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Thursday, January 2, 2025

Google and Disney’s Stiff YouTube TV Negotiations

Youtube-TV
YouTube TV/Design: Alex Brooks

Google is trying to work out a new deal with Disney for YouTube TV, but time is running out.  

YouTube TV notified users that it could lose ESPN, ABC, FX, and other Disney channels — including the SEC and ACC networks

YouTube’s parent company, Google, is negotiating a new deal with the Mouse as its current agreement ends Dec. 17.

The pair have yet to reach an “equitable” deal, according to YouTube. The company’s statement asked Disney and its other partners to “treat YouTube TV like any other TV provider,” specifically when it comes to rates.

Previous Carriage Issues

Disney isn’t the only company that’s struggled to reach a deal with Google.

  • In October, YouTube TV had to agree on a “short” extension with NBCUniversal to keep NBC channels, including regional sports networks, on the service. 
  • Last week, Google struck a “multiyear extension” with streaming platform Roku to continue its distribution of YouTube TV, but only one day before the app would have been pulled from Roku.

YouTube TV plans to reduce its monthly fee from $65 to $50 if the two sides are not able to reach an agreement.

Disney, which offers a streaming bundle that includes Disney, Hulu, and ESPN+ for $13.99 each month, emphasized its commitment to the renewal.

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