Friday, October 23, 2026

WWE Reports Viewership Up, Earnings Down Amid UFC Merger

  • WWE’s Q1 net revenue of $297.6M was an 11% year-over-year decrease.
  • But its premium events and weekly shows all saw viewership increases.
Roman Reigns lifts WWE championship belts during Wrestlemania.
Joe Camporeale-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Ahead of its merger with UFC, World Wrestling Entertainment reported a down first quarter — but still managed to exceed Wall Street’s expectations.

WWE reported net revenue of $297.6 million and operating income of $53.1 million for the first quarter of 2023 — an 11% and 43% decrease year-over-year, respectively.

The company primarily chalks up the drop to moving one of its large-scale international pay-per-views.

WWE staged “Elimination Chamber” in Jeddah, Saudi Arabia, in February 2022, but isn’t returning there until May for “Night of Champions.” The company put on “Crown Jewel” in nearby Riyadh in November.

Haley and Hanna Cavinder post outside The Today Show.

The Cavinder Twins Are Using NIL Deals To Pave Post-College Careers

They’re demonstrating one of the biggest perks of the NIL era.
April 19, 2023

The company just barely outperformed Wall Street’s expectations for the quarter: Its net income came out to 43 cents per share, while the average analyst estimate was 42 cents per share, according to a survey from Zacks Investment Research.

Still, there’s plenty of optimism at WWE.

  • The 2023 editions of premium live events “Royal Rumble” and “Elimination Chamber” saw respective 52% and 54% year-over-year domestic viewership increases.
  • Weekly programs “Raw” and “SmackDown” both increased viewership 7% year-over-year.

WWE’s recent acquisition by Endeavor will see it combine with UFC into one publicly traded company under the stock ticker symbol TKO.

The combined WWE-UFC entity could create a media rights juggernaut when WWE’s deals with NBC Universal and Fox expire next year and UFC’s deal with ESPN expires in 2026.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NBC Sports Logo

Comcast-NBCUniversal Split Comes With $1B Cost, Layoffs

The NBC Sports parent company will take on a hefty restructuring charge.

How Real American Freestyle Thinks It Could Change Wrestling

RAF has renegotiated its media-rights deal with Fox Nation eight times.
David Ellison, CEO of Paramount Skydance, speaks during the Paramount Pictures presentation at CinemaCon, the official convention of Cinema United, in Las Vegas, Nevada, U.S., April 16, 2026.

Paramount Antitrust Trial Delayed As Ellison Makes Case for Merger

Company CEO David Ellison is much more outspoken about the transaction.
podcast thumbnail mobile
Front Office Sports Today

10/22/26 – Rays-Brewers Can’t Stop Lockout, $771 to Watch NBA, Jaguars Fans’ Afterlife

0:00

Featured Today

Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?

Caleb Williams’s Investment Playbook: ‘No Vices’

The Bears QB has put money into sports, tech, and wellness start-ups.
[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium
February 21, 2026

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Reggie Bush speaks on unionizing college football players during the Rose Bowl Hall of Fame induction ceremony at the University Club of Pasadena in Pasadena, Calif. Tuesday, Dec. 31, 2024.
March 5, 2026

Former NFL Pros Launch PE Firm for Emerging Leagues

Terrence C. Murphy and Reggie Bush are targeting $150 million for their debut fund.
Sponsored

Blake Griffin’s Plan for Media Domination

The former NBA star is building a second act across media & entertainment.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Pro Team Valuations Are Set to Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
December 27, 2025

‘Why Not the Dodgers?’: How Billie Jean King Became an LA Owner

“Getting involved with the Dodgers literally changed our lives,” Ilana Kloss says.
December 23, 2025

Ben Simmons Buys a Sport Fishing Team

“I think I can really help this league grow,” Simmons told FOS.
Jacksonville Jumbo Shrimp mascot Scampi waves to fans during Opening Day baseball against the Gwinnett Stripers on March 29, 2024.
December 17, 2025

Private Equity Dives Further Into Minor League Baseball

Seven MiLB teams have changed hands in the last week.