Friday, November 13, 2026

UFL Dealing With Challenges Three Weeks Into Second Season

The United Football League continues to deal with challenges in its second season, including coaches stepping down from its teams.

The Commercial Appeal

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The United Football League is entering the fourth week of its second season with more logistical challenges to overcome on and off the field.

This week, two head coaches stepped away from the league, with Ken Whisenhunt resigning from the Memphis Showboats and Wade Phillips taking a leave of absence from the San Antonio Brahmas.

That made it three out of the spring football league’s eight teams that have lost their head coaches this season. Reggie Barlow stepped down from the DC Defenders on March 23, five days before the regular season began, to take the head coach job at Tennessee State.

Memphis and San Antonio are both 0–3, while DC is 3–0 under the leadership of interim head coach Shannon Harris.

The coaching moves are the latest obstacle for the UFL, which began its season without a labor deal—a situation that is still not resolved. Players considered striking but ultimately decided to play.

Inside the Numbers

Week 4 will be a crucial test for the UFL’s TV ratings, as all four games are on over-the-air broadcast networks, ABC or Fox.

Through three weeks, viewership is down 33% compared to the inaugural 2024 season, with games airing on ABC, ESPN, Fox, and FS1. However, Week 3 did bring the most-watched game of the season so far: 967,000 viewers on ABC for the Defenders’ 27–15 victory over the St. Louis Battlehawks on Sunday afternoon.

So far, the average game attendance of 12,817 is down 3.7% compared to the average through three weeks last season.

Editors’ note: RedBird Capital has an ownership stake in the UFL. It is also the parent company of RedBird IMI, the majority owner of Front Office Sports.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Purdue University Northwest women's flag football

How Much Women’s College Flag Football Coaches Make

Flag coaching pay varies by more than $100,000 across NCAA divisions.
Oct 3, 2026; Fort Collins, Colorado, USA; Oregon State Beavers wide receiver Jesse Legree (12) catches a pass from quarterback Braden Atkinson (2) in the second half against the Colorado State Rams at Sonny Lubick Field at Canvas Stadium. Mandatory Credit: Andrew Rydland-Imagn Images

Oregon State Keeps Its Star QB-WR Duo Amid $48M Fundraising Push

An Alabama-style front office and a $24M gift have fueled OSU’s turnaround.

Bears Stadium Saga Draws Flurry of Unsolicited Bids

Local developers are touting a previously rejected stadium site.

NFL Viewership Climbs As ESPN, Amazon Deliver Double-Digit Gains

ESPN and Amazon have generated significant audience increases.
podcast thumbnail mobile
Front Office Sports Today

11/13/26 – NFL Ratings Records, Softball Players Unionize, Skubal Deal Looms

0:00

Featured Today

Soccer Football - Premier League - Aston Villa v Brentford - Villa Park, Birmingham, Britain - October 10, 2026 Aston Villa's Boubacar Kamara applauds fans after the match

English Soccer Still Inundated by Gambling Ads Despite Jersey Ban

The ban on front-of-shirt gambling ads looks strict, but it’s largely cosmetic.
West Wind Mahjong
November 11, 2026

Mahjong Mania Has Come for College Sports

Bespoke retailers are cashing in with officially licensed mahjong sets.
November 6, 2026

Can MLS Capitalize on Son-Mania?

Korea and Tottenham fans alike have flocked to LAFC’s away matches.
Pickering High School North
November 4, 2026

High School Athletic Directors Say They’re Running ‘Mini Colleges’

ADs are managing a growing list of demands from athletes and parents.
October 30, 2026

How Injuries Hit Pro Marathoners in the Wallet

Staying healthy can get expensive—quickly.

Boras Sees Skubal Deal Coming Before Expected MLB Lockout

A potentially historic free agent deal runs up against economic uncertainty.
November 11, 2026

Mike Tomlin Knows Coaching Talk Is ‘Going to Come Up’ Soon

The ex-Steelers coach is “enjoying” his NBC Sports role.
November 12, 2026

Softball Players Reach Deal With Athletes Unlimited to Form Union

The league recognized the union a month after the group launched.
Sponsored

How Jeremy Bloom Is Reinventing the X Games

Jeremy Bloom discusses transforming the X Games into a global brand.
Nov 10, 2026; Philadelphia, Pennsylvania, USA; Philadelphia 76ers guard Jaylen Brown (7) controls the ball against Boston Celtics forward Jayson Tatum (0) during the first quarter at Xfinity Mobile Arena. Mandatory Credit: Bill Streicher-Imagn Images
November 11, 2026

NBC Plays Up Tatum-Brown Rivalry With Netflix-Style Open

Tatum’s Celtics and Brown’s Sixers will meet three more times this season.
Nov 8, 2026; Madrid, ESP; A general overall view of the 2026 NFL Madrid Game at an empty Bernabeu Stadium. Mandatory Credit: Kirby Lee-Imagn Images
November 11, 2026

NFL Network’s Europe Games Average a Record 6.9M in First ESPN Season

NFL Network games this season also stream on the ESPN app.
November 11, 2026

WTGL Debut Averages 97,000 Viewers on ESPN

The league has eight more regular season matches in the next month.
November 11, 2026

NBA Scores, Standings Still Lopsided Despite Tanking Reforms

The NBA approved new lottery rules in May.