this year, other major streaming networks — such as Disney’s bundle of Disney+, ESPN+, and Hulu — have yet to turn a profit. 
  • Netflix had 223 million subscribers as of October.

“We’re not anti-sports,” said Sarandos. “We’re just pro-profit.”

Netflix

Netflix Interested in Purchasing Pro Sports Leagues, Rights

Netflix was reportedly in talks to buy the World Surf League.
November 8, 2022

Window Shopping

Sarandos’ comments cut against previous reporting that Netflix had looked to acquire rights to tennis tours as well as purchasing the World Surf League. It also looked into nabbing Formula 1 rights before ESPN signed a three-year contract for $75 million to $90 million annually.

Netflix confirmed in May that it will renew its hit F1 series “Drive to Survive” for a fifth and sixth season. The streamer is also working with “Drive to Survive” producer Box to Box on a series covering top tennis players and the Grand Slam events.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Tom Brady’s Netflix Roast Offers Rare Reminder of Robert Kraft Allegations

The Patriots’ owner was charged with soliciting prostitution in Florida in 2019.

It’s Déjà Vu All Over Again: Knicks, Rangers Giving New York ’94 Vibes

The teams’ ongoing playoff runs recall New York’s celebrated spring of 1994.

Can ESPN Bet Get on Solid Footing Before Football Season?

Penn Entertainment missed its quarterly estimates.
May 6, 2023; Miami Gardens, Florida, USA; Red Bull driver Max Verstappen (1) of the Netherlands walks through the garage area following qualifying for the Miami Grand Prix at Miami International Autodrome.

Max Verstappen Is Unstoppable. Is That Hurting F1 With New American Fans?

Formula One could be facing an inevitable plateau in the United States.
podcast thumbnail mobile
Front Office Sports Today

Phil Simms on His CBS Departure and Today’s NFL

0:00
0:00

Featured Today

Apr 17, 2024; Tempe, Arizona, USA; Arizona Coyotes left wing Lawson Crouse (67) celebrates after scoring a goal during the third period against the Edmonton Oilers at Mullett Arena.

Everything to Know About the Coyotes’ Second Chance at NHL Life

The clock is ticking in order to restart a Phoenix expansion team.
April 28, 2024

Just Like We Drew It Up? Stadium Renderings Can Excite, Confound, and Anger

During a historic wave of development, drawings wield more power than ever.
The scene in the green room behind the NFL Draft Theater in Detroit on Tuesday, April 23, 2024. Thirteen college players who will be picked in the first round will be waiting in this large room with friends, family, agents and college coaches on Thursday night.
April 27, 2024

More NFL Draft Prospects Are Staying Home, and TV Networks Are Adjusting

Whether making or missing out on millions, more prospects are staying home.
April 21, 2024

Everything You Need To Know About the Legal Attempts To Kill the ACC

Four lawsuits involving the conference, Clemson, and FSU could determine the future.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Live Nation
Multiple - USA Careers
Adidas
Multiple - USA Careers
FanDuel
Multiple - USA Careers
Mystic Dan

Kentucky Derby Roars Back With Big TV Numbers, Inks NBC Extension

The Triple Crown horse race posts an extended set of audience and betting increases.
May 6, 2024

NBC Turns to ‘Odd/Even’ Dual Announcer Pairings for U.S. Open

Two NBC broadcast teams will alternate holes at the 2024 U.S. Open.
May 6, 2024

Angel Reese’s WNBA Preseason Debut Racks Up Millions of Views on Phone Stream

The WNBA mistakenly said the game was available on League Pass. 
Sponsored

Rapid Returns: How Technology Is Getting You Back to Your Seat

How Oracle’s POS technology is helping fans get back to their seats faster.
exclusive
May 3, 2024

Patrick Beverley Banned (Then Unbanned) From Future ESPN Appearances

ESPN decided not to book Beverley on shows like ‘First Take’ and ‘Get Up,’ then rolled back the move.
May 3, 2024

At the Mighty NFL, Job Cuts and Lineup Changes, Including the End of ‘NFL Total Access’

Half a dozen employees were laid off while the league clears $20B in annual revenues.
May 3, 2024

With Ernie Johnson Committed to TNT, Charles Barkley Says ‘Inside the NBA’ Future Is Uncertain

Barkley: ‘Ernie is the most important person on our show.’
May 2, 2024

Charles Barkley: the Richest Free Agent in Sports TV History?

If TNT loses its NBA media rights, the ‘Inside the NBA’ star has an out clause.