... ...
Thursday, September 17, 2026

San Diego Wave to Be Sold For NWSL Record $113 Million

  • The deal nearly doubles the league’s previous highest sale of $63 million.
  • The new owners are longtime supporters of Wave coach Jill Ellis.
Ray Acevedo-USA TODAY Sports

The San Diego Wave will be sold for an NWSL record $113 million, far beyond the league’s previous high, set earlier this year with the $63 million sale of the Portland Thorns. The total valuation could later become $120 million in what’s being structured as a two-part deal.

NWSL owners approved the sale earlier this week by principal owner Ron Burkle to the Levine Leichtman family, with the new owners paying $35 million up front and taking a portion of the team now, and then full control at the end of the season with another $78 million payment, sources confirmed to The Athletic and Sportico, which first reported the news. The NWSL begins a new season on Saturday.

Lauren Leichtman and Arthur Levine founded the private equity firm Levine Leichtman Capital Partners. Buying the Wave is the couple’s most substantial foray into sports, though the firm has invested in a custom golf club company. Levine attended business school at UCLA, and he and Leichtman became a supporter of the school’s women’s soccer team. Wave team president and former U.S. women’s national team coach Jill Ellis led UCLA from 1999 to 2010.

“Arthur and Lauren have been great supporters of mine for many years. … It is my pleasure to welcome them to the organization,” Ellis said in a statement.

Burkle, the former longtime owner and current stakeholder of the Pittsburgh Penguins, paid a $2 million expansion fee to bring the Wave to the NWSL, and the team began play in the 2022 season. The latest NWSL expansion fees, to put teams in Boston and the Bay Area, each totaled $53 million. (Earlier this year, Burkle’s name was released in court documents connected to Jeffrey Epstein, alleging that he “had knowledge” of Epstein and his girlfriend Ghislaine Maxwell’s sex trafficking conduct. He is not said to have done anything wrong.)

The Wave has seen impressive fan interest and on-field success in its first two seasons. Captained by one of the sport’s biggest stars, Alex Morgan, the team leads the league in attendance, averaging more than 20,000 fans per match, and in 2022 set a now-broken attendance record by filling their 32,000 seat arena.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 11, 2026; Melbourne, AUS; San Francisco 49ers quarterback Brock Purdy (13) rushes the ball in the second half against the Los Angeles Rams at Melbourne Cricket Ground. Mandatory Credit: Kirby Lee-Imagn Images

NFL Week 1 Ratings Fall 13% Despite New Broadcast Schedule

The league saw a surprisingly sharp drop in viewership.
Bhathals

Fire, Thorns Owners All In on Portland Despite Missing Out on Blazers

The sibling owners say Portland is a “mid-market unicorn.”
Sep 6, 2025; Charlotte, North Carolina, USA; North Carolina Tar Heels defensive coach Steve Belichick during the first quarter against the Charlotte 49ers at Jerry Richardson Stadium. Mandatory Credit: Jim Dedmon-Imagn Images

Steve Belichick Resigns As North Carolina Closes Investigation

Steve Belichick has been on medical leave since August.
Exclusive

LeBron James Polymarket Deal Worth $15 Million a Year

James is not an investor in Polymarket, just an endorser.
podcast thumbnail mobile
Front Office Sports Today

9/17/26 – CFB Ratings Surge, Joe Buck’s $108M Deal, Knicks Ticket Shock

0:00

Featured Today

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are foregoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.

ESPN Draws 23.2M Viewers for Week 1 of ‘Monday Night Football’

It’s the third-most-watched game of all 362 ESPN MNF broadcasts.
September 16, 2026

WTA Finals Moving to Charlotte in 2027 As U.S. Push Continues

The 2026 WTA Finals will be played at Indian Wells.
September 16, 2026

NFL Blocks Teams From Signing ex-LSU Players

Dae’Quan Wright’s agent says the tight end is exploring his legal options.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
September 15, 2026

Networks Get Mixed Results With Week 1 NFL Viewership

CBS sees some viewership attrition, while NBC rebounded Sunday night.
Jun 23, 2026; New York, NY, USA; NBA commissioner Adam Silver during the 2026 NBA draft at Barclays Center. Mandatory Credit: Brad Penner-Imagn Images
September 15, 2026

Adam Silver: It Would Be a ‘Failure’ If Trail Blazers Left Portland

Silver spoke after the NBA Board of Governors meetings in New York.
September 15, 2026

PGA’s 2028 Changes Include Money Exemption—but No LIV Pathway

The top 50 members on the Tour’s career money list are eligible.
Jan 29, 2026; Detroit, Michigan, USA; Washington Capitals right wing Ryan Leonard (9) gets set during a face off in the first period against the Detroit Red Wings at Little Caesars Arena
September 15, 2026

NHL’s Eleventh-Hour Scramble to Lock In 8-Year Deals

Teams are pushing to sign players to max-length contracts before terms drop.