• Loading stock data...
Saturday, February 22, 2025

Georgia-Texas SEC Showdown Tops Conference Title Game TV Ratings

The SEC championship game between Georgia and Texas was the most-watched title matchup of the 2024 college football season. The Big Ten came in second.

Brett Davis-Imagn Images

Georgia’s 22–19 overtime victory against Texas in the SEC championship game drew higher TV ratings than any other conference title matchup last weekend.

As conference championship games took on new meanings ahead of the first 12-team College Football Playoff, 16.6 million people watched Georgia-Texas on ABC on Saturday afternoon, according to Nielsen ratings. 

That’s down 5% from Alabama-Georgia on CBS last year when the Crimson Tide and Bulldogs were fighting for one of four CFP spots. This year, both Georgia and Texas were virtually guaranteed to make the CFP, even with a loss.

The Big Ten championship, which also featured two eventual Playoff teams, saw a viewership bump from 2023, as 10.5 million viewers tuned in to see Oregon’s 45–37 win over Penn State, making it the second-most-watched title game this season.

  • SEC (Georgia-Texas): 16.6 million on ABC 
  • Big Ten (Oregon–Penn State): 10.5 million on CBS
  • Big 12 (Arizona State–Iowa State): 6.9 million on ABC
  • ACC (Clemson-SMU): 6 million on ABC
  • Mountain West (Boise State–UNLV): 3 million on Fox

The Big 12 and ACC championship games were down slightly from last year’s matchups, while the Mountain West had its most-watched title contest on record.

Most-Watched Teams: Georgia Tops SEC-Heavy List

During the regular season, Georgia was the most-watched team in college football, averaging 8.6 million viewers per game when playing on Nielsen-rated networks. The Bulldogs’ Oct. 19 win at Texas was the most-watched game of the regular season, drawing 13.2 million viewers on ABC.

The SEC had eight of the 10 most-watched teams this season, with the Big Ten’s Ohio State and Michigan the only non-SEC schools to crack the list revealed by Nielsen on Wednesday.

In the Nielsen report, team rankings were limited to schools that appeared in at least four televised games across networks. Because not all conference-specific networks are currently measured, all were excluded to keep comparisons equal.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Manfred, Pitaro Navigate Pressure After MLB’s ESPN Deal Ends Early

Both Manfred and Pitaro now face significant tasks without each other.
Dec 6, 2024; Carson, California, USA; MLS commissioner Don Garber gives the State of the League Address at Dignity Health Sports Park.

Garber: MLS ‘In Competition’ With Leagues As Schedule Decision Looms

The league could move to a fall-to-spring schedule next year.

Yankees Loosen Facial Hair Rules, Opening Door for More Free Agents

The MLB club trims its oft-debated policy after a half-century.

Featured Today

Dec 31, 2024; Durham, North Carolina, USA; Virginia Tech Hokies forward Tobi Lawal (1) and Duke Blue Devils center Khaman Maluach (9) battle for the opening tip during the first half at Cameron Indoor Stadium.

House v. NCAA Settlement Creates Potential Crisis for International Athletes

Revenue-sharing payments could violate international student visa laws.
Nov 2, 2024; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins goaltender Alex Nedeljkovic (39) stretches during a time-out against the Pittsburgh Penguins in the second period at PPG Paints Arena
February 21, 2025

Behind the Mask: The Artists Creating Hockey’s Iconic Goalie Style

The art and business of outfitting pro netminders.
Feb 15, 2025; Montreal, Quebec, CAN; [Imagn Images direct customers only] Team United States forward Matthew Tkachuk (19) and Team Canada forward brandon Hagel (38) fight in the first period during a 4 Nations Face-Off ice hockey game at the Bell Centre.
February 16, 2025

Inside the Push for the NHL’s Next Era of International Competition

Players have been clamoring, and the league is all in.
Aug 11, 2024; Paris, France; Medals are carried out on Louis Vuitton trays after the women's volleyball gold medal match during the Paris 2024 Olympic Summer Games at South Paris Arena
February 16, 2025

LVMH’s New Push: World’s Most Powerful Luxury Group Is Coming for Sports

LVMH is making long-term deals—and they’re not done.
Malika Andrews
exclusive

ESPN NBA Stars Malika Andrews and Brian Windhorst Are Looming Free Agents

ESPN has major decisions to make this offseason with NBC and Amazon looming.
February 20, 2025

Sports Media Rallies Around Influential Blogger Andy Isaac

Tributes poured in across social media after Isaac’s announcement.
February 20, 2025

4 Nations Finale Could Draw Super Bowl–Level TV Ratings in Canada

The hockey matchup ties into broader issues of national pride and sovereignty.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
February 19, 2025

NBA TV Ratings Are Down 5%. NBC May Reverse That Trend Next..

TNT viewership is down 11% while ABC/ESPN ratings are flat.
Feb 19, 2025; Port St. Lucie, FL, USA; New York Mets right fielder Juan Soto (right) talks to center fielder Jose Siri (center) and right fielder Starling Marte (left) during a spring training workout at Clover Park.
February 19, 2025

MLB Faces Critical Transition As Streaming Alters Media Landscape

Twenty-two clubs now offer a direct-to-consumer streaming option.
February 19, 2025

NBA All-Star Game Ratings: Second-Least-Watched Ever, Down 13%

The NBA competed with “SNL 50,” which averaged 14.8 million viewers Sunday.
February 19, 2025

Daytona 500 Most-Watched Over the Weekend, Despite Rain Delays

Fox drew an average of 6.76 million viewers for Sunday’s race.