• Loading stock data...
Friday, April 25, 2025

Sportsbooks Are Content With Bettors ‘Embracing’ Colorado Hype

  • Sportsbooks have gotten hammered by the betting public after Colorado’s 2-0 start, but long-term, the books aren’t sweating it.
  • “The public is embracing the story, embracing the team, and playing on them. That’s fine with us,” DraftKings’ Johnny Avello tells FOS.
Colorado Buffaloes running back Dylan Edwards reaches for the ball past Nebraska Cornhuskers cornerback Deshon Singleton in the third quarter at Folsom Field.
Ron Chenoy-USA TODAY Sports

For two weeks, Deion Sanders’ No. 18 Colorado has lived up to the national hype and delivered for the betting public, going 2-0 straight up and against the spread.

The Buffaloes quickly became an early liability in the futures markets — both for the national title and Heisman Trophy — leading Caesars college football lead Joey Feazel to call them a “worst-case scenario” a week ago.

An astounding 12% of last Saturday’s entire betting handle was on the Colorado-Nebraska game, FanDuel tells Front Office Sports.

“[It was] another significant win for the bettors,” DraftKings director of race and sports operations Johnny Avello tells FOS. “I guess you might say that the bettors actually have had a better perspective on Colorado than we have.”

But heading into Week 3 and longer-term, the books aren’t sweating it as much.

The public will be firmly behind the Buffs again for this Saturday’s Rocky Mountain Showdown — their first in-state rivalry game with Colorado State since 2019 — when they’re in unfamiliar territory as three-plus-touchdown favorites: BetMGM (95%), DraftKings (91%), and FanDuel (93%) all report an overwhelming majority of bets on the CU spread.

Colorado Buffaloes head coach Deion Sanders on the sidelines during the game against the TCU Horned Frogs at Amon G. Carter Stadium.

Deion Sanders’ Colorado Is the ‘Worst-Case Scenario’ for Sportsbooks

The Buffaloes are darlings for the sports betting public.
September 8, 2023

“I do not expect as big of a handle on this game compared to Colorado’s first two contests, as the betting public will not be in such a rush to run to the window to lay 20-plus points,” says Feazel. “The allure of Colorado the past two weeks was that they were doubted by the betting market. They are now being priced as a true Top 25 team, so the dynamic has changed for this game.”

Avello expects bettors to use the Buffs in parlays, teasers, and in-game wagers this week.

He also says Colorado isn’t a “win-the-whole-thing team” given its lack of depth, and Sanders “A+” job so far is great for the sport and its surrounding betting activity.

“Us bookmakers don’t think that they’re a thorn in our side, that’s not the way we look at it,” says Avello. “We look at it as a team that we underestimated and we have to make adjustments on. And we also like that the public is embracing the story, embracing the team, and playing on them. That’s fine with us.”

Even if Colorado covers on Saturday, things get more interesting the following two weeks: Colorado begins Pac-12 play in Eugene against No. 13 Oregon — as 14-point underdogs in Caesars lookahead line — then hosts No. 5 USC.

“If Colorado can play with those big boys, then they’re definitely national championship contenders,” Feazel says.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Apr 4, 2025; Boulder, CO, USA; Colorado Buffaloes quarterback Shedeur Sanders (2) runs drills at the University of Colorado NFL Showcase at the CU Indoor Practice Facility.

Shedeur Sanders Not Selected in First Round of NFL Draft

There were questions around his attitude and skill set going into the draft.

Raiders Make Ashton Jeanty Highest-Drafted RB Since Saquon Barkley

Jeanty led Boise State to the College Football Playoff this past season.
NFL draft prospect, Colorado Buffaloes wide receiver Travis Hunter, arrives during the NFL Draft Red Carpet event at Lambeau Field in Green Bay on Thursday, April 24, 2025.

Jags’ Trade Up for Travis Hunter Highlights His Immense Value

The Heisman Trophy winner was drafted No. 2 overall after Jacksonville made a big move up.
Jan 21, 2025; Atlanta, GA, USA; College Football Playoff executive director Rich Clark speaks during the CFP National Championship Host Committee handoff press conference at The Westin Peachtree Plaza, Savannah Ballroom.

CFP Meetings End With No Major Changes to 12-Team Playoff—for Now

For now, the complicated seeding process will remain in place.

Featured Today

The Former NBA Agent Who Became a Pickleball Deputy Commissioner

Chris Patrick went from representing Jimmy Butler to pickleball deputy commissioner.
Apr 5, 2025; San Antonio, TX, USA; Duke Blue Devils forward Cooper Flagg (2) reacts after a three point basket against the Houston Cougars during the first half in the semifinals of the men's Final Four of the 2025 NCAA Tournament at the Alamodome.
April 21, 2025

Cooper Flagg’s Timing Is Perfect for the NBA and USA Basketball

The projected No. 1 pick just declared for the draft.
Apr 14, 2025; New York, New York, USA; Paige Bueckers is interviewed by ESPN after being selected with the number one overall pick to the Dallas Wings in the 2025 WNBA Draft at The Shed at Hudson Yards
April 21, 2025

ESPN’s WNBA Coverage Mirrors the League’s Stunning Growth

“I don’t think we stand still in our coverage of women’s sports,” says Rowe.
Mar 16, 2025; Milwaukee, Wisconsin, USA; Oklahoma City Thunder guard Shai Gilgeous-Alexander (2) celebrates with guard Isaiah Joe (11) after score in the fourth quarter against the Milwaukee Bucks at Fiserv Forum.
April 20, 2025

Unorthodox OKC: The Thunder Redefined Tanking to Become NBA’s Best

A rebuild years in the making has OKC in the driver’s seat.
Apr 22, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) shoots the ball over Minnesota Timberwolves forward Julius Randle (30) during the third quarter of game two of first round for the 2024 NBA Playoffs at Crypto.com Arena.

Kalshi’s Offensive Blitz Continues With Suit Against Maryland

Kalshi previously sued regulators in Nevada and New Jersey.
April 16, 2025

Sports Prediction Markets Still Face Legal Roadblocks

The Wire Act and tribal sovereignty could be the next legal battlegrounds.
The sun rises behind the New York skyline seen from the Jersey City waterfront on Thursday morning Dec. 10, 2020.
April 22, 2025

N.Y. Sports Betting Faces Major Limits Under New Proposal

Newly proposed legislation would impose daily betting caps and limit advertising.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

This week, Two-time Super Bowl Champion and CBS NFL analyst Logan Ryan joins us to talk the business of sports on our third installment of Portfolio Players.
April 14, 2025

Bank Says Sports Betting Could Weather Tariff Storm

Lower tax revenues could encourage more states to legalize sports betting.
Sports gambling reached an all-time high in 2022.
April 9, 2025

Kalshi Gears Up for Legal Fight With States

Maryland followed at least five other states that have sent cease-and-desist letters.
Potawatomi Sports Book patrons the University of Wisconsin men play UCLA on Friday, March 14, 2025. The venue is open for the first time during March Madness and is expecting to be busy over the next few weeks in Milwaukee.
April 8, 2025

Kalshi Notches Legal Win in Fight With Nevada

Kalshi can keep offering its sports event contracts in Nevada—for now.
Potawatomi Sportsbook patrons watch the University of Wisconsin men play UCLA on Friday, March 14, 2025. The venue is open for the first time during March Madness and is expecting to be busy over the next few weeks in Milwaukee.
April 4, 2025

All Signs Point to Trump Admin OK’ing Kalshi’s Sports Contracts

The federal government appears ready to approve Kalshi’s sports event contracts.