Tuesday, September 29, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

XFL Unveils Adjusted Team Names, Logos Prior to 2023 Kickoff

  • Dwayne Johnson, Dany Garcia, and RedBird Capital Partners purchased the XFL for $15 million in 2020.
  • The league was previously owned by WWE founder Vince McMahon’s Alpha Entertainment.
Rick Yeatts, XFL

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The XFL is gearing up for its February relaunch by providing more details on its eight new teams. 

On Monday, the revamped league — which ceased operations and filed for Chapter 11 bankruptcy in 2020 due to the impact of the pandemic — revealed its new team names and logos, including a few tweaks. 

In August 2020, Dwayne “The Rock” Johnson, Dany Garcia, and RedBird Capital Partners purchased the XFL for $15 million from WWE founder Vince McMahon’s Alpha Entertainment. 

  • McMahon spent more than $200 million to restart the league in 2018 after it was established in 2001 and failed a year later. 
  • Next year’s teams will include the Arlington Renegades, D.C. Defenders, Houston Roughnecks, Orlando Guardians, San Antonio Brahmas, Seattle Sea Dragons, St. Louis Battlehawks, and the Vegas Vipers.
  • All 43 games of the 2023 season will air across Disney-owned networks including ESPN, ESPN+, FX, and ABC as part of a five-year domestic media rights deal.

In July, the XFL announced that its new football operations hub would be located in Arlington, Texas. As part of the three-year deal, the league will use Choctaw Stadium — the former home field of MLB’s Texas Rangers — and its surrounding area to host games, practices, and meetings. 

The XFL will also provide in-person entertainment and fan engagement opportunities at Choctaw through a deal with events company REV Entertainment. 

Legal Issue  

Media and entertainment company Togethxr filed a lawsuit in June against the XFL over the league’s logo, alleging that it was “confusingly similar to Togethxr’s brand and logo.”

In August, Togethxr dropped the trademark infringement suit.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Texas Longhorns quarterback Arch Manning (16) looks to throw over Ohio State Buckeyes linebacker Payton Pierce (26) during the NCAA football game at Darrell K Royal–Texas Memorial Stadium in Austin, Texas on Sept. 12, 2026. Texas won 24-23.

CFB Viewership Off to Hot Start After Texas–Ohio State Thriller

ABC averaged nearly 14 million viewers Saturday night.

Texas Tops AP Poll As SEC Asserts Early Dominance Over Big Ten

The Longhorns topped the latest poll after their dramatic comeback win.
podcast thumbnail mobile
Front Office Sports Today

9/28/26 – College Sports Bill Vote, Man City Found Guilty, Phillies Survive Collapse

0:00

Featured Today

Morishita-Sato-homerun-celebration-at-Meiji-Jingu-Baseball-Staidum-2025

Japanese Baseball Is Fighting Back Against MLB Talent Drain

Nippon Professional Baseball is reimagining how to be a global juggernaut.
Aug 9, 2026; Bedminster, New Jersey, USA; President Donald Trump walks out of the clubhouse during the final round of the LIV Golf New York tournament at Trump National Bedminster.
September 25, 2026

Trump’s Year of Sports Gets Busier With CFB, Presidents Cup

The impact of Trump’s attendance varies across each sporting event.
A Bar of Their Own
September 25, 2026

Women’s Sports Bars: Novelty Has Worn Off, ‘That’s a Good Thing’

They’re leveling up, but sustainability remains the first consideration.
Hot & Social/Mets
September 18, 2026

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”

MLB Black Monday Begins With Mariners Shake-Up

Seattle kicked off a wave of expected leadership changes across MLB.
September 28, 2026

Sunday’s Biggest NFL Games Plagued by Debatable Calls

There’s no obvious solution for judgment calls.
Sep 25, 2026; Medinah, Illinois, USA; Scottie Scheffler of the U.S. Team tees off on the first hole during the second round of the Presidents Cup.
September 28, 2026

Why Tennis Australia Is Running the Next Presidents Cup in 2028

The 2028 Presidents Cup will take place in Melbourne.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
Jun 26, 2026; Chaska, Minnesota, USA; Charley Hull reacts to her putt on the third hole during the second round of the KPMG Women's PGA Championship golf tournament. Mandatory Credit: Matt Krohn-Imagn Images
September 28, 2026

Saudi PIF Cuts $15M Series From Ladies European Tour

The PIF Global Series has five LET events this year.
September 27, 2026

MLB Attendance Grows for Fourth Straight Year

The league drew 0.5% more fans than it did last year.
September 27, 2026

NFL Dodges Worst-Case Scenario With Brazil Field

The main story was the players, not the playing surface.
September 27, 2026

New-Look MLB Playoff Field Is Now Set

A wild and wet Sunday completed the 2026 regular season.