• Loading stock data...
Thursday, January 30, 2025

Koepka’s Major Triumph Gives LIV Golf New Life

  • Brooks Koepka becomes first current LIV Golf member to win a major championship.
  • Victory muddles LIV-PGA Tour feud with future of pro golf uncertain.
Adam Cairns-USA TODAY Sports

Brooks Koepka’s two-shot victory over Scottie Scheffler and Viktor Hovland at the PGA Championship vaulted the 33-year-old into golf history and fueled LIV Golf’s ongoing battle with the PGA Tour.

The win gave Koepka his fifth major championship, the same number as legends like Seve Ballesteros and Byron Nelson. The $3.15 million paycheck is actually less than the $4 million Koepka took home from his most recent victory on the LIV series last month in Orlando. 

The PGA Championship this year boosted its overall purse to $17.5 million, up from the $15 million it shelled out last year.

Koepka held a one-shot lead heading into Sunday’s final round and was able to clinch victory after losing his 54-hole lead at the Masters to Jon Rahm. The win is the first major championship for a player currently competing on LIV and will almost certainly be a talking point for the controversial series as it moves ahead.

Three LIV golfers finished in the top 10, with Bryson DeChambeau at T-4 and Cam Smith at T-9. At Augusta National, Koepka and fellow LIV golfers Phil Mickelson and Patrick Reed gave the circuit three golfers in the top five.

The biggest takeaway from Koepka’s triumph is that competing on LIV instead of the PGA Tour does not automatically take a player out of major form. But the larger question will be whether LIV can parlay Koepka’s performance into more interest in the league weekly.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 16, 2024; Pinehurst, North Carolina, USA; Rory McIlroy pitches onto the eighteenth green during the final round of the U.S. Open golf tournament.

Rory McIlroy Suggests a Scarcity Model for Golf Like the NFL

Rory McIlroy wants the PGA Tour to have a more entertaining product.

Dodgers Flex Power With $100M Donation, Record Player Spending

The Dodgers fund a historic donation and create worry among other MLB clubs.

Caitlin Clark Rejects 3-Point Contest, Heightening NBA All-Star Issues

Adam Silver said he’s still optimistic the showcase will improve this year.

Shedeur Sanders Sits Out Shrine Bowl Practices, Sparking Speculation

The top NFL Draft prospect is at the Shrine Bowl, but not playing.

Featured Today

It’s Starting to Pay to Be Good at Cornhole

American Cornhole League players made $7.7 million in 2024.
PWHL arena
January 25, 2025

PWHL’s Sophomore Year Booms in Canada, Has Room to Grow in U.S.

Attendance is up 30% from last year, the league says.
January 24, 2025

Once Abandoned, Portland Is Regaining Its Place in the WNBA

The next WNBA team is springing up in a once-deserted market.
October 17, 2011; East Rutherford, NJ, USA; New York Jets fan fireman Ed during the first half against the Miami Dolphins at the New Meadowlands Stadium.
January 24, 2025

Superfandom Is a Lifestyle, Business—and Thorn in Some Teams’ Sides

Rabid fandom has perks—sometimes to the frustration of teams and leagues.
January 29, 2025

Women’s College Soccer Star Picks Upstart USL Super League Over NWSL

The new league began its inaugural season in August.
Brittney Griner
January 29, 2025

Unrivaled’s Fingerprints Are All Over WNBA Free Agency

Many big trades and deals have been struck with players in Miami.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
January 29, 2025

WNBA Offseason in Overdrive: Griner, Loyd, Plum, Thomas All on the Move

Diana Taurasi is also mulling retirement.
January 29, 2025

Ryder Cup Expecting Record Revenue After Ticket Price Controversy

General-admission tickets for the team golf event cost $750.
January 28, 2025

The Premier League Is Beset With Ref Scandals Too

A red card enraged fans; a disgraced ref admitted to using cocaine.
Nov 20, 2023; Kansas City, Missouri, USA; Kansas City Chiefs quarterback Patrick Mahomes (15) calls the play in the huddle during the second half against the Philadelphia Eagles at GEHA Field at Arrowhead Stadium.
January 27, 2025

NFL’s Best Bargain? Patrick Mahomes Leading Chiefs’ Dynasty Quest

He’s not one of the 10 highest-paid quarterbacks in the NFL.