• Loading stock data...
Thursday, May 16, 2024

Bronny James Declares for NBA Draft and Enters Transfer Portal

  • LeBron pumped the brakes on a report that Bronny was entering the portal days ago.
  • Bronny played in 24 games for USC as a freshman, mainly as a reserve.
James Snook-USA TODAY Sports

Bronny James is exploring all of his options. 

The oldest son of Lakers star LeBron James is declaring for the NBA draft while retaining his college eligibility and entering the transfer portal. He announced the decision in an Instagram post Friday.

Bronny just finished his freshman year at Southern Cal in which he mostly played as a reserve after coming back from a cardiac arrest and subsequent heart surgery in the summer. Earlier this week, Trojans coach Andy Enfield left Los Angeles for Southern Methodist. On Thursday, the school hired Arkansas coach Eric Musselman to replace him. 

Despite averaging just 4.8 points per game at USC, James is one of college basketball’s most noteworthy players. A five-star recruit and McDonald’s All-American out of high school, James has appeared in multiple commercials and is one of the country’s top name, image, and likeness earners with estimates putting him over $5 million. 

His future has been of great interest to fans and media alike after his father said he hoped to play in the NBA with his son before retiring. On Tuesday, the elder James said a report that his son was entering the transfer portal was premature. According to ESPN, Bronny will be repped by Rich Paul of Klutch Sports, the same agent as his father. 

“I don’t value a young player getting into the lottery as much as I do getting him on the right team in the right developmental situation,” Paul told ESPN in March about Bronny’s draft prospects.

Should he continue to play college basketball, ESPN reported Friday Duquesne could be an option for the younger James. The Dukes are coached by Dru Joyce III, LeBron’s high school teammate and close friend. Joyce just took over for Keith Dambrot, who coached both James and Joyce their first two years of high school. Dambrot retired last month after leading the school to its first NCAA tournament since 1977, where the Dukes upset BYU in the first round.

In his first recruiting go-around, Bronny James also considered Ohio State and Oregon.

Should the younger James jump to the NBA, the draft would instantly be an enormous story because of the connection to his father, despite a relatively shallow pool in this year’s draft. Due to his heart condition, Bronny James would need to be cleared by the NBA’s Fitness to Play panel before he could participate in workouts or May’s draft combine or even be drafted. The NBA’s new collective bargaining agreement requires players to participate in the event and submit a physical for teams. 

The deadline to withdraw from the NBA draft is June 16.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Caitlin Clark Debuts With WNBA’s Most-Watched Game in Decades

The game averaged 2.12 million viewers, the WNBA’s highest since 2001.

NFL-Netflix Deal Could Set Stage for Mother of All Cash Grabs

The NFL’s leverage with streamers and broadcasters is only increasing.

How the Golden State Valkyries Are Walking the Fine Line of Their Warriors Connection

The WNBA expansion team revealed a new name and logo Tuesday that align with—but don’t mirror—the NBA’s Golden State Warriors.

Ted Leonsis Still Wants to Buy the Nationals, Add to D.C. Portfolio

Leonsis tried to buy the team in 2023, but the Lerner family opted not to sell.
podcast thumbnail mobile
Front Office Sports Today

Fractured Golf World Unites at PGA Championship

0:00

Featured Today

The WNBA Was Forged in Houston. Why Won’t It Go Back There?

Houston’s a perfect fit for expansion. The league isn’t considering it yet.
May 9, 2024; Indianapolis, IN, USA; Indiana Fever guard Caitlin Clark (22) stands with the team during the national anthem on Thursday, May 9, 2024, during the preseason game against the Atlanta Dream at Gainbridge Fieldhouse in Indianapolis.
May 12, 2024

‘Perfect Storm’: The Rise of Local WNBA Broadcast Pacts

With national attention reaching new heights, regional coverage could dictate the future.
Mar 29, 2023; New York, New York, USA; American actors and comedians Chris Rock (left) and Ben Stiller sit court side during the third quarter between the New York Knicks and the Miami Heat at Madison Square Garden.
May 11, 2024

The Haves and Have-Nots: How the Knicks’ Celebrity Row Works

Unwritten rules, an expectation of quid pro quo, and nothing is free.
May 6, 2023; Miami Gardens, Florida, USA; Red Bull driver Max Verstappen (1) of the Netherlands walks through the garage area following qualifying for the Miami Grand Prix at Miami International Autodrome.
May 5, 2024

Max Verstappen Is Unstoppable. Is That Hurting F1 With New American Fans?

Formula One could be facing an inevitable plateau in the United States.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Live Nation
Multiple - USA Careers
Adidas
Multiple - USA Careers
FanDuel
Multiple - USA Careers

Pac-12 Finally Inks Football Media Deal With Just Two Members

The two-member ‘conference’ signed one-year deals with Fox Sports and The CW. 
May 7, 2024

Another Court Sides With Zion Williamson’s Years-Old Firing of Unregistered Agent

There isn’t a rigorous or nationwide standard to rep a college athlete.
Nov 25, 2023; Pasadena, California, USA; Helmets at the line of scrimmage as UCLA Bruins long snapper Beau Gardner (60) snaps the ball against the California Golden Bears at the Rose Bowl.
May 10, 2024

UCLA Might Have to Pay $10M a Year to Subsidize Cal Athletics

UC Board of Regents will consider approving a proposal for mandated subsidies.
Sponsored

Major League Rugby’s Vision for American Rugby

How Major League Rugby is leading the Rugby renaissance in the U.S.
Dec 2, 2023; Atlanta, GA, USA; Georgia Bulldogs wide receiver Marcus Rosemy-Jacksaint (1) reacts in the second half against the Alabama Crimson Tide at Mercedes-Benz Stadium.
May 6, 2024

Why a College Athletes’ Rights Group Is Setting Employee Status Aside

The organization endorsed a new collective bargaining model where athletes remain amateurs.
April 30, 2024

House v. NCAA: Settlement Doesn’t Address Biggest Issue in College Sports

The House v. NCAA case puts the NCAA and power conferences on the hook for billions in damages.
Dec 3, 2022; Indianapolis, Indiana, USA; FOX Sports personality Reggie Bush before the Big Ten Championship between the Michigan Wolverines and the Purdue Boilermakers at Lucas Oil Stadium.
April 25, 2024

Reggie Bush Got His Heisman Back. Here’s Why He’s Still Suing the NCAA

The former USC star will go forward with a 2023 defamation lawsuit against the NCAA.