Thursday, October 29, 2026

Aaron Rodgers’ Firm Raises $150M From Josh Allen, Celebrities

  • Rodgers co-founded RX3 in 2018, and the firm’s investments include Hydrow, Therabody, and Manscaped.
  • Investors in RX3’s second fund include Josh Allen, Jared Goff, Michael Phelps, and Vanessa Hudgens.
Rodgers' RX3 Growth Partner firm launched in 2018.
Brad Penner-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

RX3 Growth Partners, an investment firm co-founded by New York Jets quarterback Aaron Rodgers, has raised nearly $150 million from several athletes and celebrities to close its second fund.

Fellow NFL quarterbacks Josh Allen and Jared Goff invested in the fund alongside retired swimmer Michael Phelps, as well as celebrities Miles Teller, Vanessa Hudgens, Machine Gun Kelly, Christina Aguilera, Marshmello, and Thomas Rhett.

Launched in 2018, RX3’s investment portfolio includes connected rowing machine Hydrow, massage device company Therabody, golf simulator brand Full Swing, CorePower Yoga, Manscaped, Hims, and Super Coffee. 

The firm’s new $150 million fund will focus its investments on consumer-facing brands. Comedian Kevin Hart’s Hartbeat Ventures also serves as an advisor to RX3, whose co-founders also include Nate Raabe and Byron Roth.

Raabe told Bloomberg that the California-based firm will consider opening a New York office as it expands, especially with Rodgers now playing for the Jets. The Jets’ season-ticket and suite sales have jumped 400% after the four-time MVP was traded from Green Bay to New York.

Full Swing, one of RX3’s portfolio companies, was acquired by Bruin Capital in 2021 for a reported $160 million. RX3 also contributed to Hydrow’s $55 million funding round last year, which brought the rowing company’s total funding to $255 million.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Small-Market Brewers Oust Rays to Claim First World Series Title

The budget-conscious MLB club completed a dominant postseason run.

McAfee Details FBI ‘GameDay’ Guidance After Kirk Shooting

He confirmed an FOS story that FBI protected him from assassination attempts.
Basketball - EuroLeague - Virtus Bologna v Maccabi Tel Aviv - PalaDozza, Bologna, Italy - November 21, 2025 Virtus Bologna's Carsen Edwards reacts

NBA Europe’s Promise Comes With an Americanization Risk

“The energy around European basketball is undeniable right now.”

Golf and Tennis See Big Gains in Youth Sports Participation

Youth participation in flag football also keeps growing.
podcast thumbnail mobile
Front Office Sports Today

10/28/26 – Brewers Economy on Fire, Knicks and Rangers Split, Who Will Join Jay-Z at Halftime?

0:00

Featured Today

Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?
Sponsored

How the New York Yankees Stay Game-Ready with Sage Intacct

See how Sage Intacct helps the Yankees streamline finances and plan for the future.
Exclusive
October 28, 2026

NFL Told Saquon Barkley to Divest Polymarket Stake

“I was in it before, but no bueno,” Barkley told FOS.
Sponsored

How the New York Yankees Stay Game-Ready with Sage Intacct

See how Sage Intacct helps the Yankees streamline finances and plan for the future.
October 25, 2026

Jackson Contract Standoff Looms Over Ravens As Team Treads Water

The two-time MVP missed his third straight game.
October 22, 2026

Brewers’ Underpaid Ace Takes World Series Spotlight

The hard-throwing pitcher becomes a World Series focal point.
October 20, 2026

NFL, Eagles Defend Handling of Jalen Hurts’s Blood Clots

The QB was examined at Cleveland Clinic in London.
First at FOS
October 20, 2026

Topgolf, John Daly Strike Deal in Wake of Masters Hooters Closure

Daly, 60, last played in the Masters in 2006.