Wednesday, June 17, 2026

WNBA Growth Hits New Inflection Point With Bay Area, Portland Franchises

  • Warriors owners buy into league amid period of accelerating development
  • Portland bid said to have reached WNBA’s Board of Governors
Kamil Krzaczynski-USA TODAY Sports

It was only a matter of time before the WNBA solidified its expansion plans.

On Thursday, the league confirmed the expected news of an expansion franchise for California’s Bay Area with a large-scale presentation at San Francisco’s Chase Center, where the team will play. 

The new team will be joined by a forthcoming franchise in Portland, according to multiple reports. That decision has reached the league’s Board of Governors, with its own announcement expected soon. 

The as-yet-unnamed Bay Area franchise will be led by Golden State Warriors owners Joe Lacob and Peter Guber — and the Warriors will be the sixth NBA franchise to also have a WNBA team, joining similar situations in Brooklyn, Indiana, Minnesota, Phoenix, and Washington. 

According to sources, the group is committing $50 million to enter the league. The ownership group for the Portland team, meanwhile, is reportedly led by local billionaire Kirk Brown.

Starting with the 2025 season, the new franchises will bring the WNBA to 14 teams and could prompt a realignment to balance the Eastern and Western Conferences. This is also the league’s first expansion since 2008, though there have been multiple relocations.

“The right time, the right moment is today,” said WNBA commissioner Cathy Engelbert. “The San Francisco Bay Area has proven to well exceed the mark in our expansion criteria. The Bay Area is firmly aligned with our already strong base of diverse and engaged fans, and this is a hub for women’s sports.”

Wave Of Growth

The expansion announcement not only arrives in time with this weekend’s start of a highly touted Finals matchup between the New York Liberty and Las Vegas Aces, but also follows a 2023 regular season with marked increases in attendance, national TV viewership, and social media consumption.

“The league is ready. It’s gone through some tough times, as we all did during the pandemic, but the league is ready for this expansion. Women’s basketball, and women’s sports overall, is taking off,” Lacob said.

But there remains some friction around the idea of further league expansion — particularly as players continue to push for better benefits and working conditions, including additional charter flights for team travel.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 13, 2026; San Antonio, Texas, USA; New York Knicks guard Jalen Brunson holds the Finals MVP trophy during the championship celebration after game five of the 2026 NBA Finals against the San Antonio Spurs at Frost Bank Center. Mandatory Credit: Geoff Burke-Imagn Images

Knicks-Spurs Draws Most-Watched NBA Finals Since 1998

The Knicks’ series-clinching Game 5 attracted 24.5 million viewers.

Portland Fire GM Says Team Is Chasing Playoffs, Not Lottery Odds

Vanja Černivec was with the Golden State Valkyries last year.

Can the Knicks Get Another Enormous Star Discount?

Karl-Anthony Towns is up next for an extension.
Jun 8, 2026; New York, New York, USA; Director Spike Lee watches courtside during game three of the 2026 NBA Finals between the New York Knicks and San Antonio Spurs at Madison Square Garden. Mandatory Credit: Geoff Burke-Imagn Images
Opinion

Knicks’ Championship Rings Should Be for Team—Not Celebrities

Some celebrities believe Spike Lee deserves a championship ring.

Featured Today

Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Ai sports slop
June 5, 2026

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.

Scottie Scheffler Eyes Grand Slam, Tiger’s Career Earnings Record

Scottie Scheffler has won three of the four majors.
USGA, Shinnecock Hills Golf Club
June 15, 2026

Shinnecock Ready to Shine As Unofficial U.S. Open Anchor Site

Shinnecock last hosted in the U.S. Open in 2018.
June 16, 2026

Rory McIlroy Questions PGA Tour’s Planned Schedule Overhaul

The tour is targeting 2028 to fully revamp its schedule.
Sponsored

Midge Purce Sounds Off on the Trinity Rodman Rule

Midge Purce discusses the Rodman Rule and the future of NWSL.
Apr 2, 2026; Portland, Oregon, USA; Tom Dundon, the new owner of the Portland Trail Blazers, before a game between the Portland Trail Blazers and the New Orleans Pelicans at Moda Center. Mandatory Credit: Troy Wayrynen-Imagn Images
June 15, 2026

Tom Dundon Won a Stanley Cup—Now He Needs to Hire an NBA Coach

Dundon bought the Trail Blazers in March.
June 14, 2026

Hurricanes Finally Break Through for First Stanley Cup Since 2006

Carolina extended its dominance and claimed its second title.
June 14, 2026

UFC Freedom 250 Goes Off Despite Political and Weather Drama

UFC’s “one-of-one” White House event happened. 
June 14, 2026

Eric Trump Accused of Seeking UFC Fight Intel, Calls It ‘Fake’

A prominent announcer posted, and then deleted, the damning exchange.