• Loading stock data...
Thursday, January 1, 2026

UFL Dealing With Challenges Three Weeks Into Second Season

The United Football League continues to deal with challenges in its second season, including coaches stepping down from its teams.

The Commercial Appeal

The United Football League is entering the fourth week of its second season with more logistical challenges to overcome on and off the field.

This week, two head coaches stepped away from the league, with Ken Whisenhunt resigning from the Memphis Showboats and Wade Phillips taking a leave of absence from the San Antonio Brahmas.

That made it three out of the spring football league’s eight teams that have lost their head coaches this season. Reggie Barlow stepped down from the DC Defenders on March 23, five days before the regular season began, to take the head coach job at Tennessee State.

Memphis and San Antonio are both 0–3, while DC is 3–0 under the leadership of interim head coach Shannon Harris.

The coaching moves are the latest obstacle for the UFL, which began its season without a labor deal—a situation that is still not resolved. Players considered striking but ultimately decided to play.

Inside the Numbers

Week 4 will be a crucial test for the UFL’s TV ratings, as all four games are on over-the-air broadcast networks, ABC or Fox.

Through three weeks, viewership is down 33% compared to the inaugural 2024 season, with games airing on ABC, ESPN, Fox, and FS1. However, Week 3 did bring the most-watched game of the season so far: 967,000 viewers on ABC for the Defenders’ 27–15 victory over the St. Louis Battlehawks on Sunday afternoon.

So far, the average game attendance of 12,817 is down 3.7% compared to the average through three weeks last season.

Editors’ note: RedBird Capital has an ownership stake in the UFL. It is also the parent company of RedBird IMI, the majority owner of Front Office Sports.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Dec 25, 2025; Minneapolis, Minnesota, USA; Minnesota Vikings running back Ty Chandler (32) carries the ball defended by Detroit Lions linebacker Derrick Barnes (55) in the second half at U.S. Bank Stadium.

NFL Sets Streaming Record on Christmas

The new milestone arrives in a game with minimal competitive implications.
Indiana's Riley Nowakowski (37) celebrates his touchdown during the Indiana versus Wiscsonsin football game at Memorial Stadium on Saturday, Nov. 15, 2025.

Debate Over CFP Home Games vs. Neutral Sites Rages On

This week’s quarterfinals are being played at bowl games.

Miami Is ACC’s Only Hope for $20 Million Payout

Due to a conference championship quirk, the ACC was almost left out.
The participants in the first Content Creator Classic at TPC Sawgrass after Grant Horvat (with trophy) won with a birdie putt at the par-3 17th hole of the Players Stadium Course at TPC Sawgrass on March 12.

The Year of YouTube Golf: How the PGA Tour and LIV Golf..

Organized competitions for golf influencers exploded in 2025.

Featured Today

Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.
Rob Manfred
exclusive
December 23, 2025

MLB Teams Fear League Will Pick Winners and Losers in Tech

One company under consideration was founded by a top MLB exec’s uncle.
December 23, 2025

What It Takes to Pull Off Florida’s First Outdoor NHL Game

The Rangers will face the Panthers in Miami’s first NHL Winter Classic.
December 14, 2025

How Pickleball Became One Massive Private-Equity Rollup

Pickleball roads lead back to billionaire Tom Dundon.
Dec 27, 2025; Las Vegas, Nevada, USA; Colorado Avalanche center Nathan MacKinnon (29) celebrates after scoring a goal against the Vegas Golden Knights during the third period at T-Mobile Arena.

Team Canada Leans On Hockey Star Power for Olympics

The tournament favorite leans heavily toward prior international experience.
December 30, 2025

Black Monday Nears: Several NFL Coaches Face Uncertainty

Several NFL head coaches are increasingly on the hot seat.
Jun 28, 2025; Carrollton, Texas, USA; The LIV Golf logo near the first tee during the second round of the LIV Golf Dallas golf tournament at Maridoe Golf Club.
December 31, 2025

LIV Golf Enters 2026 Without Decision on World Ranking Points

The league’s latest bid for OWGR points remains up in the air.
Sponsored

The CFP Bowl Game Tickets Everyone Wants

The second 12-team College Football Playoff is in full swing and tickets to these games are selling at a premium.
Dec 27, 2025; Inglewood, California, USA; Los Angeles Chargers quarterback Justin Herbert (10) throws a touchdown pass against the Houston Texans during the second half at SoFi Stadium.
December 30, 2025

NFL Playoff Seeding Questions Back in Spotlight As Week 18 Looms

Fighting for playoff seeding is important to every team.
December 30, 2025

NHL Playoff Race: Why Almost Every Team Is Still in the Hunt

Only five teams in the league have a points percentage below .500.
Hockey: PWHL-Boston at Toronto
December 30, 2025

Emerging Women’s Sports Leagues Kept Expanding in 2025

Beyond the WNBA and NWSL, women’s sports kept growing.
December 30, 2025

The Legal Scandals That Plagued the NBA in 2025

The NBA and players faced federal indictments, lawsuits, and other off-court drama.