• Loading stock data...
Wednesday, February 11, 2026

WWE’s WrestleMania Does 2.2B Social Impressions, Outperforms SB LVI

  • WrestleMania 38 beat Super Bowl LVI in social media impressions, video views, engagements, and video watch time.
  • The event took place over two nights on April 2 and 3.
Joe Camporeale-USA TODAY Sports

WWE’s flagship event created quite a stir on the internet, according to newly released statistics.

WrestleMania 38 recorded 2.2 billion social media impressions, 1.1 billion video views, 87 million engagements, and 13.1 million hours of video watch time, per WWE and digital analytics firm Conviva.

For comparison, February’s Super Bowl LVI had 1.8 billion impressions, 618 million video views, 78 million engagements, and 3.6 million hours of video watched.

It’s important to note that WrestleMania took place over two nights (April 2 and 3), as opposed to the Super Bowl’s one.

Still, it’s a towering achievement for WWE, which claims that the 156,352 two-night attendance was a new company record — though that number is disputed.

The second night’s main event featured SmackDown WWE Champion Roman Reigns defeating Raw WWE Champion Brock Lesnar to become the Undisputed WWE Champion.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Feb 5, 2026; San Francisco, CA, USA; Seth Rollins poses on the NFL Honors Red Carpet before Super Bowl LX at Palace of Fine Arts.

Seth Rollins: Ben Johnson Has ‘Definitely’ Taken Lesson From WWE

The WWE star says “personal stories and rivalries make everything huge.”
University of Southern California

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.
Dec 25, 2025; Denver, Colorado, USA; Denver Nuggets forward Spencer Jones (21) reacts against the Minnesota Timberwolves during the second half at Ball Arena

Spencer Jones Is Having a Moment in the NBA—and on LinkedIn

The Nuggets forward and Stanford grad is a prolific poster and investor.
Tim Jenkins

How One NFL Pass Turned Into a Career on YouTube

Tim Jenkins missed the NFL. He took his football IQ to YouTube.

Featured Today

Epstein Emails Show His F1 Ties Ran Deep

The sex trafficker’s circles included many of the biggest names in F1.
February 6, 2026

Milan’s Olympic Village Is Built for Performance—and Partying

Making Milan’s Olympic Village was a five-year sprint.
February 5, 2026

Welcome to the Prediction-Market Super Bowl

Hundreds of millions of dollars are being traded across many platforms.
Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
February 3, 2026

Private Equity Has Reached the Super Bowl

The Patriots are one of four NFL teams with PE investment.
February 10, 2026

Super Bowl LX Viewership Down 2%, Draws 124.9 Million Viewers

The NFL title game falls slightly from last year’s record viewership.
February 11, 2026

Bad Bunny Halftime Viewership Fell 7% From Super Bowl Peak

It was the second-most-watched Super Bowl and fourth-most-watched halftime show.
Sponsored

From AUSL to Women’s Hoops: Jon Patricof on Building Leagues

Jon Patricof on athlete equity, fan-first strategy, and how women’s sports can reshape the future of league building.
February 10, 2026

MLB Media Set to Handle Half of the League’s Teams in 2026

The shifts highlight the ongoing disruption across sports media.
February 10, 2026

ESPN Takes Over MLB.TV As New Rights Deal Kicks In

The Disney-owned outlet is distributing the league’s out-of-market package.
Oct 30, 2025; Miami Gardens, Florida, USA; Amazon Prime analyst Ryan Fitzpatrick speaks during a broadcast prior to a game between the Miami Dolphins and the Baltimore Ravens at Hard Rock Stadium.
February 9, 2026

Ryan Fitzpatrick on His Amazon TV Breakthrough: ‘I Got So Lucky’

The former quarterback joined Prime Video in 2022.
Daniel Cormier
February 9, 2026

Former UFC Champ Daniel Cormier Touts ‘Historic’ Paramount Deal

“Now we’re in line with the rest of the sports.”