• Loading stock data...
Friday, November 21, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

NCAA, Power 5 Facing Potential $1B NIL Lawsuit

  • Attorneys are seeking up to $1 billion in a case against the NCAA and Power 5 conferences.
  • The case argues for NIL-related backpay for the 2018-19 and 2019-20 season.
Iowa Hawkeyes players leave the court as LSU Lady Tigers players celebrate behind them after the game during the final round of the Women's Final Four NCAA tournament at the American Airlines Center.
Kevin Jairaj-USA TODAY Sports

The NCAA and its biggest conferences could be facing a $1 billion lawsuit.

On Tuesday, attorneys representing two former college athletes filed a federal antitrust lawsuit against the NCAA and Power 5 conferences seeking retroactive educational payments for college athletes related to the 2021 Alston Supreme Court case. The two firms won the Alston case in June 2021.

Winston & Strawn LLP and Hagens Berman Sobol Shapiro LLP argued that in light of the Alston ruling — which in part allows schools to offer $5,980 per athlete as “educational benefits” — between 5,000 and 20,000 athletes are owed back payments between 2018 and 2020. The damages are therefore worth between $200 million and $1 billion.

Carolina Panthers running back Chuba Hubbard, formerly of Oklahoma State, and Auburn track athlete Keira McCarrell are the named plaintiffs in the case.

Apr 3, 2023; Houston, TX, USA; Connecticut Huskies head coach Dan Hurley celebrates after walking off the court after defeating the San Diego State Aztecs in the national championship game of the 2023 NCAA Tournament at NRG Stadium.

How UConn Built a Fifth National Championship Run

The Huskies made two savvy business decisions.
April 4, 2023

“Despite all these NIL deals, the NCAA is doing great,” Winston & Strawn co-executive chairman Jeffrey L. Kessler told Sports Illustrated. “There’s been no harm for consumer interest or competitive balance. I think most people would say that the NCAA and its various sports are successful as they’ve ever been.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Oct 11, 2025; Los Angeles, California, USA; USC Trojans wide receiver Makai Lemon (6) takes the ball on a kickoff return in the second half against the Michigan Wolverines at United Airlines Field at the Los Angeles Memorial Coliseum

UC Investments Head: ‘Do a Little Prayer’ for Our Big Ten Deal

He confirmed “there is no deal on the table” currently.

Franklin Hire First Move of Virginia Tech’s New Big-Spending Mentality

The former Penn State coach signed a five-year deal with the Hokies.
Nov 15, 2025; Annapolis, Maryland, USA; South Florida Bulls quarterback Byrum Brown (17) scrambles through the Navy Midshipmen defense during the second half at Navy-Marine Corps Memorial Stadium. Navy Midshipmen defeated South Florida Bulls 41-28.

The Battle for College Football Playoff Relevance in the Group of 6

Seeding and revenue distribution is getting harder for non-power conferences.

Featured Today

Trinity Rodman

NWSL Regular-Season Ratings See Big Surge, Playoffs Up 5%

Regular-season viewership grew by over 20%, averaging more than 200,000.
Jul 13, 2025; East Rutherford, New Jersey, USA; FIFA president Gianni Infantino and President Donald Trump carry the FIFA Club World Cup trophy during the presentation after the final of the 2025 FIFA Club World Cup at MetLife Stadium.
November 19, 2025

Trump-MBS White House Dinner Showcases Saudi Sports Influence 

Attendees included Ronaldo, Bryson DeChambeau, and the owner of the 76ers.
November 19, 2025

ABC, ESPN Bounce Back With Big CFB Ratings After YouTube TV Deal

Oklahoma-Alabama and Texas-Georgia drew more than 10 million viewers.
Jan 28, 2025; Washington, DC, USA; Senator Ted Cruz (R-TX), Chairman of the Senate Committee on Commerce, Science, and Transportation, begins a hearing to examine the Panama Canal and its impact on U.S. trade and national security, focusing on fees and foreign influence on Tuesday, January 28, 2025.
November 18, 2025

Congress Turns Up Heat on Sports Leagues Over Betting Integrity Issues

MLB, the NBA, and the NCAA are all in lawmakers’ crosshairs.

Alexis Ohanian Is Big NIL Donor to Virginia Women’s Basketball

Virginia hasn’t made the NCAA women’s tournament since 2018.
November 18, 2025

As LSU and Florida Circle, Kiffin Says ‘No Ultimatum’ From Ole Miss

The Rebels are on the verge of their first College Football Playoff berth.
November 18, 2025

From LSU to UNC, Politicians Are Pushing Into CFB Coaching Decisions

Lawmakers include Louisiana Gov. Jeff Landry and North Carolina Sen. Thom Tillis.
Sponsored

NFL QB Christian Ponder Is Preparing Athletes for Business

Former NFL quarterback Christian Ponder discusses the transition from field to boardroom.
Nov 15, 2025; Chicago, Illinois, USA; Michigan Wolverines quarterback Bryce Underwood (19) throws the ball against the Northwestern Wildcats during the first half at Wrigley Field.
November 17, 2025

UC Investments Says Big Ten Deal Is Off Until Schools Can Agree

The pension fund does not want to sign a deal without Michigan and USC.
November 17, 2025

Virginia Tech Hires Franklin, Penn State Gets $40M Buyout Break

The former Nittany Lions coach has found his next job.
Dec 30, 2022; Glendale AZ, USA; The College Football Playoff logo on the field at State Farm Stadium, the site of the 2022 CFP Semifinal between the TCU Horned Frogs and the Michigan Wolverines and Super Bowl 57 (LVII).
November 17, 2025

CFP Expansion Deadline Has Flexibility—If Leaders Ask ESPN 

The SEC and Big Ten remain at odds over a 16-team format.
November 16, 2025

Wave of CFB Coaching Moves Point to Busy Hiring Cycle Ahead

Texas A&M’s Mike Elko is the latest to receive a big extension.