• Loading stock data...
Wednesday, April 1, 2026

YouTube TV Unveils NFL Sunday Ticket Rates

  • Sunday Ticket will cost $349 for YouTube TV subscribers and $449 for non-subscribers.
  • Access to NFL RedZone will cost an additional $40 through YouTubeTV.
Kirby Lee-Imagn Images

YouTube TV is making it easier for fans to watch NFL games. 

The channel’s pricing tiers for NFL Sunday Ticket make it cheaper to purchase the out-of-market games package with a YouTube TV subscription. 

After $100 presale discounts expire, YouTubeTV subscribers can pay an additional $349 for Sunday Ticket and $389 for a package including NFL RedZone. 

Those without a subscription must pay $449 to access Sunday Ticket through YouTube PrimeTime channels, a hub that also streams movies, TV, and other events. The added RedZone option will cost $489. 

DirectTV charged $300 for Sunday Ticket this past season and $400 for its RedZone add-on. 

The streaming service’s pricing model lacks single-game or team-specific purchasing options, focusing on the “simplicity” of two tiers that encourage subscribing to YouTube TV. 

“One of the things we really wanted to do is introduce a much greater level of simplicity and clarity in the pricing for users,” Christian Oestlien, YouTube’s vice president of product management, told The Athletic.  

Viewers can sign up now through June 6 to receive $100 off their base subscriptions to Sunday Ticket. Other Sunday Ticket features for YouTube TV subscribers include split-screen camera views, unlimited DVR storage, and integration with NFL fantasy data. 

Google is reportedly paying $2 billion annually for U.S. rights to NFL Sunday Ticket over the next seven seasons, starting this fall — replacing DirectTV, which has held the rights since 1994.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Feb 27, 2026; Indianapolis, IN, USA; The NFL Network logo on the field during the NFL Scouting Combine at Lucas Oil Stadium. Mandatory Credit: Kirby Lee-Imagn Images

Business as Usual at NFL Network as ESPN Era Begins

There were no noticeable on-air changes for NFL Network on Wednesday.

Goodell: Tisch Is No Longer Giants Owner, No Policy Violation

The commissioner says the league has “not found anything that’s a violation.”
Construction on the Northwest corner of EverBank Stadium continues with construction during a press conference at the Miller Electric Center, Wednesday, Jan. 14, 2026, in Jacksonville, Fla.

Jags to Play 2027 Season in Orlando While Stadium Work Continues

The NFL team completed the long-expected deal for the temporary relocation.

NFL Approves Plan to Use Replacement Refs in 2026 if Talks Stall

League owners ratify a measure that would aid replacement referees.

Featured Today

‘The Sonics Never Died’: The Long Afterlife of Seattle NBA Merch

Inside “the largest team shop for a team that doesn’t exist.” 
Mar 27, 2026; Washington, DC, USA;UConn Huskies forward Tarris Reed Jr. (5) dunks the ball against the Michigan State Spartans in the second half during a Sweet Sixteen game of the East Regional of the men's 2026 NCAA Tournament at Capital One Arena
March 28, 2026

March Madness Coaches Debate ‘Blueblood’ in NIL Era

The term’s meaning was up for debate at men’s March Madness.
Maxime Vachier Lagrave
March 25, 2026

The Planet’s Best Chess Players Are Having Their LIV Golf Moment

Chess’s most prestigious tournament is battling a splashy Saudi event.
Beau Brune/LSU
March 22, 2026

College Athletic Departments Are Becoming Media Companies

“There’s only so many tickets you can sell, but content is infinite.”

McAfee: Masters ‘Told Us to Go to Hell’ on Show Pitch—Three Times

McAfee is a fan of Jason Kelce’s role at Augusta National.
April 1, 2026

Pegula, WTA Stars Eye Live Podcast Shows at Tournaments

The show hosted by Jessica Pegula and Madison Keys is growing.
May 7, 2024; St. Louis, Missouri, USA; New York Mets relief pitcher Adam Ottavino (0) pitches against the St. Louis Cardinals during the ninth inning at Busch Stadium. Mandatory Credit: Jeff Curry-USA TODAY Sports
exclusive
April 1, 2026

Adam Ottavino Joins Revamped ESPN MLB Lineup

The 15-year MLB vet spent the past four seasons with the Mets.
Sponsored

Cameron Boozer & Cayden Boozer Talk Pressure, Benefit of Playing Together

The Boozer twins have built their games, and their identities, side by side.
March 31, 2026

NFL Seeks Buyers for 5 Games, Drops ‘MNF’ Doubleheaders

The league looks at several major changes to its upcoming broadcast schedule.
Jim Nantz
March 31, 2026

Jim Nantz Faces Backlash for Not Watching Bryson DeChambeau

The lead CBS announcer said he hasn’t tuned in to LIV Golf.
Nov 30, 2025; Pittsburgh, Pennsylvania, USA; Pittsburgh Steelers head coach Mike Tomlin warms up for a game against the Buffalo Bills at Acrisure Stadium. Mandatory Credit: Barry Reeger-Imagn Images
March 31, 2026

Five Things We’re Hearing About Mike Tomlin’s TV Free Agency

Bidding for the ex-Steelers coach could be over by upfronts season.
Canucks
March 31, 2026

Canucks Ban Reporter After Story on Ownership’s Other Business

Trevor Beggs says he was escorted from the arena mid-game.