• Loading stock data...
Sunday, February 8, 2026

Under Armour Reports $1.53B In Q4 Revenue

Under-Armour
Under Armour/Design: Alex Brooks

Under Armour reported a 9% increase in fourth-quarter revenue to $1.53 billion, beating analysts’ estimates of $1.47 billion.

The sports apparel company previously stated its goals to become a more premium label — similar to Nike and Lululemon — and CEO Patrik Frisk said he’s confident that “we are running a stronger company — one that is able to deliver sustainable, profitable growth and value creation for our shareholders over the long term.”

With a net income of $109.7 million, Under Armour saw revenue increases across the globe during the quarter, with help from higher prices of hoodies and leggings.

  • North American revenue jumped 15% to $1.1 billion, with international revenue growing 3% to $461 million.
  • Despite accessories sales falling 27% to $107 million, apparel grew 18% to $1.1 billion, and footwear ballooned 17% to $283 million.
  • E-commerce sales jumped 4% year-over-year.

Under Armour raised its outlook, too, with sales expected to move from a low-single-digit increase to a mid-single-digit increase. The company will unveil a more detailed outlook in May.

Supply Chain Challenges

Similar to its rivals, Under Armour said that the company’s profit in the near future will be affected by the hike in freight and shipping expenses, and it was forced to reduce its order for this spring and summer due to COVID-19 outbreaks and employee shortages.

Chief Financial Officer David Bergman called the supply chain issues a “temporary speed bump.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 11, 2025; Indianapolis, Indiana, USA; Fanatics chief executive officer Michael Rubin attends game three of the 2025 NBA Finals between the Oklahoma City Thunder and the Indiana Pacers at Gainbridge Fieldhouse.

Fanatics Says Only Problem With Super Bowl Merch Is There’s Not Enough

There is “overwhelming demand” for merch this year compared to prior years.
Puma store

Chinese Sportswear Giant Eyes World Domination With $1.8B Puma Deal

Anta is now the largest shareholder in both Puma and Amer Sports.
Tiger Woods of Jupiter Links cheers on a teammate during a TGL match against New York Golf Club at SoFi Center on January 13, 2026, in Palm Beach Gardens, Florida.

Tiger’s Sun Day Red Wants to Sign More Pro Golfers

Woods and Karl Vilips are the only pro golfers wearing the brand.
Steph Curry

Steph Curry Wears On Shoes to Warm-Ups as Sneaker Free Agency Continues

Curry has been wearing different brands, including Nike and Adidas.

Featured Today

Milan’s Olympic Village Is Built for Performance—and Partying

Making Milan’s Olympic Village was a five-year sprint.
February 5, 2026

Welcome to the Prediction-Market Super Bowl

Hundreds of millions of dollars are being traded across many platforms.
Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
February 3, 2026

Private Equity Has Reached the Super Bowl

The Patriots are one of four NFL teams with PE investment.
University of Southern California
January 31, 2026

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.
Sponsored

Trailblazer Cal Calamia Is Racing for ‘Advocacy, Storytelling, and Performance’

The marathoner wants excellence—not just inclusion—to be the goal for non-binary athletes.
Sponsored

‘Run With the Competition’: Ultra Trail Runner Lotti Brinks Is Back With..

Ultrarunner Lotti Brinks is ready to make her first Courmayeur-Champex-Chamonix podium in her HOKA Mafate 5s.
Sponsored

Top Esports Athletes Will Compete for National Glory in the Esports Nations..

The new biennial event, starting in 2026, kicks off a monumental next era for esports.
Sponsored

Paying a Premium: Super Bowl LX Is a Hot Ticket

Super Bowl LX ticket prices are among the highest of the decade. TickPick data breaks down demand, pricing trends, and where fans are buying.
Sponsored

Win. Advance. Repeat: The Professional Fighters League’s Rise to Prominence 

As of 2025, PFL has introduced a World Tournament format, where every fighter must battle through a high-stakes bracket to reach a championship.
The 2018 Ragin' Crossfit Games are held at Blackham Coliseum in Lafayette.
March 14, 2025

CrossFit for Sale After Years of Drama and Attrition

The intense fitness workout got popular in the early 2000s.
Sponsored

How On Location is Redefining the Olympic Winter Games Hospitality Experience

As the Olympic Winter Games Milano Cortina 2026 approaches, On Location—the Official Hospitality Provider—is redefining luxury hospitality.
Sponsored

How On Location is Redefining the Olympic Winter Games Hospitality Experience

As the Olympic Winter Games Milano Cortina 2026 approaches, On Location—the Official Hospitality Provider—is redefining luxury hospitality.