Saturday, July 11, 2026

Duke’s Coach K: NCAA Can’t Afford Another March Madness Cancellation

  • The cancellation of the 2020 men’s tournament reportedly cost the NCAA $375 million.
  • Krzyzewski, often called Coach K, says the association should hold a 2021 tournament, regardless of when.
Duke’s Coach K: NCAA Can’t Afford Another March Madness Cancellation
Rob Kinnan-USA TODAY Sports

Duke head men’s basketball coach Mike Krzyzewski doesn’t think the NCAA can afford another canceled postseason tournament, he said on Aug. 18’s episode of Keyshawn, JWII & Zubin on ESPN Radio. 

On Aug. 17, the association said it expects to have a decision in mid-September on whether the 2020-21 Division I basketball season can start on time — it’s currently slated to begin Nov. 10. The men’s postseason tournament, which was canceled for the 2019-20 season, generates the vast majority of the NCAA’s revenue. 

Prior to the cancellation, the association was set to distribute a total of $600 million to over 1,200 schools across all divisions over the summer, but reportedly only distributed $225 million, amounting to a $375 million loss for schools. 

“I think this is a time for our sport to move forward and have a different structure. We’re the thing that the NCAA is most concerned about because men’s college basketball and the tournament produces 98% or more of the money for the NCAA, not college football or any other sport,” Krzyzewski said. “We need to have the tournament. We can’t have it where two years in a row you do not have the NCAA tournament.”

Krzyzewski, who is often called Coach K, went on to applaud the NBA’s efforts, and said the NCAA should just make sure there is a tournament at some point next season, pointing to the NBA’s success with the bubble season as a potential path for college basketball.

NCAA President Mark Emmert floated the idea of creating a bubble-like environment when he announced the cancellation of all Division I fall sports championships last week. 

“I think that’s where you should start. Make sure we have the tournament, doesn’t make any difference when it is,”  Krzyzewski said. “Because we don’t even know when the NBA season is going to be next year. And we should look at them to see how they navigate the waters going forward. They’ve navigated it really well with the bubble.”  

According to the NCAA, broadcast and marketing rights to the Division I Men’s Basketball Championship are worth $875 million, and the event brings in $177.9 million in ticket sales alone. 

Much of the revenue generated is redistributed across the NCAA’s divisions and sports.

$222 million goes to sports sponsorship and scholarship funds, $168.8 million goes to the Division I Basketball Performance Fund, $153.8 goes to various costs associated with Division I championships and $86.6 million goes to the Student Assistance Fund. Other portions of the money go to athlete insurance, academic services, and communications, while $53.3 million goes to Division II and $35.2 million to Division III initiatives.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mar 21, 2026; Dallas, Texas, USA; LA Clippers forward Kawhi Leonard (2) controls the ball during the second quarter against the Dallas Mavericks at the American Airlines Center. Mandatory Credit: Jerome Miron-Imagn Images

Kawhi Leonard Trade on Hold Until NBA Wraps Investigation

The Raptors agreed to acquire Leonard from the Clippers in June.
Mar 16, 2026; Dayton, OH, USA; Detailed view of the “NCAA” logo during the Howard Bison a practice session ahead of the first four of the men's 2026 NCAA Tournament at University of Dayton Arena.

Judge Orders NCAA to Grandfather Athletes Into Eligibility Model

The ruling could grant another year of eligibility to thousands of athletes.
Dec 16, 2025; Las Vegas, Nevada, USA; NBA commissioner Adam Silver speaks during press conference at the Emirates NBA Cup Final at T-Mobile Arena. Mandatory Credit: Kirby Lee-Imagn Images

NBA Expansion Heats Up in Vegas, Slows in Seattle

Multiple potential bidders have expressed interest in Vegas in recent weeks.
Jan 7, 2023; Boulder, Colorado, USA; PAC 12 sports broadcaster Jacob Tobey prior to the game between the Oregon State Beavers against the Colorado Buffaloes at CU Events Center. Mandatory Credit: Ron Chenoy-USA TODAY Sports
Exclusive

Jacob Tobey Out as Spurs Announcer After Affair Allegation

Tobey had been calling Spurs games since 2024.
podcast thumbnail mobile
Front Office Sports Today

7/10/26 – World Cup Ratings Records, Seahawks Sale Narrows, Kawhi Trade Limbo

0:00

Featured Today

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.

Is Big 12’s $20M Monster Jersey Patch Deal Too Cheap?

The deal, heralded as the first of its kind, drew criticism.
Nov 25, 2016; Pullman, WA, USA; General view of the Pac-12 logo on the field before the game between the Washington Huskies and the Washington State Cougars at Martin Stadium. Mandatory Credit: James Snook-USA TODAY Sports
July 6, 2026

New Pac-12 Only FBS Conference Not Hosting Media Days

The Pac-12 is expanding from two to eight teams this season.
Aug 30, 2025; Colorado Springs, Colorado, USA; Bucknell Bison tight end Charlie Kreinbucher (82) runs the ball against Air Force Falcons defensive back Roger Jones Jr. (5) in the first quarter at Falcon Stadium.
July 8, 2026

Criminal Case Against Former Bucknell Coach Could Set Precedent

A Bucknell football player died in 2024 after collapsing at practice.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
July 5, 2026

FBI Arrests Ex-College Hoops Player in Multimillion-Dollar Fraud Case

Kerr Kriisa played for Kentucky, West Virginia, Cincinnati, and Arizona between 2020 and 2026.
July 2, 2026

Pair of Merging D-II Schools Sue Conference That Kicked One Out

Ursuline College’s athletic recruiting and scheduling are being drastically impacted. 
June 28, 2026

College Sports Roster Spending Soars Beyond $20.5M Rev-Share Cap

The $20.5 million rev-share cap was a new floor for roster costs.
June 26, 2026

West Virginia AD: McAfee’s Value to School ‘Maybe Eight Figures’

The sports media star played at West Virginia nearly two decades ago.