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Wednesday, July 9, 2025

New Stadium Could Push Titans’ Value Over $3B

  • The Titans are the 28th-most valuable NFL franchise of 32 teams, per Forbes.
  • The team generated $354 million in revenue in 2021, down from $422 million in 2020.
George Walker IV / USA TODAY NETWORK

The Tennessee Titans could be worth more than $3 billion when the team finalizes a deal for a new domed stadium in Nashville slated to open for the 2026 NFL season. 

The Titans — currently valued at $2.6 billion — would benefit from a new stadium that could garner higher ticket prices and the increasing value of NFL franchises following the record sale of the Denver Broncos in June for $4.65 billion to a group led by Walmart heir Rob Walton. 

  • The Titans are the 28th-most valuable of the 32 NFL franchises, per Forbes.
  • The team generated $354 million in revenue in 2021, down from $422 million in 2020.
  • A new stadium would make the Titans one of the 20 most valuable NFL teams at $3 billion. 

The Titans plan to build a 1.7 million-square-foot stadium estimated to cost between $1.9 billion and $2.2 billion. The stadium could host major events, including the Super Bowl

Previous Plans 

In January, the Titans planned upgrades at Nissan Stadium that would have cost up to $600 million. The team’s current lease requires the city of Nashville and taxpayers to pay for maintenance. The Titans claimed the city would owe $1.8 billion under the current terms.

Those rising costs were highlighted by city leaders, leading to plans for a new stadium.

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