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Friday, January 23, 2026

Dude Perfect Aims for $100M Sports and Entertainment Center

  • Dude Perfect unveiled designs on a $100 million sports and entertainment center.
  • The YouTube channel has grown into a multi-faceted business.
Dude-Perfect
Dude Perfect

For Dude Perfect’s next trick, it’ll build a $100 million sports and entertainment center.

The entertainment company, founded by five friends and entertainers, released renderings of a proposed tower and development for which it’s looking for a site.

  • The company said the tower would include a 330-foot trick shot tower, “crazy mini-golf,” a Dude Perfect Museum, two acres of outdoor space, and restaurants. The rendering appeared to show a golf course, as well.
  • It wants the venue to be family-friendly and focused on sports, entertainment, and faith. 
  • The group, which will be relocating from Frisco, Texas, would like to stay in North Texas but have already fielded calls from Atlanta and Los Angeles

Viral Sensation

Dude Perfect, which began as a YouTube channel focused on trick shots and other unlikely feats, has grown to include cruises, live shows, and a television series on Nickelodeon and CMT, which aired from 2016-2019.

The channel now boasts 58.3 million subscribers.

Their corporate partners include ESPN, Nike, the Los Angeles Rams, the U.S. Olympic Team, Dick’s Sporting Goods, and EA Sports. 

Amazon hired the group to host an alternate broadcast for “Thursday Night Football.”

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