Thursday, November 12, 2026

Betway Parent Records 45% YOY Revenue Increase

Betway
Eric Hartline-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Super Group, the parent company of online sports betting and gaming business Betway, reported a 45% year-over-year increase in 2021 revenue to around $1.4 billion.

Profits jumped 58% year-over-year to roughly $255.6 million, with cash and cash equivalents increasing 112%.

  • The company expanded its deals to a total of 70 in 17 different countries. Its deals include the NHL, NBA, and ATP.
  • Super Group signed 30 sponsorship agreements in 2021.
  • Betway and Spin, Super Group’s multi-brand online casino, launched in nine new regulated markets including Betway in France and Tanzania.

Super Group reached 2.62 million monthly average customers in 2021— a 75% year-over-year increase. Betway’s sports betting revenue reached roughly $417.8 million, up from $174.7 million the year prior.

In January, Super Group completed its merger with SPAC Sports Entertainment Acquisition Corp. to go public on the New York Stock Exchange.

2022 Highlights

So far this year, Super Group has expanded into three new regulated markets and signed nine additional sponsorship agreements. Super Group’s acquisition of Digital Gaming Corporation is expected to close in the second half of the year but is already live in six U.S. states with the Betway brand as of April 13, 2022. It has access to 12 states.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nov 10, 2026; Philadelphia, Pennsylvania, USA; Philadelphia 76ers guard Jaylen Brown (7) controls the ball against Boston Celtics forward Jayson Tatum (0) during the first quarter at Xfinity Mobile Arena. Mandatory Credit: Bill Streicher-Imagn Images

NBC Plays Up Tatum-Brown Rivalry With Netflix-Style Open

Tatum’s Celtics and Brown’s Sixers will meet three more times this season.
Polymarket logo appears in this illustration taken April 22, 2026.

Polymarket Cuts Jobs Amid Push to ‘Professionalize’

“We’ve reorganized to set the company up for its next phase of growth.”

Hellebuyck Saga Deepens With Death Threats, Jets Rip Devils

The former NHL MVP said he received death threats.
podcast thumbnail mobile
Front Office Sports Today

11/11/26 – 24-Team CFP Fallout, Brees Eyes ‘MNF,’ Sportsbooks Get Crushed

0:00

Featured Today

West Wind Mahjong

Mahjong Mania Has Come for College Sports

Bespoke retailers are cashing in with officially licensed mahjong sets.
November 6, 2026

Can MLS Capitalize on Son-Mania?

Korea and Tottenham fans alike have flocked to LAFC’s away matches.
Pickering High School North
November 4, 2026

High School Athletic Directors Say They’re Running ‘Mini Colleges’

ADs are managing a growing list of demands from athletes and parents.
October 30, 2026

How Injuries Hit Pro Marathoners in the Wallet

Staying healthy can get expensive—quickly.
Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match
October 21, 2026

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
Kalshi's logo is displayed on a smartphone placed on a reflective surface onto which a betting curve is projected in Creteil, France, on March 9, 2026, during a major scandal and a $54 million lawsuit concerning bets related to recent strikes in Iran. (Photo by Samuel Boivin/NurPhoto)NO USE FRANCE

Kalshi’s Tribal Deal Faces Legal Challenge Amid Leadership Dispute

“We expect the case to be dismissed,” one of the defendants told FOS.
First at FOS
November 6, 2026

DraftKings Cut More Jobs Ahead of Q3 Earnings

It’s at least the third round of layoffs for DraftKings this year.
The ESPN logo is seen on an electronic display in Times Square in New York City, U.S., August 23, 2017. REUTERS/Mike Segar
Exclusive
November 6, 2026

ESPN Warns Talent About Insider Betting on Prediction Markets

The guidelines were sent to on-camera talent at the end of October.
Sponsored

How Jeremy Bloom Is Reinventing the X Games

Jeremy Bloom discusses transforming the X Games into a global brand.
Fanduel logo appears in this illustration taken April 22, 2026.
November 4, 2026

FanDuel’s U.S. Revenue Is Bright Spot As Overall Earnings Miss

Flutter Entertainment cut its full-year revenue guidance by $300 million.
Fanduel logo appears in this illustration taken April 22, 2026.
Exclusive
November 2, 2026

FanDuel Interim CEO Set to Take Job Permanently

The new CEO has been with FanDuel for nearly 12 years.
CEO of Kalshi Tarek Mansour speaks during the FIA Global Cleared Markets Conference Boca 2026, in Boca Raton, Florida, U.S., March 10, 2026.
October 29, 2026

Utah Escalates Kalshi Fight With Felony Charges

The prediction-market platform and its two cofounders were charged.
October 22, 2026

Novig, ProphetX Told to Pause Scorigami, Micro Contract Plans

“It’s kind of a warning shot” to prediction markets, one source says.