• Loading stock data...
Thursday, March 26, 2026

Rutgers FB Coach Says He’ll Lose Recruits Without ‘Millions’ in NIL

  • Greg Schiano told donors they would lose recruits if money isn’t raised in four months.
  • As word spread, donors have already begun to react.
Rutgers-football-coach-media-day
Robert Goddin-USA TODAY Sports

From Alabama’s Nick Saban to Ohio State’s Ryan Day, Power 5 football coaches nationwide are begging boosters to provide more NIL opportunities so they can compete in recruiting.

The latest coach to join the mix: Rutgers’ Greg Schiano. 

Last Thursday, Schiano reportedly asked a group of boosters for “millions” in NIL dollars. He told the group that if money wasn’t raised in the next four months, other schools could begin “poaching” top Scarlet Knights.

Donors have already responded.

  • A Rutgers NIL collective called The Knights of the Raritan announced Sunday that they’re starting the “Four Month Challenge,” inspired by Schiano’s warning. 
  • An anonymous donor committed to matching subscriptions made to the group that are over $25 up to $5,000, according to Twitter.
  • On Monday, another donor committed to matching an addition $1,500.

These requests by football coaches, however, come with a significant dose of irony. 

At the same time that they’re encouraging boosters to shell out NIL deals, many are also calling publicly to curtail NIL activities — suggesting NIL is creating an “unfair” recruiting landscape.

But for now, coaches appear to be in survival mode.

“This is the cost of doing business in the Big Ten,” Schiano told NJ Advance Media.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Senate Capitol Hill

The Biggest Obstacle to a Bipartisan College Sports Bill

Democrats favor collective bargaining as a potential solution.

North Carolina Fires Hubert Davis, Will Pay $5.3 Million Buyout

The school said Tuesday night it would honor the coach’s contract.

How March Madness Turns Into a Mid-Major Coaching Raid

The carousel has already led more than half a dozen coaches to new homes.

Featured Today

Maxime Vachier Lagrave

The Planet’s Best Chess Players Are Having Their LIV Golf Moment

Chess’s most prestigious tournament is battling a splashy Saudi event.
Beau Brune/LSU
March 22, 2026

College Athletic Departments Are Becoming Media Companies

“There’s only so many tickets you can sell, but content is infinite.”
March 18, 2026

AI College Recruiting Reels Aren’t Fooling Scouts

College coaches and recruiters are way ahead of cheating athletes.
March 7, 2026

Alex Eala Has Become One of the Biggest Draws in Tennis

Eala will face Coco Gauff in the third round at Indian Wells.
Mar 23, 2026; Storrs, CT, USA; UConn Huskies Forward Serah Williams (22) shoots a layup against Syracuse Orange Forward Aurora Almon (0) during the first half of the second round game of the women’s 2026 NCAA Tournament at Harry A. Gampel Pavilion.

4 Schools Cash In As Men’s and Women’s Teams Reach Sweet 16

Duke, Connecticut, Michigan, and Texas are thriving in both tournaments.
March 23, 2026

Darryn Peterson Says ‘Mind Stuff’ Derailed Bizarre College Season

Peterson would not confirm whether he was declaring for the NBA draft.
March 23, 2026

Sweet 16 Runs Show Veteran Coaches Are Still Thriving in the NIL Era

Five of the NCAA’s Sweet 16 coaches are 67 or older.
Sponsored

Cameron Boozer & Cayden Boozer Talk Pressure, Benefit of Playing Together

The Boozer twins have built their games, and their identities, side by side.
March 22, 2026

This Year’s Cinderellas Aren’t Really Cinderellas—and They’re Rich

Texas, Iowa, and St. John’s all have more resources than previous underdogs.
Mar 19, 2026; Portland, OR, USA; High Point Panthers forward Owen Aquino (8) blocks the shot of Wisconsin Badgers guard Nick Boyd (2) during the second half of a first round game of the men's 2026 NCAA Tournament at Moda Center
March 20, 2026

Mid-Majors Use March Madness to Lobby for High-Major Matchups

Underdog programs want—and need—more games against high-major teams.
Vanderbilt Commodores forward Tyler Nickel (5) celebrates after making a 3-pointer during a first-round game in the NCAA men's basketball tournament between McNeese and Vanderbilt at Paycom Center in Oklahoma City, Thursday, March 19, 2026.
March 20, 2026

Not Just Football: Vanderbilt Sports Surge Hits March Madness

The men’s basketball team earned its first NCAA tournament win since 2012.
Dec 13, 2025; Baltimore, Maryland, USA; President Donald J Trump cross the field at half time of the game between the Navy Midshipmen and the Army West Point Black Knights at M&T Bank Stadium.
March 20, 2026

Trump Signs Executive Order to ‘Preserve’ Army–Navy Game

The order seeks to guarantee an exclusive television window for the game.