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Saturday, June 22, 2024

YouTube TV Calls Audible, Now Allows Unlimited NFL Sunday Ticket Streams

  • Decision is a shift from current YouTube TV policy.
  • NFL fans had raised concerns about not being able to follow Sunday afternoon games.
Kansas City Chiefs players celebrate in front of television camera
Cary Edmondson-USA TODAY Sports

NFL fans received some good news from YouTube, which will allow unlimited simultaneous streams of Sunday Ticket this fall at a user’s home.

YouTube TV only allows three simultaneous streams per account so there had been concerns among hardcore football fans that they would not be able to keep up with the NFL’s action-packed Sunday afternoon slates that often include eight or more games in the 1 p.m. ET window.

Now the unlimited streams will apply to both the YouTube TV and YouTube versions of the NFL Sunday Ticket package, which until June 6 cost $249 (if you subscribe to YouTube TV for $72.99 per month) and $349 on YouTube. 

If YouTube hadn’t been willing to make the adjustment, fans would have had to purchase a second and even third subscription to view every NFL game simultaneously. The season kicks off Sept. 7 with the Detroit Lions visiting the Kansas City Chiefs, the defending Super Bowl champions.

Still In The Game

Even though YouTube is taking over Sunday Ticket from DirecTV in a $2 billion annual deal, the satellite provider will still have a presence with the NFL’s out-of-market package this season, retaining distribution rights for commercial establishments.

Most bars and restaurants that want to offer Sunday Ticket are already equipped with DirecTV and would not yet be able to handle the streaming demands associated with offering YouTube’s package.

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