Wednesday, May 13, 2026

‘Pitbull Stadium’: Rapper Buys College Naming Rights for $6 Million

  • Pitbull grew up right by FIU’s campus. 
  • It’s a five-year deal with the option for an additional five. 
Mark J. Rebilas-USA TODAY Sports

Mr. Worldwide is headed to Conference USA. 

Pitbull, the international rapper who hails from South Miami, has purchased the naming rights to Florida International’s football stadium in a multiyear deal. Pitbull, whose real name is Armando Pérez, will pay the school $1.2 million annually for the next five years, with the opportunity to re-up for another five. 

The stadium was known as “FIU Stadium” for the last two years between naming-rights deals; from 2017 to 2022 it was named after Italian businessman Ricardo Silva, who had paid almost $4 million to renovate the stadium and got his name attached in the deal. 

The stadium also houses Miami FC, the USL club Silva owns. Silva also co-owns AC Milan, which he purchased a stake in 2022 through RedBird Capital. 

FIU’s board of trustees approved the name change to “Pitbull Stadium” in a vote Tuesday.

Pérez grew up right by FIU’s campus and attended Miami Coral Park Senior High School, just two miles from the university. Aside from Mr. Worldwide, another nickname he has is Mr. 305, an ode to his Miami roots and the city’s main area code. The stadium will reportedly be the first collegiate athletics facility named after a musician. 

As part of the agreement, Pitbull will record an anthem for the school and promote it on social media. His branded vodka will be sold in the stadium, according to ESPN

The Panthers compete in Division I’s FBS and are a relatively young program, founded in 2002. The Panthers have played in five bowl games, winning two.  

Editors’ note: RedBird IMI, of which RedBird Capital Partners is a joint venture partner, is an investor in Front Office Sports.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Apex, NC - February 15, 2026: Portrait of the Super Bowl LXI 61 Football.

ESPN Wants Its First Super Bowl to Be the Most-Watched Ever

Fox’s broadcast of Super Bowl LIX holds the current record.
Mar 11, 2026; Charlotte, NC, USA; Florida State Seminoles forward Alex Steen (25) reacts with guard Robert McCray V. (6) in the first half at Spectrum Center.

FSU Tests New Revenue Model as Schools Cut Sports

“Cutting sports isn’t part of the equation for us.”

White House Says No Issue With Iraqi Soccer Visas at World Cup

Reports had indicated some players were denied visas.

NFL International Slate Gives Legacy Networks Bigger Stage

Legacy broadcast networks are core to this part of the schedule.

Featured Today

Collectible Cups Are Sending Sports Fans Into a Frenzy

The drink is secondary to the wild vessel it comes in.
Matt Palumb
May 8, 2026

Pro Lacrosse’s Top Ref Is As Famous As the Players

The last celebrity referee is in the Premier Lacrosse League.
May 2, 2026; Atlanta, Georgia, USA; Atlanta United midfielder Saba Lobjanidze (11) reacts to his goal against the CF Montréal in the first half at Mercedes-Benz Stadium. Mandatory Credit
May 7, 2026

How Atlanta Unexpectedly Became the Epicenter of U.S. Soccer

U.S. Soccer is opening a new national HQ in Georgia.
Tottenham Hotspur
May 6, 2026

Tottenham Hotspur Is Facing a Billion-Dollar Disaster

A seemingly improbable drop to England’s second tier is a tangible possibility.
Cleveland Browns players Denzel Ward and Carson Schwesinger, left, join with others as they take part in the ceremonial groundbreaking for the new Huntington Bank Field in Brook Park, Ohio on April 30, 2026.

Browns Break Ground on New Stadium, but Funding Still in Limbo

State and local funding for the planned venue is not yet solidified.
April 21, 2026

Illinois Lawmakers Race to Advance $5B Bears Stadium Plan

State legislators race against the clock as a stadium decision nears.
April 22, 2026

Royals’ New $3B Stadium Lands Downtown, but Not Where Expected

The MLB club strikes a large-scale development deal with Hallmark Cards.
Sponsored

What Is It Like to Run the Knicks?

Dave Checketts on his time running the Knicks & Jazz, Jordan war stories, and his investment strategy across major sports leagues.
Apr 4, 2026; Kansas City, Missouri, USA; Kansas City Royals center fielder Lane Thomas (15) celebrates in the dugout after scoring during the seventh inning against the Milwaukee Brewers at Kauffman Stadium.
April 17, 2026

Kansas City Okays $600M for New Royals Stadium

The MLB club must still complete the rest of its stadium financing plan.
Apr 10, 2026; Kansas City, Missouri, USA; Kansas City Royals shortstop Bobby Witt Jr. (7) throws to first base during the seventh inning against the Chicago White Sox at Kauffman Stadium.
April 14, 2026

Royals One Step Closer to New Kansas City Stadium

The MLB club receives support from two key votes.
April 6, 2026

Chicago Mayor Pushes for Rejected Downtown Bears Stadium Site

Despite the team’s focus on suburban options, city leaders continue their efforts.
April 6, 2026

Rays Return to Rebuilt Tropicana Field, but Bigger Questions Remain

As the club’s current ballpark is restored, new stadium plans are developing.