Wednesday, August 12, 2026

College Tennis In NIL ‘Crisis’: Incoming USTA CEO Craig Tiley

Incoming USTA CEO Craig Tiley and USTA president Brian Vahaly spoke to Andy Roddick on the Served podcast.

Ben Shelton keeps his eyes on the ball during his second-round match against Reilly Opelka at the BNP Paribas Open in Indian Wells, Calif., Friday, March 6, 2026.
Desert Sun

Craig Tiley sees significant issues in collegiate tennis.

The incoming USTA CEO spoke with Andy Roddick on the former men’s No. 1 podcast, Served, and said that NCAA tennis is in a “crisis” in the NIL era. 

“The challenge is actually that programs are being dropped,” Tiley said at the live taping at the USTA’s annual meeting in late March. “So no one’s getting the opportunity because the money is going towards NIL.”

The USTA announced in February that Tiley would be taking over as CEO this year, though he has yet to begin the role. He spent the last two decades with Tennis Australia, assuming the role of CEO in 2013.

Before moving to Australia, he was the head coach of the University of Illinois men’s tennis team from 1992 to 2005.

Several college men’s and women’s tennis programs have been discontinued over the last three years following the NCAA’s NIL rule changes and the landmark House settlement. The University of San Francisco, Gardner-Webb, and Eastern Illinois, are among the schools to have their dropped Division I tennis programs.

“Simply put, the cost structure and demands associated with competing in two different conferences (the Horizon League for men’s tennis and the OVC for women’s tennis) are no longer sustainable,” Eastern Illinois president Jay Gatrell wrote in his announcement last year. “Additionally, recruiting tennis student-athletes in the Midwest has proven more cost-prohibitive and challenging by the year.”

Tiley’s comments followed a discussion about NCAA eligibility rules with Roddick and USTA president Brian Vahaly, in which the latter expressed his concerns about the changing structure. He cited the growing number of foreign players in their 20s entering the collegiate ranks, a problem that’s not exclusive to tennis.

“I do get concerned a little bit as we think about the eligibility for college tennis and who’s playing it, to ensure that it’s a healthy pipeline for our youth,” Vahaly said.

Roddick argued that competing against more experienced players in college is “expediting the process” of real competition and development for American youth. He described the college system as a “minor league” for the pros.

“It is, but I think the question is, ultimately: Are we losing opportunities for some of our American youth who are not ready to go out on tour?” Vahally said.“We need opportunities for our young American players to play college tennis. It cannot just be a minor league professional system.”

The majority of top American stars on the ATP and WTA did not play college tennis. The few who did include 2022 NCAA men’s singles champion Ben Shelton and 2021 NCAA women’s singles champion Emma Navarro.

The NCAA announced earlier this month that it’s exploring three preenrollment eligibility rule changes that could be implemented by next season. One of the proposed changes would require prospects to withdraw from opt-in professional league drafts or lose their NCAA eligibility.

While the rule would impact NBA prospects,  the WTA and ATP Tour do not have drafts.

The rule proposal that directly impacts tennis would allow players to accept prize money without impacting their eligibility. The proposal, which was announced last week,  came less than two months after the NCAA’s landmark settlement with UNC’s Reese Brantmeier and former Texas star Maya Joint regarding prize money they had previously won.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Aug 5, 2026; Montreal, QC, Canada; Alexander Zverev (GER) looks on against Tallon Griekspoor (NED) in second round play at IGA Stadium.

Zverev, Fritz Lament Tennis Calendar

Zverev suggested reverting to one-week tournaments.
Inside NCAA Headquarters located in Indianapolis on Friday, March 10, 2023. Ncaa President Charlie Baker

NCAA Loses First Appeal of Class of 2022 Eligibility Injunction

The NCAA lost its first battle to get the ruling overturned.
Nov 15, 2025; Athens, Georgia, USA; Texas Longhorns head coach Steve Sarkisian and Georgia Bulldogs head coach Kirby Smart interact after a game at Sanford Stadium. Mandatory Credit: Brett Davis-Imagn Images
First at FOS

SEC Netflix Series Not Returning for Second Season This Year

The show chronicled 10 SEC football teams during the 2024 season.
podcast thumbnail mobile
Front Office Sports Today

FIFA’s Infantino Under Fire, ESPN’s New 20-Team CFP Play, Bills Fans on New $2.2B Stadium

0:00

Featured Today

Joey Spallina of the Maryland Whipsnakes

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
U.S. Senator Ted Cruz (R-TX) talks to reporters at the U.S. Capitol in Washington, D.C., U.S., August 6, 2026.

College Sports Bill Faces Steep Hurdles Before August Recess

The Congressional Black Caucus said it would not support the bill.
Akron Zips football student-fans cheer before the game against Wyoming, Aug. 28, 2025, at InfoCision Stadium in Akron, Ohio.
August 5, 2026

Viral Akron Football Promo Attracts Celebrity Season-Ticket Buyers

Zips tickets are selling fast after a chance to play offensive coordinator.
Dec 16, 2025; Lubbock, Texas, USA; Northern Colorado Bears forarwd Brock Wisne (14) dribbles the ball against Texas Tech Red Raiders forward JT Toppin (15) in the second half at United Supermarkets Arena
August 7, 2026

How NCAA-Athlete Eligibility Limbo Has Sown ‘Actual Chaos’

Coaches, GMs, and lawyers are still trying to sift through the upheaval.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
U.S. Senator Eric Schmitt (R-MO) questions FBI Director Kash Patel as he testifies before a Senate Judiciary Committee hearing on oversight of the Federal Bureau of Investigation, on Capitol Hill in Washington, D.C., U.S., September 16, 2025.
August 5, 2026

New College Sports Bill Wouldn’t Form New Enforcement Body

The College Sports Commission would be tasked with enforcing the rules.
Ohio State Buckeyes defensive end Caden Curry (92) celebrates after recovering the fumble in the second half of the NCAA football game at Ohio Stadium on Saturday, Nov. 22, 2025 in Columbus, Ohio.
August 4, 2026

Colleges Are Avoiding Transparency on Jersey Patch Deals

Ohio State said the jersey patch deal was made between Learfield and Chase.
August 3, 2026

Handful of NBA Draft Picks Could Return to College After Ruling

Four players drafted in June could return to college. 
August 3, 2026

Judge: Newly Eligible 5th Years Still Subject to Some NCAA Rules

Age, transfer, and professional limits still apply.