Tuesday, October 20, 2026

The Most Talked-about Part of the NBA Tourney? Look Down

  • Floors generate widespread rebuke for both design and safety.
  • Even critics acknowledge that the new floors provided strong marketing for the league.
Matt Marton-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Amid the success of the inaugural NBA In-Season Tournament, there has been a very notable and visually jarring exception: the court design.

The league introduced a set of 30 new designs aimed at creating separation between the tournament and regular-season games. For many teams, the feel is vastly different from their normal games. 

Those new looks, containing a unified design template for the first time in league history, are aimed in part to link to each team’s City Edition alternate uniform. Notably, the courts also are completely painted with no natural wood showing. 

The bolder designs, league officials said, were also boosted at the urging of commissioner Adam Silver, who pushed staffers to be “bigger and bolder” in their thinking.

There were two significant problems, however, with that approach: how fans felt about the floors, and how players felt. 

The floors quickly generated widespread rebuke among fans, particularly across social media, even as TV ratings for tournament games showed strength. Players primarily voiced a different and more pressing complaint, as the new courts were seen by many as slippery and an injury hazard. Celtics guard Jaylen Brown, whose $304 million contract is the richest in league history, hurt his groin in a game against Toronto and blamed the new courts.

“As players, we’re all here for the in-season tournament because it’s going to generate revenue, excitement, competition,” Brown said last month. “We’ve got to make sure the floor is safe to play on. We can’t put our players out there and risk their health.”

Costs for alternate courts such as these are estimated at $75,000 to $150,000 each, but some for the tourney are reported to be rented.

Dallas Mavericks owner Mark Cuban told the Dallas Morning News he’s “not a fan of the courts,” but that sentiment was quickly coupled with praise: “It was a brilliant marketing idea.”

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Rays Clinch Pennant, Head to Small-Market World Series

The Rays clinched their third American League pennant.
Oct 28, 2024; Pittsburgh, Pennsylvania, USA; Hall of Fame quterback Troy Aikman stands with his Monday Night Football Broadcast announcer Joe Buck before a game between the Pittsburgh Steelers and New York Giants at Acrisure Stadium. Mandatory Credit: Barry Reeger-Imagn Images

Buck, Aikman Avoid the Elephant in the ‘MNF’ Booth

Aikman and Buck focused purely on football in their ‘MNF’ intro.

NBC Sports Faces Pivotal Week

The network and its parent company are at a key inflection point.

5 Biggest Storylines of the NBA Season

The 2026–27 NBA season starts Tuesday.
podcast thumbnail mobile
Front Office Sports Today

10/19/26 – NBA Limits Prop Bets, Michigan Benches Underwood, Upsets Shake CFB

0:00

Featured Today

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?
Oct 3, 2026; Starkville, Mississippi, USA; Alabama Crimson Tide head coach Kalen DeBoer waits to run onto the field prior to the game against the Mississippi State Bulldogs at Davis Wade Stadium at Scott Field. Mandatory Credit: Petre Thomas-Imagn Images
October 7, 2026

Who Is Alabama Football in Year 3 Under Kalen DeBoer?

The No. 6 Crimson Tide host No. 2 Georgia on Saturday.
Cubs behind the scenes
October 6, 2026

Hollywood and TikTok: Sports Media’s New ‘Blueprint’

Teams and leagues are pouring money into the quest for fans.
October 18, 2026

NFL Says Paris Game Still on As French Protests Escalate

Unrest has grown in France in recent days.
October 18, 2026

The Chiefs’ Revival Has Given the NFL Its Marquee Team Back

With Mahomes back, they’re 5–0.
Sponsored

Why Brands Are Betting On Major League Soccer

Discover why brands are investing in MLS as the league builds on World Cup momentum to drive fan engagement and sponsorship growth.
October 17, 2026

Engelbert: Next Commissioner Must Build on WNBA’s Growth

Adam Silver announced Engelbert’s retirement in September.
October 17, 2026

How the Valkyries and Dream Reflect the WNBA’s Evolution

Game 1 of the 2026 WNBA Finals is Saturday.
October 17, 2026

Renee Montgomery Defends Dual Role As WNBA Analyst and Owner

Montgomery played 11 years in the WNBA, including two with Atlanta.
October 16, 2026

NFL Reinstates Josh Jacobs, Jonathon Cooper From Paid Leave

Each player missed six games while on the commissioner-exempt list.