Tuesday, August 11, 2026

Why Kroenke Rejected Spotify CEO’s $2.5B Bid For Arsenal

  • Arsenal’s owners rejected a bid by Spotify CEO Daniel Ek to acquire the team.
  • Ek remains interested, should the opportunity arise.
Orlando Ramirez-USA TODAY Sports/Design: Alex Brooks

Perhaps the last thing one would expect to hear after a multi-billion dollar offer for anything is, “I don’t need the money, thanks,” but that’s what happened to Daniel Ek. 

The Spotify CEO tweeted that he indeed made an offer for Arsenal FC over the weekend, despite some reports stating the contrary. Now, Ek’s bid for Arsenal has been put on pause as the team owner, Stan Kroenke, remains unfazed by fan unrest and continued protests.

Ek had put together a bid of $2.55 billion with team legends Thierry Henry, Patrick Vieira, and Dennis Bergkamp, hoping to capitalize on outrage at the team’s owners following the Super League fiasco. 

Ek said that he reached out to Josh Kroenke —Stan’s son, who helps run the sports giant Kroenke Sports & Entertainment —and team bankers. Ek said that he made an offer for the club but was told “they don’t need the money.”

Whatever their feelings on fan unrest, it’s true that the Kroenkes are not short on cash. 

  • KSE owns the Los Angeles Rams, Denver Nuggets, Colorado Avalanche, the Colorado Rapids of MLS, and teams in esports, the National Lacrosse League, and arena football.
  • Stan Kroenke, who founded KSE in 1999, is the world’s 14th-richest sports team owner. His net worth is an estimated $8.2 billion, despite an 18% drop due to the pandemic.
  • Kroenke married Ann Walton, an heiress to the Walmart fortune with a net worth of $8.9 billion, in 1974. In 1983, he founded the real estate company Kroenke Group, which built apartments and shopping plazas, often near Walmart stores.

This is not the first time Kroenke has rankled a fan base. In 2016, he uprooted the NFL’s St. Louis Rams and moved them to Los Angeles. 

As for Ek, the 38-year old Swede who owns 9% of Spotify and is worth a reported $4.8 billion, “remains interested and available” should the Kroenke’s’ situation ever change.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Champions League Fallout: Prize Money, Ill-Timed Arsenal Parade

Arsenal’s Premier League victory parade came one day after losing to PSG.
Frances Cabral-Delaney

How Arsenal Fandom Went ‘Manic’

“People do not become Arsenal fans because it’s easy,” says Zohran Mamdani.

Big Money on the Line on Premier League’s Final Day

Arsenal has won the title, but millions are still at stake.

Arsenal Wins First Premier League Title Under American Owners

The Gunners hadn’t won England’s top league since 2004.
podcast thumbnail mobile
Front Office Sports Today

8/10/26 – WNBA’s Weekend of Controversy, Senate Punts on College Sports Bill, Kyle Shanahan’s Autopilot Confession

0:00

Featured Today

Joey Spallina of the Maryland Whipsnakes

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Huddle in the Hamptons

Why Investors Want to Bring Athletes Into Ownership Groups

LeBron James and Tom Brady have ownership stakes in multiple sports teams.
At Five Points Sports Bar, in Levittown, Philadelphia Eagles fans watch first quarter action, in Super Bowl LVII, in Arizona, on Sunday, Feb. 12, 2023.
July 31, 2026

NFL Sunday Ticket Will Still Be Available by Satellite at Sports Bars

DirecTV’s previous deal expired after the 2025 NFL season.
Jan 8, 2024; Houston, TX, USA; Adam Schefter talks on a set before the 2024 College Football Playoff national championship game between the Michigan Wolverines and the Washington Huskies at NRG Stadium. Mandatory Credit: Kirby Lee-USA TODAY Sports
July 31, 2026

Schefter Among Early Investors to Cash In on Underdog Sale

Schefter first invested in Underdog in 2021.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
Underdog Fantasy
July 30, 2026

Underdog Sold to U.K.’s IG Group in Potential $2.15B Deal

IG Group is making a big bet on Underdog’s prediction-market business.
Marques Colston
July 30, 2026

Marques Colston: Why Everyone Is Buying Into Soccer Clubs

Colston’s The Champion Fund invested in Ipswich Town.
Jul 19, 2026; West Sacramento, California, USA; Athletics shortstop Jacob Wilson (5) hits an RBI single during the ninth inning against the Washington Nationals at Sutter Health Park.
July 23, 2026

Mark Cuban, Rashaun Williams Firm Buys Stake in A’s

It’s the first investment by Harbinger Sports Partners, which formed last May.
Amazon founder Jeff Bezos and his wife Lauren Sanchez attend the annual Allen and Co. Sun Valley Media and Technology Conference at the Sun Valley Resort in Sun Valley, Idaho, U.S., July 8, 2026.
July 22, 2026

Jeff Bezos Reportedly May Join Bid for Liverpool Stake

A deal could value the Premier League club at roughly $6 billion.