NEWTOWN SQUARE, Pa. — As the PGA Championship tees off at Aronimink Golf Club just outside Philadelphia on Thursday, tournament organizers have expanded the all-inclusive concessions program that is returning for a sixth year.
Three market concession locations throughout the course, including a vast two-story structure off the first fairway, offer everyone inside the gates—paid spectators, volunteers, staffers, media —unlimited free food and non-alcoholic beverages.
Ticket prices ranged from $199 for the first round to $299 on the weekend, but have dropped below face value as Thursday, the first day of competition, nears. Total attendance is expected to reach 200,000 this week.
The Championship+ all-inclusive ticket program, which debuted in 2021, has evolved over the years. Initially, ticket buyers could opt in to pay an additional fee before organizers began including food and drink in the price of general admission tickets.
Last year, the PGA Championship at Quail Hollow Club in Charlotte was the first time that everyone inside the gates were allowed to take food and drinks with no scanning required for a more seamless grab-and-go experience. The Ryder Cup, which is also operated by the PGA of America, had the same free concessions in September.
This year, the market layouts are even more accessible than previous buildouts that resulted in some congestion among fans waiting in line.
Breakfast, lunch, snack, and drinks items available include:
- Biscuits (chicken or sausage)
- Donuts
- Fruit and yogurt bars
- Hot dogs and Italian sausages
- Burgers and chicken sandwiches
- Salads
- Chips and pretzels
- Cookies
- Bottled water, sodas, teas, and coffee
Drinking Games
Not included in the free concession options, though, is alcohol.
Beer prices at the PGA Championship start at $15, glasses of wine are $13.50, and High Noon seltzers are $16.50. Many fans on social media lamented the beer pricing, especially compared to the Masters, where beer costs $6.
Classic cocktails are $17, and specialty cocktails like a transfusion cost up to $18.50. Want to make it a double? Add $6.50. Souvenir cups can be added for an additional $5.50.
One signature offering is “The Champ,” which has Sugarlanders PGA Championship lemonade moonshine, sweet tea, and lemon, and costs $17. The Mulligan—Elijah Craig small batch bourbon, black tea, and lemonade—is $18.50.
