• Loading stock data...
Thursday, December 12, 2024
The 2024 Best Employers in Sports Award winners have been announced! See the full list of winners

Retracted Bronny James Transfer Report Takes Media for a Ride

  • Bronny James’s future has been a constant source of speculation in the media for months. 
  • Andy Enfield recently leaving USC for SMU gave a false transfer report some legs.
James Snook-USA TODAY Sports

A report sent a shock through the college sports landscape Tuesday night: Bronny James was entering the transfer portal. 

Then it came out that he had done no such thing—yet. 

Veteran hoops reporter Dick Weiss tweeted that Bronny, the son of NBA legend LeBron James would enter the transfer portal after one season at Southern California. “Good for him,” Weiss wrote in the since-deleted tweet. “Needs to get away from the Hollywood hype. Best of luck to LeBron’s kid.”

Weiss ultimately retracted the report hours later, but not before outlets ran with it, and the speculation began as to where he could land. The recent news cycle gave legs to such a move. USC coach Andy Enfield recently left for Southern Methodist, and coaching changes correlate with player transfers. Additionally, Dru Joyce, LeBron’s high school teammate and close friend, recently became the head coach at Duquesne, taking over for their former high school coach Keith Dambrot, who retired after leading the Dukes to their first NCAA tournament in more than 40 years. Could a smaller school and familiar face help the younger James’s NBA prospects?

After the Lakers beat the Raptors in Toronto, LeBron couldn’t confirm Weiss’s report, casting immediate doubts upon its accuracy. Bronny hasn’t dealt with the media much since coming into the public eye, which has made his dad his pseudo-spokesperson. 

“I don’t know where it came from,” James said. “But at the end of the day Bronny is his own man. He has some tough decisions to make and, when he’s ready to make those decisions, he’ll let us all know. But as his family, we’ll support whatever he does.” 

Bronny’s first and perhaps only college season began with a scary cardiac arrest last summer, and a rocky year on the court.

LeBron has said he’d love to play with his son in the NBA before he retires, which would make them the first father and son to do so. Bronny declaring would also give buzz to an NBA draft that is considered to be among the worst in recent years, following a draft headlined by 7’4″ French sensation Victor Wembanyama. With the elder James set to be a free agent this summer, Bronny’s draft status could have major implications.

The Orange County Register reported in the wake of the Weiss post that Bronny was more likely to declare for the draft than change schools. Weiss ultimately deleted his original tweet, but the damage had been done. 

“Can’t confirm Bronny James story guys,” Weiss tweeted. “Still think its [sic] an idea whose time has come. make sense if it happens. I love the kid, think he could be a star elsewhere.”

Reputable recruiting sites such as On3 had already run with the report; On3 and other outlets scrambled to change their headlines.

Bronny has until April 27 to enter the NBA draft and May 1 to enter the transfer portal. 

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

BYU Secures No. 1 2026 Hoops Recruit With $7 Million NIL Deal

Dybantsa chose BYU over UNC, Kansas, and Alabama.

Transfer Portal Chaos: Record Moves, Star QBs, and NIL Deals Reshape CFB

There has been unprecedented portal activity this year.
Oct 22, 2024; Kansas City, MO, USA; TCU Horned Frogs center Sedona Prince (13) talks to media during Big 12 Women’s Basketball Media Day at T-Mobile Center.

Athletes in Landmark House Case Ask for College Players’ Association

Plaintiffs in the House v. NCAA case want more than just revenue-sharing.

CFP Era Redefines Bowl Season: Tradition Meets Transformation

The 12-team College Football Playoff is changing Bowl Season.

Featured Today

Nov 2, 2024; Denver, Colorado, USA; Detailed view of a Wilson NBA basketball held by a referee during the second half between the Utah Jazz against the Denver Nuggets at Ball Arena

‘Obvious Weak Point’: Refs Remain an NBA Gambling Concern

A season after Jontay Porter, the biggest risk may not be players.
Nov 2, 2024; Ann Arbor, Michigan, USA; Michigan Wolverines cheerleader runs with a flag before the game against the Oregon Ducks at Michigan Stadium.
opinion
December 7, 2024

College Football’s Billionaire Backer Era Begins

Is this the new normal in CFB recruiting?
LA Galaxy forward Dejan Joveljic (9) celebrates with midfielder Riqui Puig (10) after scoring a goal against Seattle Sounders FC in the second half in the 2024 MLS Cup Western Conference Final match at Dignity Health Sports Park
December 6, 2024

With or Without Messi, Major League Soccer Is Barreling Into the Future

After the Cup final, the league looks to accelerate its growth.
Dec 18, 2022; Lusail, Qatar; FIFA president Gianni Infantino claps during the awards ceremony after the 2022 World Cup final between Argentina and France at Lusail Stadium.
December 2, 2024

FIFA Wants More Matches. Resistance Is Growing Inside the Global Soccer World

Resentment and frustration over expanded schedules is nearing a breaking point.

Bill Belichick to Take College Plunge at North Carolina

UNC made the official announcement late Wednesday.
Notre Dame
December 11, 2024

College Football Playoff on Campuses Sends Ticket, Travel Prices Soaring

Postseason games are coming to South Bend, State College, Austin, and Columbus.
December 11, 2024

Mountain West Adds UC Davis, Wants Northern Illinois

The Aggies’ football team will stay in the FCS.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
December 9, 2024

College Football Playoff Teams Paid $27M for Non-Conference Schedules

Texas led the way with three games that cost $4.9 million.
December 8, 2024

ESPN, ABC To Simulcast First Non-NBC Notre Dame Home Game Since 1990

The Fighting Irish will play the first game of the College Football Playoff.
December 8, 2024

Big Ten Tops SEC With Four College Football Playoff Bids

The SEC ended up with three CFP teams after Alabama was left out.
December 8, 2024

TNT Will Broadcast Clemson-Texas, SMU–Penn St. CFP Games

The network will broadcast Clemson at Texas and SMU at Penn State.