Golf equipment company TaylorMade is helping build a new luxury golf resort next to the PGA of America’s headquarters in Frisco, Texas. It will be called Bays Golf Experience and Suites and is set to open in the spring of 2025.
The driving range resort is planned to stretch four stories compact with golf technology and equipment from TaylorMade, including hitting bays on each suite balcony, custom club fittings, concierge service, bar, and a 100-foot wide TV screen said to be the largest television in North Texas.
Private hitting bays on each suite balcony will be inspired by ionic golf courses such as Pebble Beach, St. Andrews, and Palm Springs. There will be 24 suites at the resort, spanning 25,000 square feet of putting green and chipping area.
The project’s organizer, The Bays, partnered with TaylorMade to install its ball-tracking software. Founding memberships of the resort will be by invitation only, and members also gain access to PGA Frisco tee times, a rooftop pool, and professional golf instruction.
Bays Golf Experience and Suites will span 18 acres and offer views of the PGA of America’s new headquarters in Frisco. James Meese is the CEO of The Bays.
“TaylorMade is thrilled to build out a new custom fitting center at The Bays in Frisco. We look forward to welcoming players from around the world and helping them improve their game with the most advanced and innovative products TaylorMade offers,” TaylorMade CEO David Abeles said in a statement.