Sunday, October 25, 2026

WWE’s WrestleMania Does 2.2B Social Impressions, Outperforms SB LVI

  • WrestleMania 38 beat Super Bowl LVI in social media impressions, video views, engagements, and video watch time.
  • The event took place over two nights on April 2 and 3.
Joe Camporeale-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

WWE’s flagship event created quite a stir on the internet, according to newly released statistics.

WrestleMania 38 recorded 2.2 billion social media impressions, 1.1 billion video views, 87 million engagements, and 13.1 million hours of video watch time, per WWE and digital analytics firm Conviva.

For comparison, February’s Super Bowl LVI had 1.8 billion impressions, 618 million video views, 78 million engagements, and 3.6 million hours of video watched.

It’s important to note that WrestleMania took place over two nights (April 2 and 3), as opposed to the Super Bowl’s one.

Still, it’s a towering achievement for WWE, which claims that the 156,352 two-night attendance was a new company record — though that number is disputed.

The second night’s main event featured SmackDown WWE Champion Roman Reigns defeating Raw WWE Champion Brock Lesnar to become the Undisputed WWE Champion.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Aug 6, 2026; Toronto, Ontario, Canada; Jessica Pegula (USA) reacts after winning the first set against Kamilla Rakhimova (UZB) during third round play at Sobeys Stadium.

Pegula: Influencers Have Become ‘A Little Too Much’ at US Open

Pegula said she also can appreciate what influencers can bring to the sport.

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”
President Donald Trump and FIFA President Gianni Infantino hold World Cup medals during the FIFA World Cup 2026 final between Argentina and Spain at New York New Jersey Stadium on Sunday, July 19, 2026, in East Rutherford, NJ.

Trump Finally Backs Infantino Amid FIFA Leadership Crisis

Trump said it’d be a “terrible mistake” if FIFA considered replacing Infantino.
podcast thumbnail mobile
Front Office Sports Today

10/23/26 – JJ Watt Takes CBS Chair, FIFA Rights Shake-Up, Small-Market World Series

0:00

Featured Today

Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?

Troy Aikman Says He’d Consider Role With Cowboys

Aikman welcomes conversations with Jerry Jones as his ESPN contract nears expiration.
Aug 30, 2018; New York, NY, USA; Television personality Britt McHenry in the stands during a second round match between Novak Djokovic of Serbia and Tennys Sandgren of the United States on day four of the 2018 U.S. Open tennis tournament at USTA Billie Jean King National Tennis Center. Mandatory Credit: Jerry Lai-USA TODAY Sports
October 23, 2026

Britt McHenry Out at Trump Admin After Viral Drink-Throwing Incident

McHenry joined the State Department as a press advisor last month.
October 24, 2026

Luke Kuechly Calls Netflix NFL Role a Work ‘In Progress’

Kuechly is also calling some regional NFL action for CBS.
Sponsored

Blake Griffin’s Plan for Media Domination

The former NBA star is building a second act across media & entertainment.
Jan 12, 2026; Pittsburgh, PA, USA; ESPN Monday Night Football logo on an end zone camera before the Pittsburgh Steelers host the Houston Texans in an AFC Wild Card Round game at Acrisure Stadium. Mandatory Credit: Charles LeClaire-Imagn Images
October 23, 2026

Ranking Troy Aikman’s Likeliest ESPN Replacements

ESPN has yet to formally offer Aikman a new contract.
Zach Lowe Sean Fennessey The Ringer
October 22, 2026

Substack: No Deal With The Ringer, Even as Talent Flocks to Platform

Zach Lowe is the latest Ringer talent to launch a Substack newsletter.
Troy Aikman
October 22, 2026

Examining Troy Aikman’s Options After J.J. Watt-CBS Deal 

Aikman has yet to receive a formal offer to return to ESPN.
NBC Sports Logo
October 22, 2026

Comcast-NBCUniversal Split Comes With $1B Cost, Layoffs

The NBC Sports parent company will take on a hefty restructuring charge.