• Loading stock data...
Tuesday, February 10, 2026

YouTube TV Calls Audible, Now Allows Unlimited NFL Sunday Ticket Streams

  • Decision is a shift from current YouTube TV policy.
  • NFL fans had raised concerns about not being able to follow Sunday afternoon games.
Kansas City Chiefs players celebrate in front of television camera
Cary Edmondson-USA TODAY Sports

NFL fans received some good news from YouTube, which will allow unlimited simultaneous streams of Sunday Ticket this fall at a user’s home.

YouTube TV only allows three simultaneous streams per account so there had been concerns among hardcore football fans that they would not be able to keep up with the NFL’s action-packed Sunday afternoon slates that often include eight or more games in the 1 p.m. ET window.

Now the unlimited streams will apply to both the YouTube TV and YouTube versions of the NFL Sunday Ticket package, which until June 6 cost $249 (if you subscribe to YouTube TV for $72.99 per month) and $349 on YouTube. 

If YouTube hadn’t been willing to make the adjustment, fans would have had to purchase a second and even third subscription to view every NFL game simultaneously. The season kicks off Sept. 7 with the Detroit Lions visiting the Kansas City Chiefs, the defending Super Bowl champions.

Still In The Game

Even though YouTube is taking over Sunday Ticket from DirecTV in a $2 billion annual deal, the satellite provider will still have a presence with the NFL’s out-of-market package this season, retaining distribution rights for commercial establishments.

Most bars and restaurants that want to offer Sunday Ticket are already equipped with DirecTV and would not yet be able to handle the streaming demands associated with offering YouTube’s package.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL Podcaster John Middlekauff on Netflix Move: It’s Not Some Startup

Netflix obtained video rights for Middlekauff’s NFL show, 3 & Out.
Oct 6, 2025; Jacksonville, Florida, USA; ESPN broadcasters Scott Van Pelt, Ryan Clark, Jason Kelce and Marcus Spears before the game between the Kansas City Chiefs and the Jacksonville Jaguars at EverBank Stadium.

Disney Says YouTube Carriage Fight Cost $110M Last Quarter

The newly closed deal with the NFL has an estimated $3 billion value.
Tim Jenkins

How One NFL Pass Turned Into a Career on YouTube

Tim Jenkins missed the NFL. He took his football IQ to YouTube.
Bryson DeChambeau

Bryson DeChambeau: Doing Only Majors and YouTube ‘Incredibly Viable’

DeChambeau says choosing YouTube over LIV or PGA Tour is “incredibly viable.”

Featured Today

Milan’s Olympic Village Is Built for Performance—and Partying

Making Milan’s Olympic Village was a five-year sprint.
February 5, 2026

Welcome to the Prediction-Market Super Bowl

Hundreds of millions of dollars are being traded across many platforms.
Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
February 3, 2026

Private Equity Has Reached the Super Bowl

The Patriots are one of four NFL teams with PE investment.
University of Southern California
January 31, 2026

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.

ESPN Takes Over MLB.TV As New Rights Deal Kicks In

The Disney-owned outlet is distributing the league’s out-of-market package.
Daniel Cormier
February 9, 2026

Former UFC Champ Daniel Cormier Touts ‘Historic’ Paramount Deal

“Now we’re in line with the rest of the sports.”
Oct 30, 2025; Miami Gardens, Florida, USA; Amazon Prime analyst Ryan Fitzpatrick speaks during a broadcast prior to a game between the Miami Dolphins and the Baltimore Ravens at Hard Rock Stadium.
February 9, 2026

Ryan Fitzpatrick on His Amazon TV Breakthrough: ‘I Got So Lucky’

The former quarterback joined Prime Video in 2022.
Sponsored

From AUSL to Women’s Hoops: Jon Patricof on Redefining League Building

Jon Patricof on athlete partnerships, fan-first strategy, and how women’s sports can reshape the future of league building.
February 9, 2026

Kirk Cousins Weighs Playing and TV With Falcons Future in Doubt

The veteran quarterback told FOS he’s open to more sports media work.
February 8, 2026

Bad Bunny Delivers Party, Not Politics, During Super Bowl Halftime

The Puerto Rican superstar does not revisit recent anti-ICE commentary.
Kid Rock walks out to speak ahead of Vice President J.D. Vance at Fort. Campbell Military Base in Fort Campbell, KY., on Wednesday, Nov. 26, 2025.
February 8, 2026

Turning Point Halftime Draws Millions on YouTube After Early Stumble

Conservative group’s alternative halftime show didn’t stream on Twitter over “licensing issues.”
Sep 6, 2024; Sao Paulo, Brazil; Peacock broadcasters Jack Collinsworth (left), Tony Dungy (center) and Rodney Harrison during the 2024 NFL Sao Paolo Game at Neo Quimica Arena.
February 8, 2026

Rodney Harrison Chides Tony Dungy Over Belichick Hall of Fame Snub

Belichick missed getting enshrined in his first year of eligibility.