Friday, August 7, 2026

Nashville Could Get $695M Boost As World Cup Host

Nashville-World-Cup
Christopher Hanewinckel-USA TODAY Sports/Design: Alex Brooks

Host cities for the 2026 World Cup have yet to be announced, but a recent report showed that Nashville’s economic impact could reach $695 million.

FIFA visited Nashville, one of 17 U.S. cities in the running, in September during a nationwide tour assessing each bidding city’s facilities. Eleven U.S. cities will likely be chosen, with 16 total throughout North America.

The report, compiled by William F. Fox, the director of the Boyd Center for Business & Economic Research at the University of Tennessee-Knoxville, broke down the financial logistics of hosting.

  • By hosting four matches in 2026, visitors would bring in $639.3 million in impact, generating $205.6 million in income.
  • Nashville would also see around $66.1 million in state and local tax revenue, plus 5,469 annualized jobs.

Qatar, which hosts the 2022 World Cup in November, expects a $20 billion economic boost from the event.

Cities’ Speculations

Nashville isn’t the only city estimating the effect hosting the tournament could have. The Boston Consulting Group said that the projected revenue from five matches is roughly $360 million

In exchange, Denver estimates it’d cost the city $45 million to host, but that money would reportedly come from private investments, ticket sales, corporate sponsorships, and funding from FIFA and the federal government. 

FIFA said the cities will be announced in the first half of the year.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Fanduel logo appears in this illustration taken April 22, 2026.

Gambling Industry Gears Up for ‘Arms Race’ This NFL Season

“Competition is fierce,” BetMGM CEO Adam Greenblatt said.

Europe Still Plans to Boycott World Cups, UEFA Says  

Six European teams face uncertainty ahead of the U-20 Women’s World Cup. 
Joey Spallina of the Maryland Whipsnakes

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
podcast thumbnail mobile
Front Office Sports Today

8/6/26 – LIV’s Funding Promise, Disney Sells Out Super Bowl, Inside Tom Brady’s CardVault

0:00

Featured Today

FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
Jul 30, 2022; Irvine, CA, USA; A general view of the official NFL balls on the field during Los Angeles Rams training camp at University of California Irvine.

Saudi Arabia Wants to Bring American Football to the Middle East

The Middle Eastern nation wants to host major football events.
Noah Lyles (USA) wins the men’s 100m final during the Paris 2024 Olympic Summer Games at Stade de France in Saint-Denis, France, Monday, Sunday, Aug. 4, 2024.
September 22, 2025

Summer Olympics Face a Climate-Induced Heat Check

The World Athletics president says the status quo is not sustainable.
Oct 6, 2024; London, United Kingdom; British and United States flags on the field at Tottenham Hotspur Stadium.
September 29, 2025

From Dublin to London: Vikings on NFL’s First Multi-Country Road Trip

The Jaguars have previously played consecutive games in the U.K.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
January 13, 2025

Newsom Adamant About L.A. Hosting 2028 Olympics

Gavin Newsom says there’s a “Marshall Plan” to rebuild Los Angeles.
Paralympics Tiktok
August 25, 2024

The Paralympics TikTok Account Isn’t What You Think

A cheeky TikTok account is opening the world of Paralympic sports.
August 11, 2024

Passing of the Torch: Los Angeles Set for Olympic Firsts in 2028

The city last hosted the Summer Olympics in 1984.
August 1, 2024

Saudi Arabia Submits Bold World Cup Bid That Includes a Cliffside Arena

The Saudis are proposing a new stadium in a futuristic city called Neom.