Tuesday, July 14, 2026

Tiger Woods, Justin Timberlake Tee Off Sports Bar in NYC

  • The flagship Manhattan location spans 22,000 square feet with a bowling alley and Full Swing golf simulators.
  • T-Squared Social joins PopStroke as golf entertainment venues backed by Woods.
T-Squared Social joins PopStroke as golf entertainment venues backed by Tiger Woods.
NEXUS Luxury Collection

Tiger Woods and Justin Timberlake have opened a sports bar and restaurant in New York City named T-Squared Social. Its first location opened Wednesday on East 42nd Street in Manhattan, only a block from Grand Central Terminal.

The 22,000-square-foot entertainment venue includes a bowling alley, dining areas, and more than 35 televisions, including one that is 200 inches, as well as branded merchandise and memorabilia that pay homage to Woods and Timberlake. 

T-Squared also includes golf simulators from Full Swing, a company that Woods is an investor in and endorses. Timberlake and Woods have launched T-Squared Social in partnership with Bahamas-based real estate firm Nexus Luxury Collection and marketing company 8AM Golf.

“The idea for T-Squared Social came to us during a round of golf at Albany, our development in The Bahamas,” Woods said in a statement. “Justin and I thought it would be cool to create a place that combines our favorite things and brings people together to just have a great time.”

For Woods, it is not his first endeavor in the golf entertainment space as he also is a co-founder of PopStroke, whose locations combine putting and mini golf games with dining and a sports bar atmosphere. PopStroke operates mainly in Florida, Texas, and Arizona and has yet to have a northeast location as T-Squared Social debuts in NYC.

Timberlake’s previous dealings in the sports space include his involvement in a group formed in 2020 to bring an MLB expansion team to Nashville.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jul 13, 2026; Southport, England; Justin Rose signs autographs alongside the practice green during a practice round for The Open Championship golf tournament at Royal Birkdale. Mandatory Credit: Bill Streicher-Imagn Images

England World Cup Fever Hitting Golf Fans at The Open

England is hosting the golf major amid the World Cup run.
Golf - The 154th Open Championship - Royal Birkdale Golf Club, Southport, Britain - July 13, 2026 General view of fans taking photographs with their mobile phones during practice REUTERS/Andrew Boyers

The Open Cracking Down on Golf’s Growing Fan Behavior Issues

Royal Birkdale Golf Club has implemented a new fan code of conduct.
Jul 13, 2026; Southport, England; Joe Dean poses with an eighteenth hole flag alongside the Claret Jug as he wins the Last Qualifier for The Open Championship golf tournament at Royal Birkdale. Mandatory Credit: Bill Streicher-Imagn Images

Underdog Englishman Wins Debut Last-Chance Qualifier at The Open

Joe Dean is the No. 268-ranked golfer in the world.

Golf’s Final Major of 2026 Arrives Amid LIV–PGA Tour Questions

The pro golf landscape may look very different in 2027.
podcast thumbnail mobile
Front Office Sports Today

7/14/26 – World Cup Semis, Michigan AD Probe, FanDuel VIP Scandal

0:00

Featured Today

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.

Bears’ Indiana Stadium Plans in ‘Red Zone,’ Governor Says

The NFL team is drawing closer to a long-awaited stadium decision.
Apr 2, 2026; Portland, Oregon, USA; Tom Dundon, owner of the Portland Trail Blazers, visits with fans after a game against the New Orleans Pelicans at Moda Center.
June 25, 2026

Dundon: Taxpayers Should Foot the Bill for Portland Arena Makeover

The NBA team owner pushed back on private financing for the arena renovation.
Jul 8, 2026; St. Petersburg, Florida, USA; Tampa Bay Rays third baseman Junior Caminero (13) greets designated hitter Yandy Diaz (2) after scoring a run against the New York Yankees in the third inning at Tropicana Field.
July 9, 2026

Rays Tout New Stadium Designs As Funding Talks Continue

The club unveiled interior ballpark designs while funding negotiations continue.
Sponsored

Clase Azul Tequila Founder’s Soccer Ownership

Arturo Lomeli talks about managing a tequila brand and two soccer clubs.
June 24, 2026

Portland Arena Standoff Revives Fears Over Trail Blazers Future

Portland’s mayor and city council spar over helping fund arena renovations.
June 15, 2026

Dallas Stars ‘Getting Married’ to Plano With $3B Arena Move

The NHL team sees its forthcoming home city as a regional hub.
June 5, 2026

Bears Taking New $5B Stadium Plans Across State Line to Indiana

The decision arrived just four days after political inaction by Illinois leaders.
June 3, 2026

Stars Arena Move Deepens Downtown Dallas Sports Exodus

Both the Stars and Mavericks are seeking to build new arenas.